Proudly Indian

Our Story

It started just 3 years back, when couple of like-belief people quit their well cushioned careers to do something more meaningful -making marketing easy, affordable, result oriented and within reach of the new developing ecosystem.

On 9th July’14, an idea was born, the idea to help Small and medium sized enterprises as well as Young start-upcompanies get the best ‘Marketing’ and ‘Scaling Up’ experience.

The Redcurrant India is a bootstrapped company and has stemmed from the idea of unlocking potential and growth opportunities inthe promising Tier II cities which has a huge pool of talent and has comparatively significant low operating costs vis a vis MPO’s(marketing process outsourcing) in the metro’s.

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About Us

• The Redcurrant India is a 'Marketing Process Outsourcing’ (MPO) Companyheadquartered in the heart of India - Indore, Madhya Pradesh.

• Founded by few of the key industry veterans, The Redcurrant India is bootstrappedMPO and is poised to be one of the established marketing services & outsourcingplayer delivering state of art services helping the SME’s and the young start-ups getthe best marketing, sales and operations experience.

• We are an outsourced sales & marketing agency and delivering end-to-end sales andmarketing solutions designed to achieve superior results for our clients.

• We have the expertise, processes, and sales methodologies to help you realize valueand ROI from your CRM, automated marketing, social engagement, and customersupport solutions.

Services Rendered

• Call Center

• Marketing & Advertising

• CRM & Marketing Automation

• Talent Acquisition & Development

Call CenterSolutionInbound | Outbound | Blended

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Call Center Services

Calling the right qualified lead, by a resource who has a good understanding about your product, is fullyaware about the your ecosystem and is a core integral part of the Sales and the CRM team. This is just asimple description of our Outsourced Calling team.

We do not work in isolation.

Our agents are integral part of your system. They are equally sensitive and are aware about the systemsand processes that your organization follows. Whether Inbound or Outbound or Blended, we serve youas a 'Partner

Our small call center has the best of lease lines, systems and infrastructure required for the modern dayconnecting points. Our call center services are equipped to include the best of CloudTelephony and CRM/Marketing Automation solutions that are suited well for SME as well as largeenterprises maximizing yields and easing out lead management.

Join us to know more!

Outsourced Marketing Desks

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The Red Outsourced Marketing Desk

Don’t have a marketing team, have temporary bandwidth pressures or a resource crunch in yourmarketing team? Let the experts take care. Presenting The Red Flexi Marketing Desk - marketingbandwidth that delivers over a dozen different marketing solutions ranging from content to design,database and digital marketing services with flexi payment plan.

An MPO or a 'marketing process outsourcing' company is the next frontier in marketing outsourcing. Ageneration ahead of traditional agencies that deliver task based services, an MPO delivers outcomebased services by breaking up a marketing function into defined processes that can be delivered in aconsistent, scalable and business aligned manner.

Our full-fledged range of marketing services include:

Strategy Formulation | Brand Architecture | The Call Center Services| Digital Marketing | Social Media Marketing | SEO and gamechangers | Research | Above the Line ( Creative, radio, print) Below the Line ( Events, Experiential campaigns, Activations)

CRM & MarketingAutomation

Easiest and best customized cloud based CRM andMarketing Automation Solutions

Ideal for Start-ups, traditional organizations looking to go big ontheir idea!

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RED CRM and Marketing Automation is a solution designed to improve

marketing processes, workflows, governance, leads tracking marketing measurement and RoI. These aredelivered using our custom process management platform and can also be adapted to other industrygrade tools.

Generally marketing is seen as a strategic and business function and marketers are rarely trained inprocess and operations. Even mature marketing organizations often lack basic marketing automationlike project management, knowledge management, tracking and measurement tools. Our marketingautomation solution helps in the following ways:

• Process/ workflows setup for managing routine projects and tasks

• Time sheets and team productivity management

• Metrics and SLA tracking

• Knowledge management and assets management

• Leads scoring and touch points tracking

• CRM management

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The RED TAP (Talent Acquisition Programme)

Recruiting the right talent for your sales and marketing need is a tough task. Recruiting, on boarding,training, retention and productivity and performance management seems to be a daunting task withhigh attrition levels.

Marketers invest their most of the energies and focus in hiring and training the right talent. Even beforea seat becomes productive, the next vacancy comes in the pipeline. With growing need for marketingbandwidth, organizations are evaluating outsourcing and staffing solutions for most of the positions, tokeep their bandwidth flexible and costs variable. It even helps them scale up in just no time.

The RED TAP, the marketing staffing solution conceived keeping in mind the unique challenges thatmarketing organizations face.

(Acquisition | Training & Development)

Industry Ready Solutions

Log on www.theredcurrantindia.com to know more about these solutions

Key Differentiators

We are not

Our team has relevant academic as well as industry experience.

We love creating meaningful brands. ‘We love our brands’ –it reflects in our style of working: extremely passionate and

ownership of the highest order. That is why we debate on activities that we think will benefit the brand

‘just another shop’

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Yes, we do not have

Yes, we are choosy, because we have to firmly believe in what we market and what we sell. For us, it is not the size or the

scale of business that attracts. For us it is the idea, we believe.

Then it not only remains yours, but Ours.

many clients on board’

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We are small, but

Yes, we are small, but we are evolving -with some high’s and some low’s , we have seen many shades in a short span of time. Some ideas died in the gestation, some were nipped in the bud, some blossomed – enriching our collective experience

Small Team Size -Our team size is small, but passionate enough to deliver high quality results

Small Office Premise – we are currently operating out of a residential premise having ample space to accommodate individuals having intent to work

and are

evolving

differentiated

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People Behind

Shrinkhla

Delhi University graduate, a CA (PE-II level) and a management graduate from IMT Ghaziabad

8+ years of experience working with Big 4 companies into taxation, entry markets, mergers & acquisitions

Cost Planning & Strategic Initiatives

A. Dube

BE (Civil)Social media marketing specialist, SEO specialist, veteran in the

online marketing space with 20+ years of experience, have worked with large MNC’s heading various projects.

Consultant – Digital & E-Marketing

Satyam Joshi

Computer Sciences graduate with MBA from ENPC-Paris

18 years of industry experience, have worked with large media conglomerate's like Times of India, Radio Mirchi, ICICI Bank

handling their national portfolio’s.

Co-Founder & Managing Partner

Manash Chakrbarty

Graduate in Commerce22+ years years of industry experience, have worked with large

media advertising companies like Clarion, Bates, Contract. He was the Vice President with Bates before he left to start his own venture

Consultant - Operations

THE CORE TEAMTotal team size: 20+

Infrastructure

Hygiene • Situated in one of the prime serene residential area• Air-conditioned operational facility with contemporary surroundings• Situated in the center of the city with superb connectivity • Dry pantry area for workforce

Systems & Security • 20 + workstations with capacity to increase to 32 live stations on

immediate basis • Intel Core 2 Duo processor • Windows 7, 2 GB RAM, 160 GB HDD • Primary Line: Optic fibre FTTH connection Bandwidth speed upto 50

MBPS • Backup Line: Lease-line with 2 MBPS speed on 1:1 up:down• CCTV and attendance monitoring system

Clients we work with

The Times of India Group

Radio Mirchi

Fever FM

Samsung India

PT education

Mewara Multi Specialty Hospital

Creative & below the line duties Outsourced Marketing Desks

PT’s IAS Academy

Bodhibooster.com

Dawaiwala.com

Call Center Services

PT education

Saizen Insights & Consulting

RH International

DBM, Denmark

Security Policy

• Strict non disclosure and non compete agreements will bind all employees.

• The document storage area will be well protected. • The employee entry will be restricted to the relevant

workstation only and adequate security personnel shall be deployed.

• Entry of unauthorized person in the premises shall be prohibited.

• All data or information provided by the client shall be kept confidential.

• After the final output reaches the client, all raw data shall be destroyed.

Our Manifesto

• Exceed quality expectations on a daily basis.

• Deliver within the time frame we have committed to our customer.

• Accomplish this ethically and with the lowest possible cost.

• Ingest and spread happiness

CH-185, Scheme No 74, Vijayanagar, Indore (MP), India-452001|

www.theredcurrantindia.com

+91-8817-350-250 |+91-810-90-88873

hr.redcurrantindia@gmail.comManagerRedcurrant

Sales solution company

Partner with the best holistic

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