Matt Bramson - Presentation at Emerging Communications Conference & Awards (eComm 2011)
The Emergence of Cultural Signatures and Persistence of Internal Diversity: A Model of Conformity...
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The Emergence of Cultural Signatures and Persistence of Internal Diversity:
A Model of Conformity and Consistency
Jenna BednarAaron Bramson
Andrea Jones-RooyScott E Page
Outline
• Background– Culture– Institutions and Mechanism Design – Ensembles of Institutions – Broad Forces: Coordination & Consistency
• Coordination Consistency Model– Coordination Model– Our Model– Analytic Results ( and 2)– Computational Results (the rest)
El Salvador vs Korea
El SalKorea
Power Distance 62 56
Individualism 12 11
Masculinity 41 33
Uncertainty Avoid 80 80
Larger Project
BehavioralRepertoire
Institutions
Bednar and Page (2007) “Can Game(s) Theory Explain Culture? The Emergence of Cultural Behavior Within Multiple Game” Rationality and Society
Larger Project
Behavioral Repertoire
Institutions
Bednar and Page (2007) “Can Game(s) Theory Explain Culture? The Emergence of Cultural Behavior Within Multiple Game” Rationality and Society
Mount-Reiter Diagram
Environment Outcome
Actions (Message Space)
Social Objective
Behavioral Rule
Outcome Function
Equilibrium requires COORDINATED behavior:
- tit for tat
- costly signaling
- alternation
- driving on the left
Empirical evidence suggests that people avoid cognitive dissonance, that they used cased based decision rules, and that they transfer routines from one setting to another.
We call this consistency.
Hard and Soft Externalities
An externality is hard (economic) f it’s easily measured
An externality is soft (psychological) if it’s not.
No Bright Line
Some decisions involve both hard and soft coordination externalities. Suppose I’m buying a bike. The more people that buy mountain bikes, the more trails that get created (hard). Buying a mountain bike might also make me hip (soft).
QuickTime™ and aTIFF (Uncompressed) decompressor
are needed to see this picture.
Exception Proves Rule
Dagen H
At 4:45 am on September 3, 1967, all cars on the road in Sweden came to a stop. They switched sides (from the left to the right) and at 5 am, the cars began moving again.
Elevator Version
Describe a model in which agents attempt to coordinate with others and to be internally consistent that produces intra cultural heterogeneity, inter cultural heterogeneity, and cultural signatures.
A List of Questions
Ketchup in the fridge?Do people wear shoes inside your house?Do you cross the street when the don’t walk sign is
flashing?Read the newspaper at the breakfast table?Do you hug your friends when you see them?Paper napkins?
YNYYY Nation
Ketchup in the fridge? YesDo people wear shoes inside your house? NoDo you cross the street when the don’t walk sign is
flashing? YesRead the newspaper at the breakfast table? YesDo you hug your friends when you see them? YesPaper Napkins? Yes
The Set of The Possible
Dead People: bury or burn
Foods you eat?
Dress?
Music you play
Stories you tell
8 x 19 x 40 x 6 x 11 x 23 x 2 x 43 .. = HUGE
Four Assumptions
Coordination: incentive to choose an equilibrium action
Consistency: incentive to be consistent across games
Dynamics: people learn
Errors: people make mistakes
Model
Agent: (H,C,C,H,H,C,C,C)
Coordination rule: match actions of others in common games
Consistency rule: match actions of self on different games
Coordination Rule
Pick two players at random and a game at random. Set the action of the first player equal to the action in the second player.
(H,C,C,H,H,C,C,C) meets (C,H,C,C,H,C,C,H) (C,C,C,H,H,C,C,C)
Coordination Equilibrium
All agents should coordinate in each game but the choices of actions should be arbitrary.
Distinct cultures but no signatures.
(C,C,C,H,H,C,C,C)
Consistency Rule
Pick two games at random. Set the action in the first equal to the action in the second.
(H,C,C,H,H,C,C,C)
(C,C,C,H,H,C,C,C)
Consistency Equilibrium
Each agent should be consistent but no two agents need be consistent in the same way.
Consistent people but no coordination.
(C,C,C,C,C,C,C,C)
(H,H,H,H,H,H,H,H)
Coordination & Consistency
With probability p an agent applies the coordination rule, and with probability (1-p) an agent applies the consistency rule.
The Second Law
The second law of thermodynamics suggests a unique stable equilibrium--- but it’s not of much predictive value.
States of the World
Coordinated and Consistent
Off by One
Consistent not Coordinated
Coordinated not Consistent
Neither (Total Mess)
Limiting Case
With N agents and M dimensions time to equilibrium scales as follows:
T ~ N2M2 for p near 1/2T ~ N2M/p for p near 0T ~ M2N/(1-p) for p near 1
Scott E Page, Leonard M. Sander, and Casey Schneider - Mizell``Conformity and Dissonance in Generalized Voter Models” Journal of
Statistical Physics, 2007.
Equilibrium
Tremble of size leads to 2 deviation from consistency and coordination in the single force models but at least 6 deviation in the model with both forces.
Summary
• Model Produces– Inter cultural differences– Intra cultural differences– Cultural signatures
• Methodological Insights– Models can be too simple– Ensembles of games different from games