The Definitive Guide to Marketing Resource Management
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Transcript of The Definitive Guide to Marketing Resource Management
THE DEFINITIVE GUIDE TO MARKETING RESOURCE MANAGEMENT
What is Marketing Resource Management? 01
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73%
Reuse of Digital Content
53%
Higher Conversion Rate
THE DEFINITIVE GUIDE TO MARKETING RESOURCE MANAGEMENT
Why is Everyone Talking About MRM? 02
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50%
Reduction of Asset Search Time
20%
Increase in Brand Consistency
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THE DEFINITIVE GUIDE TO MARKETING RESOURCE MANAGEMENT
Common Features in MRM 03
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75%
Less Time toFind Images
15%
Saving on CreativeProduction
THE DEFINITIVE GUIDE TO MARKETING RESOURCE MANAGEMENT
Business Case for MRM 04
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5% -› 20%
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5% -› 20%
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THE DEFINITIVE GUIDE TO MARKETING RESOURCE MANAGEMENT
Buying Marketing Resource Management 05
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THE DEFINITIVE GUIDE TO MARKETING RESOURCE MANAGEMENT
How to Get the Most Out of MRM 06
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THE DEFINITIVE GUIDE TO MARKETING RESOURCE MANAGEMENT
Future of Marketing Resource Management 07
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THE DEFINITIVE GUIDE TO MARKETING RESOURCE MANAGEMENT
Bynder’s Marketing Resource Management 08
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