Customer Innovation Customer Innovation Customer Innovation Customer Innovation Management (CIM) Management (CIM) Management (CIM) Management (CIM)

Platform PhasesPlatform PhasesPlatform PhasesPlatform Phases

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The Innovation Minder CompanyJuvignac, France

e-mail : info@innovation-minder.com

http://www.innovation-minder.com

Objectives of the CIM Platform: Objectives of the CIM Platform: Objectives of the CIM Platform: Objectives of the CIM Platform:

• CrowdsourceCrowdsourceCrowdsourceCrowdsource and coand coand coand co----create specific create specific create specific create specific challenges to your challenges to your challenges to your challenges to your customerscustomerscustomerscustomers

• Refine Refine Refine Refine your problemsyour problemsyour problemsyour problems

• Collect and generate new Collect and generate new Collect and generate new Collect and generate new opportunities, ideas opportunities, ideas opportunities, ideas opportunities, ideas and conceptsand conceptsand conceptsand concepts

• Evaluate, rank and validate them and select the most promising onesEvaluate, rank and validate them and select the most promising onesEvaluate, rank and validate them and select the most promising onesEvaluate, rank and validate them and select the most promising ones

• Select the best attributes of your conceptsSelect the best attributes of your conceptsSelect the best attributes of your conceptsSelect the best attributes of your concepts

• Test your new conceptsTest your new conceptsTest your new conceptsTest your new concepts

• Prepare your concept briefPrepare your concept briefPrepare your concept briefPrepare your concept brief

Customer Innovation Management Customer Innovation Management Customer Innovation Management Customer Innovation Management FunnelFunnelFunnelFunnel

Concept Innovation Concept Innovation Concept Innovation Concept Innovation withwithwithwith …………The Customer Innovation Management Platform The Customer Innovation Management Platform The Customer Innovation Management Platform The Customer Innovation Management Platform

Concept Innovation Funnel Concept Innovation Funnel Concept Innovation Funnel Concept Innovation Funnel

Ideas

selection

Concepts

Selection

Criterias

Selection

Challenge

Filter

Idea

ScreeningConcept

Evaluation

Concept

Review

Ch

all

en

ge

Bri

ef

G0

Comment on challenges

Vote on challenges

G1

Incubation

Idea rating

Concept rating

Concept testing

New concept testing

G2New

concept

Pro

du

ct De

ve

lop

me

nt

G3 G4

Challenge Set up Challenge Set up Challenge Set up Challenge Set up –––– FlexibilityFlexibilityFlexibilityFlexibility

• Manage your challenge

– Add Challenge Logo

– Add challenge brief description

– Set up users type (participants/ experts)

– Set up timeline for each phase and sub-phase

– Set up a point system

– Set up a decision making criteria

– Set up Store

– Add news

– Send mail to challenge users

• Users Management

– Provide a general registration form

– Customize specifics question to each challenges to select potential participants

– Invite user

– Approval of users (approve, reject, freeze..)

1111stststst Phase: Challenge Phase: Challenge Phase: Challenge Phase: Challenge FilterFilterFilterFilter

Comment on challenges:

A brief of a challenge is exposed to your

participant's community where they can

comment, reply, evaluate the different ideas,

and integrate photos and videos.

- At the end of the vote, the challenge owner will be

able to take the decision based on vote and on decision

making criteria to move to the next step with the best

ideas.

1111stststst Phase: Challenge FilterPhase: Challenge FilterPhase: Challenge FilterPhase: Challenge Filter

Vote on challenges

- All the ideas will be evaluated by Participants

and Experts on defined criteria's and also text

inputs can be added.

2222ndndndnd Phase: Idea ScreeningPhase: Idea ScreeningPhase: Idea ScreeningPhase: Idea Screening

Incubation :

Best Ideas selected from previous phase are

proposed to the participant's community where

they can comment, reply and evaluate the

different concepts composing your ideas.

2222ndndndnd Phase: Idea ScreeningPhase: Idea ScreeningPhase: Idea ScreeningPhase: Idea Screening

- At the end of the vote, the challenge owner will be

able to take the decision based on vote and on decision

making criteria to move to the next step with the best

concepts.

Idea Rating

- All the concepts will be evaluated by

Participants and Expert on defined criteria's

and also text inputs can be added.

Concept rating:

Best concepts selected from previous phase are

proposed to the participant's community where

they can comment, reply and evaluate the

different attributes composing your concepts.

3333rdrdrdrd PhasePhasePhasePhase: : : : Concept ReviewConcept ReviewConcept ReviewConcept Review

- At the end of the vote, the challenge owner will be

able to take the decision based on vote and on decision

making criteria to move to the next step with the best

attributes.

Concept Testing

- All the concepts will be evaluated by

Participants and Expert on defined criteria's

and also text inputs can be added.

3333rdrdrdrd PhasePhasePhasePhase: : : : Concept ReviewConcept ReviewConcept ReviewConcept Review

4th Phase4th Phase4th Phase4th Phase: : : : Concept EvaluationConcept EvaluationConcept EvaluationConcept Evaluation

- In this phase, the challenge owner will be able to

collect the vote on the new concept tested and

propose it to the designer and support by all the data

collected through the concept development.

New Concept Testing

- All the concepts will be evaluated by

Participants and Expert on defined criteria's

and also text inputs can be added.

Website:

http://www.innovation-minder.com

Princing :

http://www.innovation-minder.com/customerinnovationmanagement

Email:

info@innovation.minder.com

Customer Innovation Customer Innovation Customer Innovation Customer Innovation Management Platform!!!Management Platform!!!Management Platform!!!Management Platform!!!