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The Accredited Platinum Real Estate Professional
Your Credentials to Automatic Prime Relevance
In Your Market Place($24,000.00 value)
Positioning Yourself for Maximum Success
• A Definition of Positioning is controlling how your customers think and feel about your business in comparison to others competing for their attention.
• Titles matter
• The more effectively you position your business, the less price matters!!
The cover to the book…
• We are taught that you cant judge a book by it’s cover, but we cant help but judge a book by its cover.
• You will be judged that way too.
• BUT – be careful of image of substance!
Image of Substance..
• Expert positioning is all about self appointment, self promotion and self aggrandizement.
• As a Platinum Member you are being given Credentials that tell a story – the APREP.
• How you tell the story will determine whether your market place accepts you as the premiere authority on Selling Real Estate or a Blow Hard!
What do Platinum Members Possess?
• Learned Establish Marketing Skills• Learned Marketing Prowess• Better Negotiators• Higher level of market knowledge• Homes Sell Faster• Homes Sell for More Money• Homes Sell with less IN-Convenience to Sellers• Higher Success Rate of Completed Sales
Track record is no guarantee of future
performance…
Track record is no guarantee of future
performance……but what else can you go
by?…but what else can you go
by?
Track Record Track Record
Track Record Track Record National and International
CredentialsNational and International
Credentials Number 1 Sales Team at The Board of Realtors
Nationally ranked among the Top 20 Real Estate Sales Teams in North America by The National Association of Realtors.
#1 RE/MAX Agent and Team in Georgia and among the Top 10 RE/MAX Sales Teams in the world through 2003 (after which time TRT was launched as an independent.
Number 1 Sales Team at The Board of Realtors
Nationally ranked among the Top 20 Real Estate Sales Teams in North America by The National Association of Realtors.
#1 RE/MAX Agent and Team in Georgia and among the Top 10 RE/MAX Sales Teams in the world through 2003 (after which time TRT was launched as an independent.
Track Record Track Record
Phoenix Award
RE/MAX Hall of Fame
RE/MAX President’s Club
Communities Top 100
Lifetime Member of the Board of Realtors
Million Dollar Clubs
The Craig Proctor Quantum Leap Award
And many others
Phoenix Award
RE/MAX Hall of Fame
RE/MAX President’s Club
Communities Top 100
Lifetime Member of the Board of Realtors
Million Dollar Clubs
The Craig Proctor Quantum Leap Award
And many others
Performance AwardsPerformance Awards
Track Record Track Record OUR VOLUME IS YOUR
BENEFITOUR VOLUME IS YOUR
BENEFIT
Because we sell more existing homes We can do more to sell your home than the average real
estate agent.
Because we sell more existing homes We can do more to sell your home than the average real
estate agent.
The Realty Team #1The Realty Team #1
Average Area AgentsAverage Area Agents
Number of homes sold each year. Source – FMLS / MLS
0 20 450+
Inspire a desire to believe…
The Millionaire Agent Maker Question is:
How can you inspire the desire of your prospects to believe that you are the foremost authority, the absolute, the ONE agent above all others that can help them accomplish what they want??
• Check out the APREP Website
Leveraging the APREP
Audacity + Curiosity + Respect =
MONEY
Platinum Program Promotion ofwww.PlatinumRealEstateAgents.com
• The website will be linked to House Buyer Network.com, www.R-Bid.com, Houses.net and others.
• Success Websites
• Through Search Engine Optimization
• Press Releases
• Interviews with Industry Wide Publication’s
Self Promotion• The APREP logo should be located on ALL of our correspondence.
• Email signatures with the logo and “member of PlatinumRealEstateAgents.com
• Direct Mail Marketing – stamp in on your flyers, include a CD with the video.
• Landing pages on your success website.
• All branded marketing! On your radio show, at the end of your articles you write for newspapers,
• In your listing presentation.
• On your Ultimate Converter.
• In your BOMB – Shock and Awe Packages
• Any appointment confirmation emails to buyer or seller appointments.
• On a CD Business Card.
• Business Card
• You Tube marketing
• Other Social Marketing Systems (FB, T, Linkedin)
Accredited Platinum Real Estate ProfessionalAccredited Platinum Real Estate ProfessionalSelected as One of the 200 Most Respected
Real Estate Agents in North America
Selected as One of the 200 Most Respected
Real Estate Agents in North America Accredited Platinum Real Estate Agents painstakingly earn
the title as a result of meeting stringent criteria that over 99.3% of All Real Estate Agents do Not Meet.
The APREP Accreditation is given only to agents through highly advanced Marketing Training that teaches exclusive techniques to attract buyers and create more demand for the Seller’s Home.
APREP’s maintain accreditation through continued success of selling homes for 95% – 105% of market value within the Seller’s time frame for moving.
An honor bestowed only to 200 Real Estate Agents in North America
Accredited Platinum Real Estate Agents painstakingly earn the title as a result of meeting stringent criteria that over 99.3% of All Real Estate Agents do Not Meet.
The APREP Accreditation is given only to agents through highly advanced Marketing Training that teaches exclusive techniques to attract buyers and create more demand for the Seller’s Home.
APREP’s maintain accreditation through continued success of selling homes for 95% – 105% of market value within the Seller’s time frame for moving.
An honor bestowed only to 200 Real Estate Agents in North America
Selected as one of the Top Most RespectedReal Estate Agents in North America. www.PlatinumRealEstateAgents.com