Telematics In China

Telematics

Benson Yang+86 15800392612 [email protected]

2012/2 Shanghai

Confidential Copyright ©2012. All Rights Reserved


Agenda

– Global Automobile Industry– Telematics– Implementation


Commercial Vehicle Passenger Car

Global Automobile Industry

China Automobile Industry


Areal Distribution

Chinese car production become world first since 2009;Last year(2011):

1. Total: (Production)18.505 million (Sale)18.41891million

2. Passenger car: (Production) 14.4853 million (Sale) 14.4724million

3. Commercial car:(Production) 4.0327 million (Sale) 3.9336million

Market Share in China


Different Brands Different Groups

Telematics


Telematics typically is integrated use of telecommunications and informatics. Vehicle Telematics shows below:

Global Telematics


North American1. GM OnStar2. Ford Sync

Europe1. BMW2. BENZ mbrace

KoreaHyundai Blue Link


Japan1. Toyota G-BOOK2. Honda Internavi Premium Club

China1. GAC G-BOOK

Lexus/Camry2. GM OnStar

Candillac/Buick/Chevolet3. SAIC Inkanet

Roewe 350

Globally U.S. is ahead in Telematics Application Europe slightly following BRIC markets – propspects for strong growth Suppliers in this market are being asked by

OEMs for GLOBAL solutions


Telematics U.S RATE & SUB

OnStar is a factor in at least two-thirds of customers’ decisions to buy a GM vehicle. -Chris Pruess, OnStar, May 2010

Connectivity Adds Values to Vehicles: “Ford data analysis indicates that SYNC-equipped models of the 2008 Focus are worth more than those without SYNC. After one year in service, the SYNC-equipped models sell for a $240 premium on average” -Strategy Analytics, Mar 2010

(Hyundai BlueLink drives a) 10%+ increase in vehicle brand purchase consideration. -Barry Ratzlaff, Hyundai, 2011 Consumer Telematics Seminar

Telematics Value Chain


Navigation system supplier

TSPWho will be TSP?1. Car Maker or its subcompany2. 4S Group3. Navigation system supplier4. Independent IT companyTSP in China1. Shanghai OnStar: Client(GM)2. Beijing 95190: Independent TSP company,

Client(Toyota)3. Beijing China TSP: Client(FAW, Changan, Greely,

Huawei)4. Pateo: Client(SAIC)

Feature list

Turn-by-turn navigationPOI Search by Advanced Voice(Recognition System)POI Search Web Search & DownloadDaily Route Guidance with traffic conditionReal Traffic Gas station location & gas priceEco-CoachRestaurant RatingsWeather

Feature list

Remote accessRemote Door lock/unlock;Remote Horn/Lights;Panic Notification;Remote Vehicle Start;

ConvenienceAlarm Notification;Quick Tips;Location Sharing;Voice Text Messaging;Services Link

Feature listVehicle Self Diagnostics

Automated Diagnostic Trouble CodeNotificationMaintenance AlertRecall AdvisorWeb Vehicle Diagnostics

Theft ProtectionStolen Vehicle RecoveryStolen Vehicle Slow downVehicle Immobilization

SafeguardValet Alert/Geo-fence/Speed Alert/Curfew Alert

Operator

China MobileGSM/GPRS/TD-CDMA

China UnicomGSM/GPRS/WCDMA

China TelecomGSM/GPRS/CDMA2000

Operators support Telematics industry: 1. The fee cheaper than mobile’s(Data and Voice).2. Specially-assigned person handles telematics case in

each distribution of operators.

Content/Services ProviderContent

1. Parking Lot information2. Real-time Traffic/Video tape3. Gas station location & gas price4. Restaurant5. Weather…..

Services1. Roadside assistance2. Driving assistance after drank3. …..

Content Aggregation

Navigation Map engineAudio Book AggregationCRM software development supplier……

Implementation


Define Client’s Requirements Select suitable Navigation system supplier which

device supports wireless connection.TSP setup, confirm Business model and look for

partner.Bargaining Operator with cooperative modelsSearch content/services provider according to client’s

requirrement.

Thank You

Telematics In China

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