TechWorld - UK Digital Media Landscape Nov 2011
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Sam Michel, Founder - Chinwag [email protected] http://chinwag.com @toodlepip The UK’s Digital Media Landscape a whistlestop tour Wednesday, 16 November 2011
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Transcript of TechWorld - UK Digital Media Landscape Nov 2011
Sam Michel, Founder - [email protected] http://chinwag.com @toodlepip
The UK’s Digital Media Landscapea whistlestop tour
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introductions
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Chinwag
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Digital Mission
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geography
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Source: http://www.nesta.org.uk/areas_of_work/economic_growth/high_growth_firms/assets/features/geography_of_growth
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Source: http://www.nesta.org.uk/library/documents/Creative_clusters_print_v2.pdfAlso: http://www.nesta.org.uk/areas_of_work/creative_economy/geography_of_innovation/assets/features/creative_clusters_2#London
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Clusters• London - everything!
• Brighton - games, social media, advertising
• Bristol - software/hardware, media, arts
• Birmingham - games, media
• Nottingham - serious games
• Manchester - advertising, marketing, media
• Dundee - video games/gaming
• Edinburgh - computer science, AI
...not an exhaustive list!
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Source: http://www.londonmet.ac.uk/fms/MRSite/Research/cities/Publications%202011/Mapping_the_Digital_Economy_90520112.pdfWednesday, 16 November 2011
digital media
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Source: iab Online AdSpend Study H1 2011, UKOM
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Source: Source: iab Online AdSpend H1 2011, PwC / Advertising Association / Internet Advertising Bureau / WARC Note: Directories are estimated
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Brits Get Social
Sources: GlobalWebIndex & iab AdSpend H1 2011
2011: Social Media Advertising 60%+ increase
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Source: SocialBakers, Nov 2011
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Source: iab AdSpend H1 2011
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london
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http://batchgeo.com/map/21737d8f2b05adc3ab1b1869979f2695
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Geography Lesson
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Geography Lesson
Tech
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Geography Lesson
TechMedia
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Geography Lesson
TechMediaDigital
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TechCity
Text
http://www.techcityuk.com @TechCityUKlots more: TechHub, SiliconDrinkAbout, MiniBar
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Soho
Soho & Covent Garden
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pointers
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Media
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Connecting
http://web.meetup.com/cities/gb/17/london/Wednesday, 16 November 2011
Coworking
http://wiki.coworking.info/w/page/16583562/CoworkingLondon
Sharing desks:
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Challenges
• Cost of living
• Finding & retaining staff
• Infrastructure
• Access to finance
• Transport
• Weather
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Thanks....Questions?
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