A quick summary of our latest “how to” articles

Targeted Listsand

Landing Pages

We want to share with you some helpful information on building targeted lists and creating landing pages…

From our article titled:How To Build Targeted, Qualified Lists

Why? It will help your marketing and communications to be more effective, here’s a summarised version of how to do this:

1. Identify target markets (or clients)2. Identify ethical offer for each of these3. Create a landing page for these offers4. Market landing pages to your target points through your

online channels5. Measure each campaign and change process as you go6. Integrate your landing page with your CRM or newsletter tool

and create a series of auto-responders where you communicate with your new subscriber

7. Send a follow up in a week’s time and two more follow-ups fortnightly

8. Move the conversation to a monthly newsletter following the autoresponders

>> Click the link above for more detailed information

From our article titled:

>> Click the link above for more information

8 Things NOT To Do When Designing a Landing Page

1. Don’t make your page all about you 2. Don’t have multiple call to actions 3. Don’t forget about mobile 4. Don’t try to tell a story 5. Don’t misrepresent your page 6. Don’t forget about the call to action 7. Stay away from stock images8. Don’t ask for too much info

Why??

From our article titled:8 Things NOT To Do When Designing a Landing Page

The best advice I would give if you’re new to landing pages is to use a tool such as:

Their templates have been tried and tested They know which designs have the highest conversions It’s easy for you to pop your content in and integrate your

landing page with your payment system, CRM or mailing list tool

Don’t forget to take a look at our full articles for more in-depth information on these topics…

Who Am I?

I’m Justine Parsons, proud owner of Your Virtual Assistant

It’s my job to make your business run smoother and be more productive

Click one of the icons below to be taken through to my social media profiles

For the all of our articles…

http://www.yourva.co.nz/virtual-assistant-blog/