Synergy in my products

Sanaa El-Haouzi

Importance of Synergy

After researching about synergy , I knew it was necessary that I should make this a visual issue that should be very clear in my work as this will let my audience see who my artist is , remind them this my artist style as well as this is the conventional stuff an pop artist will show .

Synergy in my products

When first beginning to start and plan the production of my music video . My group and I decided in our pitch what our synergy would be .

One of the main syngerical motif and focuses was the artists big curly hair . This was chosen as a motif to help the viewers notice this as a signature or trademark look of our artist .

Synergy through mise en scene was also used for example , our costume and overall colour scheme was white, blue and black , which was used in the music video through our artists clothing as well as colours within our location such as Waterloo Graffiti Tunnel with the blue and black graffiti , as well as Kings Cross Fountains where the colours used on the fountain were different shades of blue.

Costumes