Successful organic growth from operations · Wednesday, May 23, 2012 Last Update: 5:57 PM ET...
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Transcript of Successful organic growth from operations · Wednesday, May 23, 2012 Last Update: 5:57 PM ET...
Successful organic growth from operations
Founded in 2009Profitable€75MM+ run rate0% VC investment
“Sociomantic is a strong example of a business built under the radar.”
“Why are enterprise travel systems like Revenue Management only capable of managing revenue/demand vs. actually generating demand?”
STREAMING CRMFOR
CAMPAIGN SPLITDeparture Date
PREFERREDDESTINATIONS
OR ROUTESSan Francisco – New YorkSan Francisco – ChicagoSan Francisco – Denver
REAL-TIME PRICE
REAL-TIME AVAILABILTY
EXACT PRODUCT+ SIMILAR OFFERS
- Departure Date- +/- 1 days
- Destination- Price comparisons- Product variations
SOCIOMANTIC CUSTOMER-CENTRIC APPROACHADS CUSTOMIZED TO INDIVIDUALS BASED ON REAL-TIME PROFILE & CRM DATA
On just about everywebsite out there.
And, yes we can reachpeople on social media sites
100% reach across all connected devices
MOBILETABLET
DESKTOP
“We have to transition from being a transport company to a retail commerce company focused on customers.”
– Christoph Mueller, CEO of Aer Lingus
Consumers are comfortable receiving ads specifically targeted to them
2013 Survey by ResearchNow
As a travel supplier,or a consumer, if you had a choice…
customer datapersonalizationlifetime valueloyaltyincremental sales
Thank you
