Style Guide for Posters 'The Ordinary'

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Connor O'Reilly 9290 - 'The Ordinary' - Style Guide Style Guide for short-film poster The title of the film on each of the groups posters will be the same logo that is used throughout our project. The logo is featured below. The colour is just a solid black (#000000). The font is Geo Sans Light. All of our short-film posters will feature the same house style. This is a grey background with a white, radial gradient in the centre of the A4 page. The background will be small, repeated images of things in our main characters routine such as: a toothbrush, an alarm clock, etc. These images will be faded out at the top and bottom of the page so that you can easily read the text. A draft is shown below: Another house style of each of our posters is that the posters are going to be very simple. We want them to evoke curiosity for the audience. Our main images will be of boring, everyday items. For example, my drafts include items such as a dangling phone, an alarm clock and our main character walking past a phone box.

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Transcript of Style Guide for Posters 'The Ordinary'

Page 1: Style Guide for Posters 'The Ordinary'

Connor O'Reilly 9290 - 'The Ordinary' - Style Guide

Style Guide for short-film poster

The title of the film on each of the groups posters will be the same logo that is used throughout our project. The logo is featured below. The colour is just a solid black (#000000). The font is Geo Sans Light.

All of our short-film posters will feature the same house style. This is a grey background with a white, radial gradient in the centre of the A4 page. The background will be small, repeated images of things in our main characters routine such as: a toothbrush, an alarm clock, etc. These images will be faded out at the top and bottom of the page so that you can easily read the text. A draft is shown below:

Another house style of each of our posters is that the posters are going to be very simple. We want them to evoke curiosity for the audience. Our main images will be of boring, everyday items. For example, my drafts include items such as a dangling phone, an alarm clock and our main character walking past a phone box.

Page 2: Style Guide for Posters 'The Ordinary'

Connor O'Reilly 9290 - 'The Ordinary' - Style Guide

The production credits will be in the Steel Tongs font, in a solid black colour (#000000). It will be justified to the centre featuring logos of production companies. A draft is featured below: