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Startopoly
85
Creating Creative Business Communities STARTOPOLY Marc Nathan Houston, Texas
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This describes the current climate (early 2010) of software startup incubators in Houston Texas.
Transcript of Startopoly
Creating Creative Business Communities
STARTOPOLY
Marc NathanHouston, Texas
Business Owners Entrepreneurs
Business Owners
Entrepreneurs
STARTOPOLY
IDEAS
Setting the Table
FUNDING
IDEAS
Setting the Table
FUNDING
SUPPORT
IDEAS
Setting the Table
FUNDING
SUPPORT
IDEAS
MENTORS
Setting the Table
FUNDING
SUPPORT
IDEAS
MENTORS
Setting the Table
Who Are the Players?
Existing Traditional Incubators
Economic Development Offices
Angel Groups
University Technology Transfer
Corporate Research Centers
FORMAL STRUCTURED HIERARCHY VERTICALLY INTEGRATED INDUSTRY CLUSTERS ECONOMIC DEVELOPMENT TAX BASE & JOBS INDUSTRIAL AGE ORGANIZATIONS
Formal
Grassroots
Credit Cards& Day Jobs
Credit Cards& Day Jobs Grants & Loans
Michigan Pre-Seed Capital Fund $8MGeorgia Research Alliance Venture Fund $18.75MIllinois Innovation Accelerator Fund $10MDurham, NC – IDEA Fund Partners $25MNew York & Boston – Spark@Start $622MSalt Lake City – Kickstart Fund $3.65MTexas – Texas Emerging Technology Fund $460M
Credit Cards& Day Jobs Grants & Loans
F F F & Angels
Credit Cards& Day Jobs Grants & Loans
F F F & Angels Venture Capital
Seed-Focused VC Funds
Andreessen Horowitz
New Environment, New Paradigm
FinancialModel
Size2 + 20 Fixed
SocialPrototype
SpeedSalaries + Equity
Sustainable
Basic Business Services
A “Seed Accelerator” is a close group of active investors that provide a small amount of seed capital and an intensive hands-on mentorship program to selected early stage companies
Mentor-Investor Profile
“Been There, Done That”Entrepreneurially mindedFinancially supportiveSubject matter expertPersonal networkPassionate about CommunityTime and Motivation
Bet the Jockey, Not the Horse
Intensely passionateKeenly observantDisparate connectionsDoggedly persistentStreet smartInquisitiveSalesmanship
Startup Milestones
DomainHostingFrameworksTemplates
Concept Prototype
0-30 Days
Startup Milestones
Product/MarketFit
Minimum Viable
ProductValidation
0-30 Days 60-90 Days
Startup Milestones
CommunityUsersExpansion &
Growth
0-30 Days 60-90 Days 120-180 Days
Ramen Profitable
FAIL FAST
51Metropolitan
Statistical Areas >1MM
93%Broadband Internet
penetration US homes - March 2009
US Population304,059,724 Source: U.S. Census
Seed Accelerators Around the World
FUNDING
SUPPORT
IDEAS
MENTORS
Consideration and Compensation
FUNDING
SUPPORT
IDEAS
MENTORS
Consideration and Compensation
CASH EQUITY
No One Plays for Free Parking
User Adoption Timeline
3 seconds "I get it.”
3 minutes "I've used it and still get it, and it has not annoyed me yet."
3 days "I find this really useful or fun."
3 weeks "I am raving about this to other people."
3 months "I couldn't imagine not having this, & I'm boring my friends telling them about it."
3 years "How weird to see this on Oprah."
First Steps
Gauge Stakeholder InterestEngage the Existing CommunityCreate Reasonable BudgetsLaunch WebsiteCall for Applications
How You Can Help
MentorshipCapitalServicesPromotion
AdvertisersResources
UsersReferrals
Directory Calendar Job Board Community
Directory Calendar Job Board Community
Member Logos
Directory Calendar Job Board Community
Austin College Station
Houston Katy Dallas
C4
San Antonio
Coworking
Directory Calendar Job Board Community
One–Page Description Template
Directory Calendar Job Board Community
Local Creative Talent
Directory Calendar Job Board Community
Local Startup Map
Directory Calendar Job Board Community
Startup Group Directory
Directory Calendar Job Board Community
Community Event List
Directory Calendar Job Board Community
Community Event Calendar
Directory Calendar Job Board Community
Local Startup Blogs
Directory Calendar Job Board Community
Startup Job Board
Directory Calendar Job Board Community
Informal Job Board
Directory Calendar Job Board Community
Partner Job Board
Directory Calendar Job Board Community
Talent Matching
Directory Calendar Job Board Community
Student Job Board
Directory Calendar Job Board Community
Intern Job Board
Directory Calendar Job Board Community
Mentor & Advisor Job Board
Directory Calendar Job Board Community
Crowdsourced Funding
Directory Calendar Job Board Community
Shared Local Advertising
Directory Calendar Job Board Community
Open Source Ad Sharing
Startup Operating Budget
Managing Director Salaries + Benefits Part-time or virtual assistantCoworking BudgetDomain name / Web HostingLaptop / Cell PhoneTravel / Entertainment Budget
CollaborativeCreativeCasualCouches, Not Doors
Coworking is the emerging social trend of independent workers with shared values that gather together to foster the synergy that can happen from
working with talented people in the same space.
Coworking Sites Worldwide
Texas Coworking
`
Austin College Station
Houston Katy
Texas Coworking
Dallas
C4
San Antonio
Coworking BudgetOffice Space 150-250 sq. ft./ workerInsurance VariableLegal Contracts Donated / TemplatesDesks & Chairs Donated or ~$250/workerInternet Access $100/moWifi Router $100Network Printer $500Coffee MakerWhiteboards
$25$15 / each
The key is setting up a Public / Private Partnership for existing space
Grants subsidize a discounted office lease
Standardized Seed Funding Documents
So, What do you think?
