Sports PR Lecture on Crisis Communications
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Transcript of Sports PR Lecture on Crisis Communications
![Page 1: Sports PR Lecture on Crisis Communications](https://reader035.fdocuments.in/reader035/viewer/2022081422/5552064db4c905852b8b4bec/html5/thumbnails/1.jpg)
Sport Public RelationsOctober 30, 2012
University of CincinnatiBy Jackie Reau
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Turn in Press ConferenceCritique
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Game Wrap Assignment
*No class on Tuesday, Nov. 6 so time can be used to “cover” a live sporting event*Advance Prep
-Pull rosters of both teams, review stats/media guide, create your storyline for Game Wrap
*In-Game-Take a picture of yourself at game, take game notes
*Post-Game-Write/type a 250-word game wrap with score,
storyline and any special milestones
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Live Games for Consideration
*UC Swimming, Nov. 3-4*UC Women’s Vball, Nov. 4*Bengals vs. Denver*UC Wbball, Nov. 4*UC Men’s Bball, Nov. 5
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Name That Crisis*Name the Issue in one line*Who cares?*How should it be resolved*How can we assure it won’t happen again?
*Three key talking points from the spokesperson…
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http://sportsillustrated.cnn.com/video/nhl/2012/09/13/091312-Players-sound-off-labor-sml.SportsIllustrated/#//p3
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Name That Crisis*Name the Issue in one line*Who cares?*How should it be resolved*How can we assure it won’t happen again?
*Three key talking points from the spokesperson…
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http://espn.go.com/video/clip?id=8251229
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Name That Crisis*Name the Issue in one line*Who cares?*How should it be resolved*How can we assure it won’t happen again?
*Three key talking points from the spokesperson…
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http://www.cbsnews.com/video/watch/?id=7420130n
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Name That Crisis*Name the Issue in one line*Who cares?*How should it be resolved*How can we assure it won’t happen again?
*Three key talking points from the spokesperson…
![Page 13: Sports PR Lecture on Crisis Communications](https://reader035.fdocuments.in/reader035/viewer/2022081422/5552064db4c905852b8b4bec/html5/thumbnails/13.jpg)
http://espn.go.com/video/clip?id=8543955&categoryid=2491555
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Name That Crisis*Name the Issue in one line*Who cares?*How should it be resolved*How can we assure it won’t happen again?
*Three key talking points from the spokesperson…
![Page 15: Sports PR Lecture on Crisis Communications](https://reader035.fdocuments.in/reader035/viewer/2022081422/5552064db4c905852b8b4bec/html5/thumbnails/15.jpg)
http://www.youtube.com/watch?v=FA7ty2LQwc0&feature=related
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Nov. 6:No Class, use time to attend live
sporting event to write game wrap