SPONSORSHIP OPPORTUNITIES - U.S. Travel Association · 2020-04-06 · NOTE: All prices are subject...
Transcript of SPONSORSHIP OPPORTUNITIES - U.S. Travel Association · 2020-04-06 · NOTE: All prices are subject...
NOTE: All prices are subject to change. Sponsorships are subject to print and production deadlines.
1
ESTO OPPORTUNITIES
SPONSORSHIP OPPORTUNITIES
CONTACTS: MALCOLM SMITHSenior Vice President of Business [email protected]
KRISTA ROEPKEManager, Exhibitions and [email protected]
NOTE: All prices are subject to change. Sponsorships are subject to print and production deadlines.
2
ESTO OPPORTUNITIES
EDUCATIONAL SEMINAR FOR TOURISM ORGANIZATIONS (ESTO)
ESTO is the definitive destination marketing conference in the United States. This U.S. Travel Association signature event combines high-quality, unique, travel-focused content and indispensable industry networking to create an unforgettable experience. This immensely popular annual event routinely draws more than 750 delegates, representing nearly every state and U.S. territory tourism office, along with local and regional destination marketing organizations.
An ESTO highlight is the awards dinner, where we honor marketing excellence:
More than 750 attendees are expected. Attendee makeup includes seasoned industry veterans with 40 percent having worked in the travel industry for 16 or more years, roughly 31 percent holding management or executive roles and about 40 percent working directly in marketing. Based on ESTO attendee survey feedback, more than 55 percent of delegates say they enjoy meeting with vendors at ESTO.
• The Destinations Council Destiny Awards honor creative and results-driven marketing programs and special projects by destination marketing organizations.
• The National Council of State Tourism Directors (NCSTD) Mercury Awards honor outstanding state tourism office programs.
August 26-29, 2017, in Minneapolis, MN
TARGET AUDIENCE PROFILE
DATES AND LOCATION
SPONSOR REGISTRATION FEES: Member: $875 • Non-Member: $1,025
NOTE: All prices are subject to change. Sponsorships are subject to print and production deadlines.
3
ESTO OPPORTUNITIES
ESTO LEARNING LABS
ESTO has a new option available to showcase your organization’s talents and cutting-edge knowledge. For 2017, ESTO is expanding the Saturday Learning Lab into four offerings.• Your organization will have the opportunity to conduct two back-to-back presentations to the ESTO delegates on
Saturday, August 26, from 2:00-3:30 p.m. and again from 3:45-5:15 p.m.• While these sessions are optional for the delegates, approximately 300 delegates are expected to register for the
afternoon sessions.• Delegates are looking for hands-on education and marketing insights that they can implement in their home
destination.• Topics such as branding, digital marketing, content analysis, analytics, research, social media, advertising and public
relations are among the many topics the delegates are seeking.
OPPORTUNITY - Only four sponsorships available at $25,000 each
Platinum Sponsors* SOLD
Gold Sponsors* SOLD
Silver Sponsors* SOLD
Bronze Sponsors* SOLD
PLATINUM – Allows five paid and two complimentary attendees
Awards Dinner
• A highlight of ESTO and one of U.S. Travel’s most prestigious sponsorships.
• Recognition throughout the awards dinner.• An opportunity to welcome and address the audience and play
promotional video.• Two reserved tables (10 seats each).• Your logo incorporated within the event theme.• Logo and company description in ESTO’s Official Program.• Logo added to the ESTO email template for all promotional and
logistical emails.• High-boy table on Sunday, August 27, from 2:30 to 3:00 in close
proximity to the Professional Development Network sessions.**
SOLD
Luncheon(s)
• Branding throughout lunch.• Opportunity to address the audience.• Recognition from the podium and distribution of collateral materials
and signage.• Logo and company description in ESTO’s Official Program.• Logo added to the ESTO email template for all promotional and
logistical emails.• High-boy table on Sunday, August 27, from 2:30 to 3:00 in close
proximity to the Professional Development Network sessions.**
Monday - SOLD
Tuesday - SOLD
*Discounts apply to 2017 sponsors; copay determined by sponsorship level
NOTE: 2016 SPONSORS HAVE FIRST RIGHT OF REFUSAL THROUGH NOVEMBER 15, 2016
SOLD
NOTE: All prices are subject to change. Sponsorships are subject to print and production deadlines.
4
ESTO OPPORTUNITIESSPONSORSHIP OPTIONS
GOLD – Allows three paid and one complimentary attendee(s)
Keynote Speaker
• Opening Keynote session on day one with recognition from the podium.• Opportunity to play a promotional video.• Signage.• Logo and company description in ESTO’s Official Program.• High-boy table on Sunday, August 27, from 2:30 to 3:00 in close
proximity to the Professional Development Network sessions.**
SOLD
Monday Reception
• Network with delegates and distribute materials from six-foot table at reception.
• Recognition of sponsorship from podium.• Opportunity to brand reception with pop-up displays, napkins and
glasses, video loop and banners (cost responsibility of sponsor and subject to U.S. Travel approval).
• Logo and company description in ESTO’s Official Program.• High-boy table on Sunday, August 27, from 2:30 to 3:00 in close
proximity to the Professional Development Network sessions.**
SOLD
NCSTD and Destinations Council Dinner
• Opportunity to address the National Council of State Tourism Directors at the exclusive Saturday-night dinner.
• Opportunity to address the Destinations Council at the exclusive Friday-night dinner.
• Signage and branding opportunities.• Logo and company description in ESTO’s Official Program.• High-boy table on Sunday, August 27, from 2:30 to 3:00 in close
proximity to the Professional Development Network sessions.**
SOLD
Afternoon Break(s) and Concurrent Sessions
• Network with delegates and distribute materials from six-foot table at Networking Break.
• Recognition from the podium during concurrent sessions.• Signage at afternoon break and concurrent sessions.• Opportunity to play a video that is under two minutes at the
beginning of the concurrent sessions.• Logo and company description in ESTO’s Official Program.• High-boy table on Sunday, August 27, from 2:30 to 3:00 in close
proximity to the Professional Development Network sessions.**
Monday - SOLD
Tuesday - SOLD
PLATINUM (CONTINUED) – Allows five paid and two complimentary attendees
Opening Reception
• Branding throughout the reception.• Opportunity to address the audience during Welcome Remarks on
Monday morning.• Logo and company description in ESTO’s Official Program.• Logo added to the ESTO email template for all promotional and
logistical emails.• High-boy table on Sunday, August 27, from 2:30 to 3:00 in close
proximity to the Professional Development Network sessions.**
SOLD
** Other sponsors may add on a table for $2,500. Subject to availability. Times subject to change.
NOTE: All prices are subject to change. Sponsorships are subject to print and production deadlines.
5
ESTO OPPORTUNITIESSPONSORSHIP OPTIONS
SILVER – Allows two paid and one complimentary attendee(s)
General Sessions
• Recognition from the podium.• Opportunity to play a video that is under two minutes.• Signage.• Logo and company description in ESTO’s Official Program.
Session II – SOLD
Session III - SOLD
Session IV - SOLD
Morning Concurrent Sessions
• Recognition from the podium.• Opportunity to play a video that is under two minutes.• Signage. • Logo and company description in ESTO’s Official Program.
Monday - SOLD
Tuesday - SOLD
Registration• Signage and collateral distribution at the on-site registration desk. • Logo and company description in ESTO’s Official Program.
SOLD
Breakfast(s)
• Branding and signage during breakfast.• Opportunity to play a promotional video.• Recognition from the podium and signage.• Logo and company description in ESTO’s Official Program.
Monday - SOLD
Tuesday - SOLD
Morning Networking Breaks
• Network with delegates and distribute materials from six-foot table at the morning Networking Break.
• Recognition from the podium prior to the morning Networking Break.• Signage at the morning Networking Break and concurrent sessions.• Logo and company description in ESTO’s Official Program.
Monday - SOLD
Tuesday - PENDING
Room Drop(s)• Opportunity to place a premium item in each delegate’s room on
Monday or Tuesday evening to highlight your products and services.• Logo and company description in ESTO’s Official Program.
Sunday - SOLD
Monday - $10,000
Hotel Key Cards
• Logo imprinted on hotel room key cards.• Logo and company description in ESTO’s Official Program.
SOLD
NCSTD and Destinations Council Meetings and Lunches
• Opportunity to address the National Council of State Tourism Directors and Destinations Council leaders at the exclusive Sunday lunches.
• Signage and branding opportunities.• Logo and company description in ESTO’s Official Program.• Opportunity to play a promotional video.• Distribution of collateral materials.
SOLD
Charging Station
• Branded charging station placed in strategic location of conference center.
• Ability to show looping video for duration of event (no sound).• Logo and company description in ESTO’s Official Program.
1. SOLD
2. $10,000
NOTE: All prices are subject to change. Sponsorships are subject to print and production deadlines.
6
ESTO OPPORTUNITIESSPONSORSHIP OPTIONS
BRONZE – Allows one complimentary attendee, one paid delegate
Advertising Opportunities
• Advertise product and services in ESTO’s Official Program.• Logo and company description in ESTO’s Official Program.
Tab 1 - SOLD
Tab 2 - SOLD
Tab 3 - SOLD
Tab 4 - SOLD
Tab 5 - PENDING
Tab 6 - $7,500
Inside Front Cover - SOLD
Back Cover – SOLD
Sunday Networking Refreshment Break
• Network with delegates and distribute materials from six-foot table at Break.
• Signage.• Logo and company description in ESTO’s Official Program.
SOLD
Wi-Fi Sponsor
• Brand exposure throughout the event via signage.• Unique Wi-Fi network password on conference Wi-Fi.• Logo on screen during welcome remarks.• Logo and company description in ESTO’s Official Program.
SOLD
Ideas and Inspiration Session
• Opportunity to address delegates at this innovative Sunday session.• Signage at the session.• Logo on screen during welcome remarks.• Logo and company description in ESTO’s Official Program.
SOLD
New Delegate Orientation Luncheon
• Opportunity to address delegates at the first-timer’s ESTO delegate session (Saturday).
• Signage at the session.• Logo on screen during welcome remarks with instructions on use of
mobile app.• Logo and company description in ESTO’s Official Program.
SOLD
SILVER (CONTINUED) – Allows two paid and one complimentary attendee(s)
U.S. Travel’s Sunday General Session
• Opportunity to play a promotional video.• Distribution of collateral materials.• Signage.• Logo and company description in ESTO’s Official Program.
SOLD
Mobile Sponsorship
• Ad on ESTO mobile site.• Recognition on event signage.• Logo and company description in ESTO’s Official Program.
SOLD
NOTE: All prices are subject to change. Sponsorships are subject to print and production deadlines.
7
ESTO OPPORTUNITIESSPONSORSHIP OPTIONS
Branding—Luncheon Sponsor
Learning Lab Branding—Charging Station
Additional Sponsorship Opportunities
Hanging Banners
• Large hanging banners in areas of high delegate foot traffic.• Banners will be displayed from noon on Saturday, August 26,
through 6:00 p.m. on Tuesday, August 29.• Combine banner with a Silver, Gold or Platinum Level sponsorship
and receive a discount on the banner price of 25, 50 or 75 percent, respectively.
• Logo and company description in ESTO’s Official Program.• Size and dimensions are TBD.
$7,500 - $15,000
NOTE: All prices are subject to change. Sponsorships are subject to print and production deadlines.
8
ESTO OPPORTUNITIESSPONSORSHIP OPTIONS
Thank you for your interest in partnering with the U.S. Travel Association.
General Session
Branding—Hanging Banners
ESTO’s Official Program
Custom Sponsorship