SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage,...

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Page 1: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

agrifoodsummit.eu

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September 24-25,

2020, Paris

SPONSORSHIP DECK

Page 2: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

In its capacity as the ultimate convener of power and influence, POLITICO is excited to bring together 130+ of the agriculture

and food industry’s top minds from the policy world, science,

farming, agriculture, food industry and more. On September 24-

25, 2020 in Paris they will explore the new political reforms and innovative technologies that have the potential to shape

Europe’s agricultural and food industry into a greener, more

innovative as well as globally competitive sector.

A warming atmosphere, weather instability, a loss of biodiversity

threatening our ecosystem's productivity... these are just few

among many challenges the agriculture sector is facing

nowadays. As climate change risks increasingly escalate,

scientists and policymakers are turning to agriculture and food

as areas for urgent action.

This is reflected in the new European Commission’s priorities,

with the Green Deal taking shape, the Farm to Fork strategy

coming to life in the spring of 2020 and the expected finalization

of CAP reform. The year ahead will be critical for an agriculture

and food sector already challenged by trade wars and volatile

prices.

As a partner of the Agriculture and Food Summit,

you have the opportunity to showcase your thought

leadership on agriculture and food policy.

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114+Top policymakers,

business leaders

and influencers

23% of attendees were senior EU or Government officials

3K total views

across livestream

platforms

2.5 M+Twitter Impressions

30 Speakers of which 7 were high-level policymakers

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1-2-1 interviews

1-2-1 interviews are candid conversations

between POLITICO’s top journalists and

newsmakers of the day.

WE PROMISE THE BEST FORMATS FOR OPTIMAL DISCUSSIONS AND DEBATES

Solution-oriented roundtables

The afternoon roundtable discussions will be the

opportunity for speakers, delegates and invitees to

convene. These groups of no more than 25 guests

will take on more specific issues and will be

recorded so that executive summaries can be

produced after the Summit.

Solution-oriented

roundtables

Strategic

roundtable

Gala dinner

reception

1-2-1 interviews

Panel discussions

Panel conversations convene key

decision-makers from the public and

private sectors to discuss and debate

the key factors shaping a timely policy

issue.

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WE ENSURE A HIGH QUALITY AUDIENCE

WHO WERE ON THE LISTS?

2%

11%

44%

1%0%1%

40%

1%

Academia

Association

Corporate

Foundation

Media

NGO

POLICY MAKER

Think Tank

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6/8 Months

Summit Day!

4 Months

2 Months

1 Month

2 Weeks

Marketing actions begin

Marketing outreach intensifies through targeted emails, social media, and promoted advertising – First wave of printed brochures (5000 copies sent to key stakeholders across Europe)

Second brochure – Large outreach to 14 000 contacts across Europe and beyond – Marketing outreach becomes more focused on a smaller sample of key stakeholders

Personalized marketing outreach to complete the list of participants (through phone and email follow-ups)

Release of the Summit app / and finalization of logistics

Page 8: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

TARGETED AUDIENCE:

TOTAL REACH: 2.47 MILLION

Page 9: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

agrifoodsummit.eu

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September 24-25,

2020, Paris

SPONSORSHIP PACKAGES

Page 10: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

THE BENEFITS

Branding• Partner's logo on event webpage, 300-character company profile and sponsorship

recognition on Summit landing page• Partner's logo on promotional emails and print ads• Partner's logo on summit app• Partner's logo throughout summit space (on roll-ups)• Partner's boilerplate info on one (1) promotional email• Partner's handle mentioned in up to four (4) promotional tweets • 50-word partner insert incl. in one (1) print and one (1) summit promotional email• One (1) special announcement, promotional email about partner's participation• Partner's logo on main stage backdrop and visible through livestreaming sessions when

applicable• Post-event photo gallery featuring relevant sponsor pictures• Summit recording available on dedicated summit page on POLITICO.eu website

Networking• 8 Guest passes to summit• Distribute collateral in networking area• Distribute collateral in the main room on attendees chairs (leading and global leading

only) • 2 Dinner guest seats• Green room access during the summit• 30% discount on subsequent summit delegate bookings• Premium, dedicated space (2x3 meters) in networking area• Contact list of opted-in summit registrations for partner's future outreach

Thought Leadership• Partner recognition during welcoming and closing remarks• 2 Submission of Sli.do poll to engage the audience• Expert from partner org. may co-chair one (1) roundtable session (profile subject to

editorial approval)• Senior rep @ partner may give 3-5 min. opening remarks before one (1) plenary

sessions OR expert is allowed to sit on one (1) plenary panel (subject to editorial approval) **

• Partner may participate in pre-summit program brainstorm• Ongoing program and speaker review sessions with partner• Wrap report with the number of attendees, media reach, earned media, and social

metrics following both Summits

Media• 1 Full-page print ad in POLITICO weekly newspaper

Page 11: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

THE BENEFITS

• Branding• Partner's logo on event webpage, 300-character company profile and

sponsorship recognition on Summit landing page• Partner's logo on promotional emails and print ads• Partner's logo on summit app• Partner's logo throughout summit space (on roll-ups)• Partner's boilerplate info on one (1) promotional email• Partner's handle mentioned in up to four (4) promotional tweets• Partner's logo on main stage backdrop and visible through livestreaming

sessions when applicable• Post-event photo gallery featuring relevant sponsor pictures• Summit recording available on dedicated summit pages on POLITICO.eu

website

Networking• 5 Guest passes to summit• Distribute collateral in networking area• 1 Dinner guest seats• Green room access during the summit• 30% discount on subsequent summit delegate bookings • Premium, dedicated space (2x3 meters) in networking area

Thought Leadership• Partner recognition during welcoming and closing remarks• 1 Submission of Sli.do poll to engage the audience• Senior rep @ partner may give 3-5 min. opening remarks before one (1)

plenary sessions OR expert is allowed to sit on one (1) plenary panel (subject to editorial approval) **

• Ongoing program and speaker review sessions with partner• Wrap report with the number of attendees, media reach, earned media,

and social metrics following both Summits

Media• 1 Half-page print ad in POLITICO weekly newspaper

Page 12: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

THE BENEFITS

• Branding• Partner's logo on event webpage, 300-character company

profile and sponsorship recognition on Summit landing page

• Partner's logo on promotional emails and print ads• Partner's logo on summit app• Partner's logo throughout summit space (on roll-ups)• Partner's boilerplate info on one (1) promotional email• Partner's handle mentioned in up to four (4) promotional

tweets• Summit recording available on dedicated summit pages on

POLITICO.eu website

• Networking• 3 Guest passes to summit• Distribute collateral in networking area• 1 Dinner guest seat• Green room access during the summit• 30% discount on subsequent summit delegate bookings• Wrap report with the number of attendees, media reach,

earned media, and social metrics following both Summits

• Thought Leadership• Partner recognition during welcoming and closing remarks• Expert from partner org. may co-chair one (1) roundtable

session (profile subject to editorial approval)

Page 13: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

THE BENEFITS

Branding

• Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page

• Partner's logo on promotional emails and print ads• Partner's logo on summit app• Partner's logo throughout summit space (on roll-

ups)• Summit recording available on dedicated summit

pages on POLITICO.eu website

Networking• 2 Guest passes to summit• Distribute collateral in networking area• 30% discount on subsequent summit delegate

bookings

Thought Leadership• Partner recognition during welcoming and closing

remarks• Wrap report with the number of attendees, media

reach, earned media, and social metrics following both Summits

Page 14: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

agrifoodsummit.eu

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September 24-25,

2020, Paris

ABOUT POLITICO EUROPE

Page 15: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

6 OFFICES IN EUROPE

58 journalists

18 nationalities

24 languages

ACROSS THE CONTINENT, ACROSS THE GLOBE

POLITICO is a global media company with over 310 journalists

dedicated to nonpartisan coverage of essential news that drives

the conversation and holds power players accountable.

We have the largest newsroom in Europe dedicated to covering

politics and policy.

We connect the dots between power centers from D.C. to London and

from Brussels to Moscow.

POLITICO Summits bring our journalism to life focusing on the impact of

policies on a cross-section of industries generating conversations that

result in actionable results. POLITICO’s Agriculture and Food Summit

2020 is the only event dedicated to solution-driven conversations

between policymakers, innovators, industries and academics on the

future of Agriculture and Food policy in Europe.

Page 16: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

OUR AUDIENCE DRIVES GLOBAL DECISIONS

POLICYMAKERS BUSINESS LEADERS OUR AUDIENCE IS:

90%President von der

Leyen's Office400+

CEOs subscribe to our

newsletter2,5x

more likely to be a

government employee

96% Commissioners 90%

European leadership

from Global Top 50

companies

2x

More likely to be

interested in

Government

89%Commission Heads

of Cabinet

91% MEPS

100%Charles Michel’s

Cabinet

Page 17: SPONSORSHIP DECK - POLITICO...THE BENEFITS Branding • Partner's logo on event webpage, 300-character company profile and sponsorship recognition on Summit landing page • Partner's

GET IN TOUCH

[email protected]

THANK YOU We look forward to continuing the

conversation on ways to structure a

valuable Agriculture and Food Summit partnership.