Sponsorship and Exhibitor Guide...Jul 15, 2015 · Complimentary full registration to attend the...

Canadian Emergency Care Conference 2016

Guidelines Update: The Science of Saving Lives

Sponsorship and Exhibitor Guide

February 22-24 | TorontoNew Canadian First Aid and

Resuscitation Guidelines are coming.

Canadian Emergency Care Conference 2016Guidelines Update: The Science of Saving Lives

Sponsorship and Exhibitor Guide | Page 1

About the ConferenceThe Canadian Emergency Care Conference 2016 is the first national conference dedicated to first aid and

resuscitation. Hosted by the Canadian Red Cross and the Heart and Stroke Foundation, the two organizations are

joining forces to protect and save lives in the workplace and at home.

The conference will be held February 22–24, 2016, in Toronto, Ont., at the Sheraton Toronto Airport Hotel & Conference

Centre with additional pre- and post-conference workshops developed by the host organizations for their specific

audiences.

Designed for Canadian-based clinicians, practitioners, providers, instructors, and health and safety personnel in the

fields of cardiopulmonary resuscitation (CPR) and first aid, the conference will:

• Announce the new Canadian first aid and resuscitation guidelines

• Explain the science behind the 2015–2016 changes

• Help the stakeholders understand how the new guidelines will affect training practices

• Connect Canadian experts in the field with their peers

• Attract 500+ delegates

Program FormatTwo days of first aid and resuscitation

updates with a program featuring

distinguished and international speakers

discussing the latest developments in

the field.

24 workshops, including sessions on

implementing a Public Access to Defibrillation

AED program and the new resuscitation

and first aid guidelines in local settings or

practices, and an update on workplace first

aid guidelines. Plus, pre- and post-conference

workshops.



Why Your Company Should Support This EventThe conference will provide unique opportunities for sponsors and exhibitors to promote their products, services, and

publications. Sponsoring this conference will:

• Position your company as a supporting leader of resuscitation and first aid

• Associate your brand with the Canadian Red Cross and the Heart and Stroke Foundation

• Showcase your products and services to delegates

• Help you grow market presence

• Help you generate new customer leads

• Offer many networking opportunities

Promotional StrategyPromotion of this outstanding event, combined with the launch of the new Canadian first aid and CPR

guidelines, will help to ensure a conference that is attended by a diverse audience with interests in all

aspects of first aid.

Promotion will be directed at training decision-makers, stakeholders, clinicians, and end-users in the first aid

community. Preliminary promotion will be targeted at the Canadian Red Cross’s and the Heart and Stroke

Foundation’s internal channels with outreach to the national first aid community through direct internal

contacts.



Sponsorship OpportunitiesOverall Convention Sponsor Benefits

Diamond$15,000

Gold Sponsor$10,000

Silver Sponsor$7,500

Bronze Sponsor$5,000

Availability 2 2 3 3

Exhibit Booth included

Value: $2,000

Double, preferred location

Single, preferred location

Single, preferred location

Single, selection available

Breakfast Symposium – 1 hour to present on an aspect of first aid and resuscitation

1 exclusive No No No

Special Recognition for signature components of the event:

• Gala Dinner (Diamond only)• Breakfast (Diamond only)• Welcome Reception (Gold only)• Lunch (Gold only)• Refreshment Breaks (4)• Delegate Bag (only 1)• Lanyards (only 1)• Technology Sponsor (only 1)

2 special recognition opportunities:

• Gala Dinner

• 1 exclusive breakfast symposium

2 special recognition opportunities; can include:

• Welcome Reception

• Lunch recognition or another option

2 special recognition opportunities; can include:

• 1 break and

• 1 other

1 special recognition opportunity; can include:

• 1 break or

• 1 other

Preferred/tiered logo placement on convention website

Preferred Tiered Tiered Tiered

Preferred/tiered logo placement on all collateral convention materials including but not limited to convention programs, signage, registration flyer (see next page)


Advertisement and/or customized message to attendees in the convention program available in conference app or printable format

2 Full Pages 1 Page ½ Page ½ Page

Preferred/tiered logo placement on all audiovisual screens during the conference


Opportunity to provide 600 promotional items for delegate “welcome kits”

Yes Yes Yes Yes

Complimentary full registration to attend the convention

5 sponsor/exhibitor badges




Complimentary invitation to the Gala Dinner

5 tickets 4 tickets 3 tickets 2 tickets

All prices are in Canadian dollars



Key Dates and Deadlines

Logo Placement Due Date Sponsor Level

Promotional Package I & Email July 15, 2015 Diamond, Gold, Silver Sponsors Only

Promotional Email August 12, 2015 Diamond, Gold, Silver Sponsors Only

Promotional Email September 10, 2015 Diamond, Gold, Silver Sponsors Only

Promotional Email December 1st, 2015 Diamond, Gold, Silver Sponsors Only

Event Website Upon bookingAll levelsLogos tieredLogos linked to company websites

Automated Confirmation Emails Upon booking Diamond and Gold Sponsors Only

Attendee Information Emails January 10, 2015All levelsLogos tiered

Conference Guide December 15, 2015All levelsLogos tiered

Conference Stage Signage December 15, 2015 Diamond Sponsors Only

Directional Signage December 15, 2015 Diamond and Gold Sponsors Only

Sponsor Signage December 15, 2015All levelsLogos tiered

Badges December 15, 2015 TBD – Based on benefit selection

Lanyards December 15, 2015 TBD – Based on benefit selection

Delegate Bags December 15, 2015 TBD – Based on benefit selection

Exhibitor InformationStandard Exhibit Space

• 10’ x 8’ draped booth

• 6 ft. skirted display table; two chairs; wastebasket

• Uniformed security after official conference hours

• Listing of your company name on the event website with a link to your corporate website

• Exhibitor listing in the final program and/or conference mobile application

• Link to your company website on the conference program website

• Daily cleaning of public areas

• Morning and afternoon coffee breaks and lunch served in the exhibit area

• Two complimentary exhibitor registrations (per booth)

• Purchase of two discounted exhibitor registrations (per booth) for exhibitor staff

Space AssignmentExhibits will be set-up on Monday, February 22, 2016, between 9–11 am. Removal will take place on Wednesday,

February 24, afternoon 1 pm.

Sponsors will be given first priority in the selection of booth spaces, in particular booths 1–7 and 26–28. Remaining

booth space will be allocated on a first-come, first-served basis via the interactive floor plan showing both sold and

available booth spaces.

Exhibit Booth Rates

Size Booth numbers Price

10’ wide x 8’ deep1–726–28

Sponsor booths—see Sponsorship Opportunities chart

10’ wide x 8’ deep8–2029–31

$2,000

8’ wide x 8’ deep 21–25 $1,500

All prices are in Canadian dollars



Payment Schedule for Sponsors and Exhibitors

• 50% deposit prior to November 30, 2015

• 50% balance due December 1, 2015

• After November 30, 2015, full payment will be required at the time of reservation

Additional BadgesSponsors and exhibitors may each purchase an additional two badges at a price of $250 each. These badges are to be

used for additional sponsor and exhibitor representatives to participate in the conference.

Cancellation PolicyContract payments are refunded upon receipt of written notice of cancellation, according to the following terms:

• On or before November 30, 2015, contract payment refunded minus a processing fee of $250 CDN

• After December 1, 2015, contract payment refunded minus a processing fee of $500 CDN

• After January 31, 2016, no refund of contract payment



Meeting Space and Exhibit Hall Floor Plan



Exhibit Booths 1–20 and 26–31 are 10’ wide x 8’ deep

Exhibit Booths 21–25 are 8’ wide x 8’ deep

Sponsor booths are marked in Yellow

For More Information, Please Contact

Plan Ahead Events

Roberta Dexter

[email protected]

Nicole Pelletier

[email protected]

Tel: 902-442-7606



ecconference.ca

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