Robin Caswell,

Head of UK, TR and MEA

Help businesses better understand

their social media data, optimise

measurement and develop tactics

and social media strategies,

based on qualitative

and quantitative analytics.

Intro

SOCIAL MEDIA MARKETING CONSULTANCY

Case Study: ANZ Bank

To compare their performance with performance of key

competitors in 2 markets & to see how the brand is doing

in each market & to check what platform is better for customer

care & Publishing and ads optimization

Case Study: Lenovo

To compare their performance with performance of key

competitors in 2 markets & to see how the brand is doing

in each market & to check what platform is better for customer

care & Publishing and ads optimization

Digital

Command Center

Digital Command Center

Nestle Testimonial – DAT Center

https://www.youtube.com/watch?v=sTqPKyJ6YSM&list=PLFP6htnudTLTNDzb6u-jNRYuxlYIEPqsF

“It is important for us to have a partner like Socialbakers to help and support us in detecting, analyzing, reporting the trend & performance of our brand according to the strategy on local & global scale.” Andrea Galli, Nestle

Digital Command Center

Command Centers

High Level Visualisation of KPIs

Real-time Listening & Engaging

COMMAND

CENTER

Social

Advertising

Social

Publishing

Social

Listening

Top Content

Audience

Analysis

Social Trends

Customer

Response Rate

Comparative

Benchmarking

Social

Analytics

E-Commerce

Web Analytics

E-Mail

Marketing

Marketing

Automation

Comparative

Benchmarking

3rd Party

Applications

What can a Digital Command Center show you?

Sample: Learn About Your Audience

Sample: Your Best Content

Sample: Social Customer Care

Sample: Event Buzz

Sample: Event Buzz

Sample: Crisis Management

Sample: Make Insight-Driven Decisions

Thank You!

Robin Caswell,

Head of UK, TR and MEA