David De Roure

Social Objects and Social Machines

Understanding the Co-Constitution of the Web

http://www.slideshare.net/dder/social-objects-and-social-machines

http://gapingvoid.com/category/social-object/

http://en.wikipedia.org/wiki/Barabasi-Albert_model

B F

C

A

E

D

-

+

B F

C

A

E

D

- +

B F

C

A

E

D

+

F

E

D

B

C

A

- +

Government

Industry

F

E

D

B

C

A

- +

Novice Expert

Theories ofSelf interest

Theories of Exchange

Theories ofCollective Action

Theories of Balance

Theories ofHomophily

Theories ofCognition

http://nosh.northwestern.edu/

http://gseis.ucla.edu/people/borgman

http

://ww

w.h

ackd

iary.co

m/2

01

2/0

4/0

5/e

xtractin

g-a

-socia

l-gra

ph

-from

-wikip

ed

ia-p

eo

ple

-pa

ge

s/

Social ComplexityCom

pute

& D

ata

Com

plex

ity

Conventionalcomputation

Big DataBig Compute

Socialnetworking

The Future!

The users of a website, the website, and the interactions between them, together form our fundamental notion of a “machine”

1. Social Networks form around Social Objects

What are the new research objects?

2. Social Networks, like the Web, co-evolve

Analysing the Web Observatory

3. A new way of thinking: Social Machines

Rethinking sociotechnical systemsdavid.deroure@wolfson.ox.ac.uk @dderhttp://www.oerc.ox.ac.uk/people/dder

Also see: http://www.w3.org/community/webobservatory/Slide Credits: Noshir Contractor, Christine Borgman, Matt Biddulph