USING SOCIAL MEDIA IN SCIENCEWorkshop for NCEBP symposium 2012

SETUP OF THIS HOUR

What do you want to do in this hour?

A little bit of theory

Discussion of some examples

Discussion on what’s next

ARE YOU USING SOCIAL MEDIA?

Private?

For work?

For doing research?

WHAT ARE YOU DOING WITH IT?

Listening?

Conversation?

Sharing knowledge?

Engagement?

WHAT DO YOU WANT FROM IT?

Exposure?

Making friends?

Meeting peers?

Data and knowledge?

Just fun?

Funding?

A LITTLE BIT OF THEORY

GOTTA SHARE!

SHIFT HAPPENS

onetoone

onetomany

manytomany

SOCIAL MEDIA ARE CHANGING THE WORLD

SOCIAL MEDIA ARE CHANGING HEALTHCARE

SOCIAL MEDIA ARE CHANGING SCIENCE

HOW WILL IT CHANGE YOUR WORK?

1. In building your networks?

2. In finding and sharing data?

3. In getting funded more easily?

4. In telling the world what you’re doing?

SOME EXAMPLES

1. Blogging

2. Microblogging

3. Open source science

4. Crowd-funding initiatives

BLOGGING

Blogging for more exposure

MICROBLOGGING

Getting and providing information through Twitter

@

Twitter can even help in getting higher impactas well in science as in society

OPEN SOURCE SCIENCE

Creating open networks to speed up research

CROWD-FUNDING INITIATIVES

www.ted.com/talks/britta_riley_a_garden_in_my_apartment.html

Social media can facilitate a scientific community by crowd sourcing and co-creating

SO WHAT TO DO NOW?

SO WHAT TO DO NOW?

experiment, get to know the possibilities

try, climb the ladder up and down

learn, see what’s working and what’s not

REFERENCES http://www.nature.com/neuro/journal/v13/n10

/full/nn1010-1151.html http://www.jmir.org/2011/4/e123/ http://www.sciencemag.org/content/321/5895

/1443.1.full http://wetenschapper20.wordpress.com/ http://empowered.forrester.com/ladder2010/ http://www.rin.ac.uk/system/files/attachment

s/social_media_guide_for_screen_0.pdf

NEED MORE HELP? Marcel Wortel 024 – 8187389 m.wortel@sb.umcn.nl On twitter: @mwortel1