Social Media Gets Collegiate: Tweeting and Tagging Your Way to Student Engagement
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SOCIAL MEDIA GETS COLLEGIATE Tweeting and Tagging Your Way to Improved Student Engagement Office of Professional Development
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Transcript of Social Media Gets Collegiate: Tweeting and Tagging Your Way to Student Engagement
SOCIAL MEDIA GETS COLLEGIATETweeting and Tagging Your Way
to Improved Student Engagement Office of Professional Development
SARAH GLOVA
Founder & President of Reify Media
www.reifymedia.com
Former instructor for online course
Co-author, affiliated international speaker
Business founder and owner, and digital media developer
Board Member
Doctoral candidate
The article The Effect of Twitter on College Student Engagement and Grades provided the first piece of controlled experimental evidence that “using Twitter in educationally relevant ways can increase student engagement and improve grades, and thus, that social media can be used as an educational tool to help students reach desired college outcomes.”
Junco, R., Heiberger, G., & Loken, E. (2011). The effect of Twitter on college student engagement and grades. Journal of computer assisted learning, 27(2), 119-132.
www.reifymedia.com
Why Social Media?Can it help students engage and learn?
How Do Instructors Use Social Media? Common Examples:
www.reifymedia.com
Share relevant articles, research progress
Share reminders, stay in touch with students
Share images of things relevant to classroom topics
Share background, connect to experts
On average, faculty participants reported working 61 hours per week – more than 50 percent over the traditional 40-hour work week. They worked 10 hours per day Monday to Friday and about that much on Saturday and Sunday combined.
Ziker, J. P., Wintermote, A., Nolin, D., Demps, K., Genuchi, M., & Meinhardt, K. (2014). Time distribution of faculty workload at Boise State University.
www.reifymedia.com
When and How?Do instructors have time to maintain social accounts?
Model for Considering Social Media Integration:
www.reifymedia.com
FACULTY CURATED
Instructor collects and shares relevant materials through social media
Model for Considering Social Media Integration:
www.reifymedia.com
FACULTY CURATED
Instructor collects and shares relevant materials through social media
FACULTY CREATED
Instructor creates new content, sharing through social media
Model for Considering Social Media Integration:
www.reifymedia.com
FACULTY CURATED
Instructor collects and shares relevant materials through social media
STUDENT CURATED
Students collect and share relevant materials through social media
FACULTY CREATED
Instructor creates new content, sharing through social media
Model for Considering Social Media Integration:
www.reifymedia.com
FACULTY CURATED
Instructor collects and shares relevant materials through social media
STUDENT CURATED
Students collect and share relevant materials through social media
FACULTY CREATED
Instructor creates new content, sharing through social media
STUDENT CREATED
Students create new content, sharing through social media
ACTIVITY: BRAINSTORMING
www.reifymedia.com
FACULTY CURATED
STUDENT CURATED
FACULTY CREATED
STUDENT CREATED
Isa is looking for a way to engage her undergraduate business students. Her students are discussing the concept of administrative leadership in their Organizational Theory and Behavior course, and she knows the topic is often discussed in the public sphere.
Isa thinks she might be able to harness the power of social media to help her students better engage with the topic.
TASK: Let’s break into groups and discuss ways that Isa might engage her students in this topic using social media.
SOCIAL MEDIA GETS COLLEGIATETweeting and Tagging Your Way
to Improved Student Engagement
