Social Media For Agencies
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Transcript of Social Media For Agencies
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A GuideSOCIAL MEDIA FOR
AGENCIES
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Consulting
Advertising
Special Initiatives
Design
Strategy
Engagement
Production
Data
Third Party Validation
Solv ing the b iggest problem for agencies
REVENUE
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Training• Internal
Stakeholders• Community
Managers
Enterprise 2.0 • Internal
Community• Vendor
Community
Value Add• Fan rewards• Loyalty programs• Network
Representatives
CONSULTING
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Contests
Network rules
Terms of service
Legal Execution
Strategy
Tools
Campaigns
Trans mediaIMC integrationsFundraisingNetwork LaunchesBlogger OutreachProduct LaunchWebinars
SPECIAL INITIATIVES
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Quick assets
Istock photo
Blog Photos
Core Designs
Visual Communicat ion Ass is tance
DESIGN
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Growth Ads
Engagement Ads
B2B Ads
Outreach
Promoted interactions
More on the way
Google+ Soon
Ad words
Display Network
ADVERTISING
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Execution
Market Research
Engagement
Network Selection
STRATEGY
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Eng
agem
ent After-hour
coverage
Opportunity Identification
Keyword lists
High volume assistance
ENGAGEMENT
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VideosImagesLive EventsPOS Displays
PRODUCTION
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Act ive Soc ia l Media Moni tor ing and s tat is t ica l analys is .
DATA
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One Question:
Is the Community Manager Doing Their Job?
THIRD PARTY VALIDATION
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WORD OF WARNING…
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Success in Social Media is the result of a close partnership…
If the agency doesn’t add value it will be replaced.
SUCCESS…
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Mike Handy
@mhandy1 on Twitter
Feel free to contact with Questions, Comments, or Consulting needs…
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