Smith - October 2015 Brand Editorial Coverage

Total seen monthly circulation: + 19,170,846 Total seen circulation year to date: + 309,205,008

October 2015 brand editorial:

Bike / PerformanceBikeRadar - Squad MTB - 2,500,000Bike Rumor - Overtake - 384,455Cult Of Mac - Forefront with MIPS - 929,086Decline - Forefront Cover Photo - 40,000MTBR.com - Squad MTB Goggle - 3,600,000Peloton.com - PivLock Arena Max - 126,726Pez Cycling - Overtake - 132,302Women’s Health - Forefront - 1,537,140Bikeistan - LBW: Trans-Cascadia - unavailableBike Mag.com - LBW: Trans-Cascadia - 703,978Dirt Rag - LBW: Trans-Cascadia - 104,082Enduro MTB - LBW: Trans-Cascadia - 288,633IMB Magazine - LBW: Trans-Cascadia - unavailableMalakye - LBW: Trans-Cascadia - 179,859NSMB.com - LBW: Trans-Cascadia - 164,884Outside Television - LBW: Trans-Cascadia - 85,291PinkBike - LBW: Trans-Cascadia - 1,720,954Singletracks - LBW: Trans-Cascadia - 481,786

SunglassesActive Junky - Dockside - 254,615Blue Ridge Outdoors - Lowdown ChromaPop - 110,000GearMinded - Lowdown XL - 19,645Marlin Magazine - Guide’s Choice - 40,963MidCurrent - ChromaPop - 161,750Trailing Hook Journal - ChromaPop - 207

Press Contact: Kate [email protected] | 206.334.0863

ABOUT SMITH: Originating from Sun Valley, Idaho, SMITH was founded in 1965 with the invention of the first snow goggle featuring a sealed thermal lens and breathable vent foam. With 50 years of innovation and design experience, SMITH is widely known today as an industry leader that pioneers advanced eyewear and helmets that incorporate dynamic technologies, optimized performance and clean styling to fuel fun beyond walls. SMITH seeks to power thrilling experiences in snow, surf, bike, fish and peak performance outdoor adventures with a comprehensive collection that exudes modern style and vibrant personality. To SMITH, the experience is everything. Smith is part of Safilo Group.

SnowActive Junky - I/O 7 Goggle - 254,615Men’s Journal Gear Lab - Pivot Helmet - 762,053OnTheSnow.com - I/O 7 Goggle, I/OS Goggle - 750,000Angry Snowboarder - LBW: Alaska - 25,888Frequency - LBW: Alaska - 10,000Gearminded.com - LBW: Alaska - 19,645The Intertia - LBW: Alaska - 378,594Malakye - LBW: Alaska - 179,859Onboard - LBW: Alaska - 260,000Outside Television - LBW: Alaska - 85,291Snowboarder - LBW: Alaska - 546,887Teton Gravity Research - LBW: Alaska - 483,687The Manual - LBW: Alaska - 87,488TransWorld Snowboarding - LBW: Alaska - 1,013,371TransWorld Business - LBW: Alaska - 189,743YoBeat - LBW: Alaska - 113,654Malakye - LBW: Japan - 179,859

Company / Brand NewsMalakye - SMITH Women’s Campaign - 179,859SIA - SMITH Women’s Campaign - 23,288Vision Monday - SMITH Women’s Campaign - 60,709

CLICK HERE TO SEE FULL STORY

http://www.bikerumor.com/2015/10/15/review-smith-overtake-overcomes-aero-helmet-conventions-for-a-cool-comfortable-lid/


http://www.cultofmac.com/391829/smith-forefront-mips-helmet-review/

OCT 2015 $8.99-USA $9.99-CAN


http://reviews.mtbr.com/first-look-smith-squad-mtb-goggles


http://www.pezcyclingnews.com/tech-n-spec/interbike-2015-coolest-gear-round-2/#.VikA9ek2J9U

http://www.pinkbike.com/video/427169/


http://activejunky.com/articles/2015-16-sunglasses-buyers-guide?utm_source=facebook&utm_medium=post&utm_term=2015-16-sunglasses-buyers-guide&utm_content=1869&utm_campaign=fb_article


http://gearminded.com/behold-the-smith-lowdown-xl-sunglasses/

JANUARY 2016 64 MARLINMAG.COM

E V E R Y D A Y E S S E N T I A L STake control of the cash and cards floating around your pocket with an M-Clip Sportsman Series money clip (m-clip.com), and prevent phone casualties and extend battery power

while you’re on the go with LifeProof’s new Frē Power case (lifeproof.com). But don’t venture far from home without your Guide’s Choice shades from Smith (smithoptics.com).

MAR0116_F-HGG_Holiday Gift Guide.indd 64 10/21/15 3:59 PM


http://trailinghookjournal.com/2015/10/03/review-of-smith-optic-sunglasses/


http://activejunky.com/articles/2015-16-goggle-buyers-guide?utm_source=facebook&utm_medium=post&utm_term=2015-16-goggle-buyers-guide&utm_content=1797&utm_campaign=fb_article


http://www.angrysnowboarder.com/life-beyond-walls-alaska/


http://www.frqncy.com/news/2015/10/08/absolutely-breathtaking-life-beyond-the-walls-presented-by-smith-optics


http://gearminded.com/smith-life-beyond-walls-alaska/


http://www.theinertia.com/video/a-life-beyond-walls-amid-the-giants-of-alaska/


https://www.malakye.com/Features/IndustryNews/8681/VIDEO-Smith-Life-Beyond-Walls-Alaska.aspx


http://onboardmag.com/videos/crew-edits/life-beyond-walls-alaska-with-xavier-de-le-rue-and-ralph-backstrom.html


http://www.outsidetelevision.com/video/life-beyond-walls-alaska


http://www.snowboarder.com/videos/life-beyond-walls-xavier-de-la-rue-and-ralph-backstrom-in-alaska/#WW9EleTZm4hkQ4zQ.97


http://www.themanual.com/living/the-video-round-up-october-17th-2015/


http://snowboarding.transworld.net/videos/xavier-de-la-rue-and-ralph-backstrom-parawing-in-life-beyond-walls-alaska/#0LwPmUyJ2SBB5oMD.97


http://business.transworld.net/news/smiths-life-beyond-walls-alaska/#PoZbXQh0Hc3t8rCt.97


http://yobeat.com/2015/10/08/life-beyond-walls-alaska/


https://www.malakye.com/Features/IndustryNews/8726/VIDEO-SMITH-Life-Beyond-Walls-Japan.aspx


https://www.malakye.com/Features/IndustryNews/8649/BZ-Smith-Celebrates-Strong-Beautiful-Unstoppable-Women.aspx


http://www.visionmonday.com/eyecare/a-greater-vision/article/the-power-of-pink-supporting-breast-cancer-awareness-month/

Smith - October 2015 Brand Editorial Coverage

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