SMAC and security research digest h1 2014
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SMAC and Security Research Digest The Business Research Company
Copyright ofThe Business Research Company2014. All rights reserved.
SMAC Markets Not Yet Matching the Hype
Social, Mobile, Analytics, Cloud (SMAC) and Security are riding on a wave of publicity and
expectation, however much of this is beingdriven by consultants and industry commentators
according to the SMAC and Security Software Research Digest. The reality of many of these software
markets is more mixed. Some markets are growing very rapidly, in particular newer markets such as
social management software markets and mobile applications have seen stellar growth in many cases
of above 100%+ per annum. However for other markets the recent past has been a story of adjustment
and development rather than boom. The security market in particular managed only relatively slow
growth in 2013, despite the increased need for security as systems move to the cloud. In the Business
Intelligence (BI) market, many companies are still trying to consolidate and structure their data before
investing heavily in analytics. Also while much business is moving to a cloud or SaaS model, it
should be remembered that this is partially as a means of making savings, and thus in some cases is
actually resulting in reduced revenues.
Highlights of SMAC and Security Research Digest include:
• SAP leading the Middle East and Africa (MENA) BI and Analytics Software Market
• The Growing Amount of Digital Data and Threat of Data Breaches will Drive the Security
Software Market
• Mobile Applications Will Continue to Dominate Mobile Internet Use
• Mobile Payments Growing Rapidly in both Developed and Emerging MarketsIncreasing
Emphasis On Social Media Analytics
• Demand for Flexibility, Cost-effectiveness, Scalability And Automated Backup In Cloud
Database And Database as a Service (DBaaS) Market
• Reduced Cost, Maintenance, Time And Space To Drive The Cloud Computing Market In
Education
• Marketing Automation Software Market is Growing Rapidly
About SMAC and Security Software Research Digest
The SMAC and Security Software Research Digest is a digest of all the most important research in the
software industry each quarter available as an annual subscription. It covers areas such as Enterprise
Applications and Analytics, mobility, cloud, big data, virtualization, DBaaS, Data Discovery,
packaged application, Business Intelligence, Cyber security, Malware Threat, mobile applications,
mobile OS, Social Media Analytics, Social Media Management Software (SMMS) Market and
companies such as CA Technologies, Symantec, MacAfee, Symplified, ElasticHost, IBM, SAP,
Oracle, SAS Institutes, Microsoft, CISCO, CSC, EMC, Trend Micro, Apple, Facebook, Twitter,
Salesforce, Adobe, Hootsuits. The Information is gathered from over 50 sources including
associations, consultants, market intelligence companies, investment banks, and industry participants.
It covers the cloud, security, mobile, social media and analytics globally.
Updated quarterly, the Digest allows you to:
• Quickly update yourself on the latest research findings, gathered and organised for you.
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SMAC and Security Research Digest The Business Research Company
Copyright ofThe Business Research Company2014. All rights reserved.
• Get our Expert Analysts’ perspectives on the latest research.
• Link through to the original research to review or purchase.
Click Here to Request a Free Sample of the SMAC and Security Software
Research Digest
Take a personal annual subscription to Insurance Research Digest for $1000 an office license for
$2000, or a company license for $3000.
Other recent publications that may interest you:
• Software Services Research Digest
• ERP Research Digest
• Telecoms Research Digest
• Hardware Research Digest
The Business Research Company
Software Services Research Digest is a product of The Business Research Company, a research
consultancy which excels in company, market and consumer research on the Technology industry
globally. We use advanced secondary and investigative primary research techniques to find business
critical information. Typical projects include helping clients find new customers, understand
competitors and analyze markets.
Please contact [email protected] for more information or call Europe +44 2071935037, Asia +91
9866730778, Americas +1 2394654962, or visit our website at www.tbrc.info.