sloane square - pubbiz.com

sloanesquare

M E D I A P A C K 2 0 2 1

july

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SLOANEjuly 2019

a r t \ c u lt u r e \ f a s h i o n \ f o o d

radical seasonality

natoora leads the way in its sourcing of the freshest

fruit and vegetables

cool treatsice cream union

has opened and the flavours are sublime

time to go wildthe founder of really

wild on perfecting country casual

Beauty hotspoturban retreat at the white house is here –

read all about it

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January / february 2021


Heroes old and young

national army museum celebrates captain sir

tom moore

Booksnicholas

coleridge’s glossy years

Hot fashionfabulous looks

to see you through the winter

Share the love romantic gift

ideas for valentine’s day

SS Jan21 COVER Q.indd 2 29/12/2020 17:07

JULY

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SLOANEJULY 2020


vibrant FaSHiOn stores switch on the summer heat

Page-turnersfamous locals

reveal their lockdown reading

Great Outdoorsideas for

stylish al fresco entertaining

Sixties’ soundsmusical memories:

from the stones to the beatles

SS July 20 1 Cover J.indd 2 06/07/2020 11:39

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SLOANEnovember / DeCember 2020


Festive fayretop tips on how

to eat, drink and be merry

Christmas giftsfind the perfect

present for your loved ones

Local heroesthe project that is changing the lives

of young people

creative chelsea

brightening up our community

SS Nov 20 1 Cover B.indd 2 30/10/2020 16:45

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SLOANEseptember 2019


going green

sustainability leads the way in

womenswear and beyond

eileen Fisher the brand championing

longevity and the environment

edible plantingstep into pavilion road: it’s greener

than ever

Vardoeverything you need

to know about this hot new restaurant

SS Sep19 1 CoverB.indd 2 30/08/2019 10:14

maY

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maY 2020


caring For oUr

commUnity looking towards a

brighter future

Home worklocal schools: tips

on how to help your children learn

Food for thoughtthe restaurants and retailers helping us all keep it together

Keeping fitthe experts give us the

lowdown on front-room fitness

SS May20 1 CoverU.indd 2 24/04/2020 18:50

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january 2020


gift guide

Tokens of love To win Their hearT This

valenTine’s day

Vardobring The resTauranT experience home wiTh

The chef’s recipes

CefinnsamanTha cameron in conversaTion abouT

her fashion brand

John SimpsonThe veTeran world

affairs ediTor on The chelsea he loves

SS Jan20 1 CoverA.indd 2 02/01/2020 12:21

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SLOANESEPTEMBER 2020


SOAKING UP

SUMMERlocal escaPes

and al fresco

dining

Autumn fashionKey looKs for the season from your favourite brands

Screen graba reWind through

chelsea’s cinematic history

Local heroesthe volunteers

Who are going the extra mile

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march 2020


terry o’neill

an exhibition on the late

photographer’s famed james bond

pieces

Kimonothe v&a explores the history of the iconic

japanese garment

tanner Krolletravel in style with the heritage luxury

leathers brand

SoulCyclethe eco-friendly

fitness sensation new to the king’s road

SS Mar20 1 CoverF HI.indd 2 27/02/2020 12:14

may

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SLOANEmay 2019


blooming marvellous

don’t miss the flower show and chelsea in bloom

Fuel up dine in these hotspots

during chelsea in bloom

Colour popget the floral feels

with new store eVarae’s fabulous swimwear

Local Heromeet the woman behind

the kensington and chelsea foundation

SS May19 1 CoverA.indd 2 26/04/2019 16:55

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SLOANEjanuary 2019

Architecturewe take a tour of the

innovative duke of york restaurant

Elizabeth Hurleythe actress, model and businesswoman on her

chelsea favourites

f a s h i o n \ f o o d

A frEsH stArt

all the latest fashion news

for the new year

Papersmithsyour one-stop shop

for the coolest stationery in town

SS Jan19 1 Cover Final.indd 2 04/01/2019 10:41

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march 2019


mary quant

the v&A exhibition stArring fAshion And

the king’s roAd

The Sea, The Seathe wAit for the best fishmonger in town

is neArly over

Adam Handlingmeet the AwArd-

winning chef At the belmond cAdogAn

Free Peoplethe boho brAnd opens new flAgship in duke

of york squAre

SS Mar19 1 CoverS.indd 2 04/03/2019 14:16

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squarejune 2018


MASTERPIECE the return of london’s sophisticated art fair

Gift Guidesay it with style this father’s day

Wellnesseat yourself

fit on pavilion road

Chelsea in BloomCelebrating this year’s

floral festival

Sloane JUNE18 A7.indd 2 01/06/2018 17:37

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SLOANEOCTOBER 2018


Introducing Iconic Images

ThE nEw gallERy OpEns wiTh a MiCky hOOgEndijk EXhiBiTiOn

MIISTAMEET ThE fOundER Of

This BEauTiful spanish shOE BRand

Fitness focusThE BEsT BOuTiquE wORkOuT ClassEs aROund ChElsEa

Bread Aheada MORning wEll

spEnT aT ThE BakERy’s COOkERy sChOOl

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SS Oct18 1 COVER ee.indd 2 21/09/2018 12:16

sloanesquare

Chelsea is london’s most stylish area: including one of the world’s most iconic luxury shopping streets, sloane street, and the historic cultural icon that is King’s road.

But Chelsea is so much more than its shopping. unlike other recognised retail areas, it has a strong bond with the people who actually live there – the residents of Chelsea support their local stores, boutiques, restaurants and cultural offerings.

sloane square is their magazine.

Our mission, always, is to be relevant to our readers, so we write only about what goes on within the Chelsea area.

All editorial is tailored to this unique readership, providing bespoke, inspiring and relevant content within each edition.

We write about local news and events – real stories about real people working in, living in and visiting London’s most elegant borough. Topics include art, antiques, culture, fashion, history, food, beauty and shopping.

Sloane Square magazine is perfect-bound and printed in the stylish stretched A5 format on substantial matt coated stock with a matt laminated cover.

Its user-friendly, portable size ensures frequent usage and a long shelf life.

Hospitality / Belmond Cadogan

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sloAne squAre / MAY 2020

The Belmond Cadogan hoTel opened To muCh fanfare a liTTle over a year ago. CharloTTe pasha Takes a look aT how iT has found iTs feeT

icon

AChelsea

releVanTeDITorIal

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Fashion / Alexandra ShulmansloAne squAre / JulY 2020

Wardrobe secrets former Vogue editor AlexAndrA ShulmAn’S new book Clothes. . . and other things that matter tellS the Story of her life through the contentS of her wArdrobe. hAVing grown up A Stone’S throw from SloAne SquAre, chelSeA loomS lArge in the book. She recountS Some of thoSe memorieS to SelmA dAy

IMA

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What is your earliest memory of Chelsea?My earliest memory of Chelsea was being taken with my siblings by our father for a walk every Saturday morning to Sloane Square and the King’s Road. We would buy newspapers from the guy there and then go and have a Coca-Cola in the Kenco Coffee House and often go to the WH Smith that was there and be bought a toy or a record. It was our weekly treat.

With your dad (Milton Shulman) being a theatre critic, did you visit the Royal Court Theatre?Despite the Royal Court being the local theatre, as a young person, I didn’t visit it very much. Now I go there pretty often.

Which shops did you used to visit?So many of the Chelsea shops – then and now – have strong memories. I loved to visit places

like the Chelsea Drugstore, Forbidden Fruit, Kids in Gear and I think it was called the Jean Machine where we bought cotton loon pants. Also John Sandoe for books and, of course, Peter Jones with that amazing staircase.

In your book you mention your first grand event was in a ballroom in Chelsea where you wore your first ‘big ticket dress’. Where was that? There was a private ballroom in a house between Eaton Square and Sloane Square where I went to my first dance. It was on Eaton Terrace and writing about it in Clothes...

and other things that matter, I was surprised how much I remembered.

You mention your fondness for white Manolo Blahnik shoes. What is it about Manolo shoes in particular that you love? Manolo Blahnik has been one of the most talented London shoe designers for decades. I was lucky to have him make me beautiful white shoes with a 90mm heel that were just gorgeous to wear and comfortable. But his shoes are really dreams for the feet

and his shops are little treasure troves.

What are your favourite restaurants in Chelsea?I often eat at Colbert which is such a nice place to spend time at either lunch or dinner. Before lockdown, we sometimes would eat with my mother who is a local at Manicomio in Duke of York Square.

What are your favourite shops on Sloane Street?When I go to Sloane Street I like to have a look in Prada, Chloé and Harvey Nichols. And now it’s nice to wander down Pavilion Road and see what’s happening there.

What changes have you seen around Sloane Square?Sloane Square used to be more of a locals’ spot and didn’t have big brands established there so that gave it a different feel. Sloane Street, when I was a child, could never have been thought of as a major fashion shopping street as it now

is. I remember it for having Gallops where our shoes were repaired and the dry cleaners. And then Partridges and the General Trading Store.

Which artists and musicians have inspired you?I am a great fan of contemporary music – rock, pop, indie. So many artists have formed the aural background to my life – people like Patti Smith, Joni Mitchell, Leonard Cohen, David Bowie, Joan Baez, Neil Young. But I like newer artists too like Florence Welch, Beyonce, Aldous Harding and Charli XCX.

How do you think the situation with this pandemic will change attitudes to fashion and what impact will it have both in the short term and long term?The fashion industry will be deeply affected by this pandemic as are so many industries. In the short term it has caused chaos but I am a believer that clothes are important to us; they always have been and always will be. So fashion will survive although there may be some major changes in the way it is distributed and marketed. I think it’s very important to support our local shops that sell fashion.

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Culture / Green spacessloAne squAre / July 2020

WIDE OPEN

Into the

greatRopeR’s GaRdenThe cherry tree is the main attraction here – it’s beautiful and very old, originally planted to celebrate the visit of Gunji Koizumi, who brought judo to the UK. The gardens are sunken and provide sheltered seating. They

were originally part of a gift

from Sir Thomas More to his daughter Margaret and William Roper for their wedding in 1521, hence the name, and, once upon a time, it was an orchard. After being damaged in 1941 due to a parachute mine, the sunken garden was created. The then-Mayor of Chelsea, Lady Heath, lay the foundation stone in March 1964. Sculptural pieces can be spotted – look out for an unfinished relief by Jacob Epstein, who worked in Chelsea.

Chelsea has more than its fair share of beautiful al fresCo spots, with plenty of history to them too. Charlotte pasha takes a soCially-distanCed stroll through a few of these Charming green publiC spaCes that are sure to lift the spirits and provide a hit of endorphin-boosting vitamin d

Chelsea physiC GaRden Far more than just a garden, the Chelsea Physic Garden is home to nearly 5,000 species of plants, spread across four acres. It’s well worth stopping by the wonderful greenhouses and Europe’s oldest rockery. The Chelsea Physic Garden was founded by the Worshipful Society of Apothecaries of London in 1673, for apprentices to study the medicinal qualities of plants. Today, you can stroll among plants rarely seen in the UK and learn about the medicinal properties of some of the plants today. There are also regular horticultural events and talks.

a loyalreaDersHIPsloane square magazine is published on behalf of Cadogan – the founder of modern Chelsea – and has been delighting its loyal readers for nearly 20 years.

our 75,000-strong readership are the people who own, run, work in and visit, Chelsea and neighbouring areas.

The magazine is dedicated to covering news and events in one of the uK’s wealthiest districts.

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Geoplan mappingWe use state-of-the-art Geoplan mapping and social demographic system, Tactician, to provide a targeted distribution. GPs tracking devices are used by our distribution teams, to ensure that we reach every part of this designated area.

We provide a saturation circulation for this area, which has been fine-tuned over many years.

30,000 copies75,000 readership

SW10 0, SW10 9, SW1W 0, SW1W 8, SW1X 9,

SW3 1, SW3 2, SW3 4, SW3 5, SW3 6, SW7 1, SW7

2, SW7 3, SW7 4, SW7 5, SW7 9.

Sloane Square magazine provides the perfect vehicle to promote high-quality brands, products and services to an affluent, discerning and sophisticated community.

For businesses and brands, the magazine presents an unrivalled opportunity to be seen in not only the homes and offices of local consumers, but also the hotel rooms of visitors from the UK and around the globe.

Sloane Square magazine is published bimonthly and is delivered to homes, hotel rooms, clubs, offices, shops, boutiques, restaurants and bars throughout Chelsea, Knightsbridge and Belgravia.

Copies are also readily available at the Saatchi Gallery and Peter Jones.

In October 2019 the first Chelsea Awards took place. A new initiative in Chelsea they ensured that the community that binds Chelsea together is nurtured and celebrated. There are seven awards which are individually sponsored and headline sponsorship oportunities are also available.

The magazine is constantly seeking to serve its readers and the local business community it supports. If you have an initiatiative that you would like to collaborate on, let us know.

Sloane Square magazine raises a brand’s profile and public awareness, generates key sales (through profitable footfall), and provides a competitive edge. It also drives visitor traffic to a brand’s website to gain further information and make a purchase.

FaCTs &FIGures

Generated for the borough by visitors, with shopping making up 48 per cent, or £1.5 billion, of all expenditure. RBK&C Study of the Visitor Economy

£3 billionThe average length of stay for overseas visitors in the borough. RBK&C Study of the Visitor Economy

7.7 nights

15 million people visit Harrods each year

15 millionAverage property price for a semi-detached in Kensington and Chelsea Rightmove 2019

£9,795,722approximate number of businesses in the area RBK&C

18,000

“I love knowing everything about what’s going on in the area so sloane square mag always keeps me up to speed. ostensibly, it’s my bible for local activities and always reveals interesting facts on diverse subjects that I never knew about. I love the magazine as it covers every subject; whether it be events, concerts, architecture, theatre, art galleries or food. It really shows what an interesting and diverse area sloane square is.”Daniel Sandler, celebrity make-up artist from Sloane Square

TesTIMonIals

“sloane square magazine carefully handpicks valuable contents for its readers who live in and love the sloane square area. It is always filled with insightful articles about the most interesting cultural and lifestyle happenings in the area.” Laurent Feniou, managing director Cartier UK

“This luxury magazine brings a real community feel to people in Kensington and Chelsea. It offers great ideas and things to do in the local area. We are proud to work with such a great publication and be one of the distribution points of the magazine which makes it accessible to many residents”.Tony Wheeler, managing director, Peter Jones

PremiumOutside back cover £2,200Inside front cover £1,800Inside back cover £1,650Inside front cover double page spread £2,600

DisplayDouble page spread £2,000Right hand, front half £1,500Full page £1,300Half page £715

specialAdvertorial page £2,050Loose inserts £70 per thousand Tip-ons £150 per thousand

Bespoke premium solutions are available on request Series/volume discounts are available on above display ratesAll rates exclude VAT

AdvertorialsThese are bespoke promotions designed and produced by us on your behalf for maximum impact.

For select products and services, advertorials are ideal as informative and educational marketing communications. They also benefit from perceived editorial endorsement. Additionally, we grant vetting rights and the potential to use copy and images elsewhere.

Please note we will always consider ideas for joint Sloane Square magazine / client promotions.

aDVerTIseMenTraTes

PuBlICaTIon DaTes 2021

2021 Issue Copy Publication date date Jan 4 Jan 16 JanMar 19 Feb 6 MarMay 16 Apr 1 MayJul 25 Jun 10 JulSep 20 Aug 4 SepNov 22 Oct 6 Nov

ProDuCTIonDaTa

Mechanical specifications (depth x width, mm)DPS – bleed 246 x 342DPS – trim 240 x 336Full page – bleed 246 x 174Full page – trim 240 x 168Half page horizontal 103 x 144Half page vertical 210 x 70

ProductionSupply as digital artwork only Allow for perfect bindingHigh-resolution CMYK pdfEmbed all fonts and high-resolution images

Bridget rodricks020 7259 105907769 331 599

[email protected]

richard Taylor 07724 992 410

[email protected]

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LondonW1B 2LD

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