Slide 15

1
The things that the company says to the markets or people aren’t being done in reality. The conversation and communication that these people achieve through the internet accumulates the trust that the buyers want and need to successfully purchase a product. Having trust and confidence from a buyer In just a few more years, the current homogenized "voice" of business—the sound of mission statements and brochures—will seem as contrived and artificial as the language of the 18th century French court.

Transcript of Slide 15

Page 1: Slide 15

• The things that the company says to the markets or people aren’t being done in reality.

• The conversation and communication that these people achieve through the internet accumulates the trust that the buyers want and need to successfully purchase a product.

• Having trust and confidence from a buyer is a great asset for a seller.

In just a few more years, the current homogenized "voice" of business—the sound of mission

statements and brochures—will seem as contrived and artificial as the language of the 18th century

French court.