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Transcript of SHOP Holland AW15
Page 42
IN THE BAG:
the inside guide
to Amsterdam’s
Museumsquartier
HO
LL
AN
D Cou
ntry
Editio
n A
utu
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/Win
ter 2015/1
6
HOLLAND | ГОЛЛАНДИЯ | 荷兰 | BELANDA
NICOLE KIDMAN’S CHOICE
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Shop the world’s most exclusive brands, such
as Louis Vuitton, Hermès, Burberry, Gucci,
Salvatore Ferragamo and Longines. Visit our
fl agship store in Amsterdam on Dam Square
and receive your Tax Refund on the 4th fl oor.
Find out more at deBijenkorf.nl/international
EDITOR’S LETTER
8
Emma Cheevers
@shopcontent
/globalblue/globalblue
@环球蓝联-GlobalBlue
@GlobalBlue
/GlobalBlue/GlobalBlueRu
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巴黎
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Vilnius
Welcome to Holland
Discover the best of this cosmopolitan
European country with SHOP. Read about
the many attractions of Amsterdam’s
Museumsquartier area on page 42, as well
as jeweller Martine Viergever’s quirky designs,
and much more.
SHOP is part of Global Blue, the Tax Free
Shopping market leader that helps you save up
to 16% when shopping in Holland. We publish
guides to over 40 destinations across Europe
and Asia. Our international insider knowledge
means we are ideally placed to tell you about
the top global brands you’ll fnd in Holland.
For the very latest information, visit
globalblue.com.
Be sure to sign up for your free Global
Blue Card for the simplest way to shop tax
free without flling in Tax Free Forms by hand,
and enjoy exclusive members-only discounts
and promotions too: visit globalblue.com/join.
ILLU
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CONTRIBUTORS
Dionne Hélène
Dionne Hélène is a graphic
designer, and one of SHOP’s
artworking assistants. She is a
sneaker enthusiast and in her spare
time she is the digital editor for Big
Eyes Little Soles, a women’s sneaker
blog. She has created work for Nike
and the V&A, and enjoys collecting
vintage Ralph Lauren items and
listening to Action Bronson.
Sally McIlhone
As SHOP’s managing editor,
Sally McIlhone is in touch with
leading brands, creatives and
writers around the world so she
can stay on top of the latest styles
and designs. Sally has contributed
to ShortList, Stylist and Total
Film online. For this issue, she
reviews some of the Netherlands’
most inspiring restaurants.
globalblue.com
Jamie Jones
Jamie Jones created this season’s
cover illustration for SHOP
Holland. His colourful conceptual
work has previously been
commissioned by British Airways,
Wired UK and the Times Higher
Education, among others. His
love of bold composition and
simple shapes makes him a perfect
illustrator for this cover, inspired
by our feature about Amsterdam’s
Museum Quarter on page 42.
It shows the district’s striking
buildings as shopping bags.
Explore our archive of cover
illustrations at globalblue.com/covers.
ILL
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: JA
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Disclaimer: SHOP magazine is published by Global Blue Group. All rights reserved. Reproduction in whole or part is strictly prohibited. Whilst every care is made to ensure all of the information is correct, Global Blue cannot be held responsible for any changes in information that may occur afer publication. Global Blue shall not be liable for any damage, loss, injury or inconvenience arising out of, or in connection with, the contents of the guide. All rights reserved. ©2015 Global Blue
SHOP FLOOR
14
E DI TOR I A L
Editor-in-chief
Emma Cheevers
PU BL I SH I NG
Publisher
James Morris
Russian editorAnastasia Nemchenok
Russian editorial assistantKarina Starobina
Russian translatorsDiana Fitkulina, Teena Garnik, Gary Ramazanov
Translation services Language Connect
Commercial editorGemma Latham
Commercial artworking assistantSamantha Junak
Commercial artworking internKiranjeet Kaur
Print Dane Consultancy
AVP business development managerPatrice Janet
Chief executive officerJacques Stern
SHOP is published by
Global Blue
Group headquarters
Global Blue SA,
Route de Crassier 7,
CH-1262 Eysins, Switzerland
Corporate registration number
5565726923
globalblue.com
Managing editor Sally McIlhone
Cover illustratorJamie Jones
ContributorsMaria Kirchen-Hill, Madeleine Murray-Lyons
Production editorCaterina Mazzolai
Acting production editorRuairidh Pritchard
Production assistantKatie Muxworthy
Features editorVerity Hogan
City guide and lifestyle editorIsabella Redmond Styles
Fashion editorXimena Daneri
News editorHannah Lewis
Fashion and news assistantTheresa Harold
Fashion coordinatorFani Mari
Chief sub-editorHester Lacey
Copy editorsKatie Davis, Sue Flook, Claire Gervat, Ann Morphew, Harriet O’Brien
Picture editorKirsty Andrews
Creative editor/ deputy picture editorSarah Beyts
Assistant picture editorGrace Bird
Picture assistantsMónica R Goya,Charlotte Rogers
Art directionDesign by S-T
Artwork editorSimon Thompson
Artworking assistantsAaron Carline,Dionne Hélène, Milkha Lala
Artworking internTom Knight
Online managing editor Kirsty Welsh
Online production assistantMarina Nelson
Online writer Emily Scrivener
Chinese editor Yuan Fang
Associate Chinese editor Junjie Dou
Chinese contributing editorQingya He
Chinese editorial assistants Yunhan Fang, Yangzi Liang
Chinese translators Yin Shi, Chenguang Yi, Aiyang Zou
Head of digital Eamonn Leacy
Digital campaign managerNina Kobalia
Digital marketing assistantAnastasia Budieva
Product managerDevesh Sankadecha
Production assistantSammy Ha
DeveloperMohammed Hakki
Digital production managerAndrew Lugton
Advertising and partnership managerRiccardo Canini
Distribution and partnerships manager Lara Osuna
GL OBA L BLU E
N E T H E R L A N DS
Head of commercial Benelux
Marja van Reijn
Marketing and sales manager
Kathy van Haaren
Sales and marketing supportNikki de Graaf,
Regina de Neve
Key account manager
Peter Belang
Account manager telesales
Samuel Sonius
Account managersArvind Gangapersadsing, Astrid Maes, Karish Resodikromo,
Irene Schermer
Global Blue Holland BV,
Leidsevaartweg 99-6,
2106 AS Heemstede,
The Netherlands,
+31 (0)23 524 1909
Longines DolceVita
Elegance is an attitude
Aishwarya Rai
Paulus Potterstraat 2-6
Amsterdam
T: +31(0)20 305 5555
www.costerdiamonds.com
16
Above: Rituals Cosmetics’ Tao range is inspired by the Chinese concept of yin and yang
CONTENTS
p.48
PRODUC TS
22 Check Out
SHOP selects a standout piece
from Holland this season
24 My Favourites
Jewellery designer Lenneke
Kooijman reveals her top tips
for autumn/winter 2015/16
26 Products
Key looks for the season,
from fashion and footwear
to jewellery and accessories
N E WS
32 Shop Window
One store not to be missed
in Holland
34 News
Seasonal updates on shops,
services and new products PH
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42 Cover Story:
Prime Location
With its plethora of cultural
attractions and designer
boutiques, Amsterdam’s
Museumsquartier is one of
the city’s must-visit districts,
as Madeleine Murray-Lyons
explains
48 Simple Pleasures
Inspired by ancient Eastern
traditions, Rituals Cosmetics
is dedicated to celebrating
the little things in life. Verity
Hogan meets the company’s
CEO Raymond Cloosterman
CONTENTS
18
Follow the Global Blue editors
on the move for up-to-the-
minute shopping tips and
insider information.
GET SOCIAL
@shopcontent
/globalblue
/globalblue
@环球蓝联-GlobalBlue
@GlobalBlue
/GlobalBlue
/GlobalBlueRu
COMPETITIONS
FASHION
E X PE R I E NCE
56 Table Talk
Holland’s restaurants ofer
a world of variety, says Sally
McIlhone
60 Perfect Day
Where to go and what to do in
Rotterdam and The Hague
GU I DE
65 Maps and guides to
Holland’s key shopping areas,
plus SHOP’s unique view of
the country’s sights
E SSE N T I A L S
89 How To Shop Tax Free
The simple steps to saving
money on your shopping
T R A NSL AT IONS
91 Русский Перевод96 美文翻译
99 Terjemahan Bahasa Indonesia
SOU V E N I R
106 The essential item
to bring home
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The latest in luxury shopping and travel is updated every day at globalblue.com
ONLINE
ENGLISH | Р УС СКИЙ | 中文
22 | PRODUCTS
CHECK OUT
pendant. The diferent pendants
can be worn alone, together as
charms, or on chains of diferent
lengths to create a layered look.
Whether you stick to one style or
material, or mix and match, the
whole range is made of comple-
mentary items, meaning you can
really be creative. hl
Martine Viergever Mini
whistle pendant with chain,
€162.50, Objet Trouvé,
Pannekoekstraat 44A,
3011 LH Rotterdam,
+31 (0)10 737 1444,
martineviergever.com
CALL TO ATTENTION
Dainty and diferent, this delicate
necklace from Dutch brand
Martine Viergever is one of our
favourite pieces from the label’s
Mini collection of pendants.
Handmade in Rotterdam from
sterling silver or gold, rhodium or
rose gold-plated sterling silver, the
series takes everyday objects and
transforms them into beautiful
jewellery – as with this whistle PH
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Save up to 16% by shopping tax free, see page 89
Rotterdam-based jewellery designer Lenneke Kooijman is inspired by found objects. In fact, the trademark glass-tube packaging of her Lennebelle label is based on one she found at an antiques market. Kooijman’s style, which mixes delicate chains with colourful handmade tassels, is a charming mix of nostalgia and simplicity. She shares her favourite fnds in her home town with Theresa Harold
MY FAVOURITES: Lenneke Kooijman
24 | PRODUC TS
2. ‘The Drink Up Intensive mask by Origins is the best for giving your skin a hydration boost overnight’
Origins face mask,
€37.50, Douglas, Lijnbaan 175, 3012 EN Rotterdam, +31 (0)10 213 0213,origins.com
2
1
1. ‘Objet Trouvé is owned by two sisters, Floor and Josje Theuns. I love the serene interior of the shop and the pretty collection of brands they have brought together’
Objet Trouvé, Pannekoekstraat 44A, 3011 LH Rotterdam, +31 (0)10 737 1444,objet-trouve.nl
Save up to 16% by shopping tax free, see page 89
globalblue.com
SHOP | 25
3. ‘Depot Rotterdam is my absolute favourite when it comes to interiors and design. The shop has a homely décor, and it’s flled with designer classics alongside the work of young Dutch designers’
Depot Rotterdam, Pannekoekstraat 66A, 3011 LJ Rotterdam, +31 (0)10 414 4448, depotrotterdam.nl
4. ‘My favourite piece from my new Lennebelle Petites range is the She’s A Rainbow bracelet set for mother and daughter. It’s inspired by the birth of my frst daughter’
Lennebelle Petites
She's A Rainbow
bracelet set, €69 each, BonBon on the Block, Westblaak 26, 3012 KM Rotterdam, +31 (0)10 413 7314, lennebelle.com
5. ‘Groos is a must-visit. It’s a concept store selling only products from Rotterdam. If I could choose just one thing from there, it would be a bag by Susan Bijl’
Susan Bijl bag, €21.90, Groos, Schiekade 203, 3013 BR Rotterdam, +31 (0)10 414 5816,groosrotterdam.nl
4 5
3
MIDNIGHT HOUR
This enchanting outft in deep shades of blue will cast a spell on you
1. Hermès Lolita hat, €495, Hermès at De Bijenkorf, Dam 1, 1012 JS Amsterdam, +31 (0)88 245 9176, hermes.com
2. Bulgari Serpenti Scaglie bag,
€2,300, Bulgari, PC Hooftstraat 73, 1071 BP Amsterdam, +31 (0)20 760 0747, bulgari.com
3. Salvatore Ferragamo shoes,
€895, Salvatore Ferragamo, PC Hooftstraat 59-61, 1071 BN Amsterdam, +31 (0)20 675 6498, ferragamo.com
4. Cartier Amulette de Cartier
necklace, €5,250, Cartier, PC Hooftstraat 132-134, 1071 CE Amsterdam, +31 (0)20 670 3434, cartier.com
5. Burberry cape, €5,500, Burberry, PC Hooftstraat 50, 1071 CA Amsterdam, +31 (0)20 719 4980, burberry.com
26 | PRODUC TS
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4) ©
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Save up to 16% by shopping tax free, see page 89
175 YEARS of CRAFTSMANSHIP
Paulus Potterstraat 2-6 | 1071 CZ Amsterdam | The Netherlands
Tel. +31 (0) 20 305 55 55 | www.costerdiamonds.com
Opening hours: 09.00 a.m. till 17.00 p.m. 7 days a week
Visit Coster Diamonds and see how diamond cutters turn a raw
diamond into a beautiful piece of jewelry.
GET OUTDOORS
Brave any weather in this selection of versatile items
1. Acne Studios Garret coat, €580, Acne Studios, Oude Spiegelstraat 8, 1016 BM Amsterdam, +31 (0)20 422 6845, acnestudios.com
2. Tod’s wallet, €305, Tod’s, PC Hooftstraat 74, 1071 CB Amsterdam, +31 (0)20 675 7143, tods.com
3. Bally sneakers, €450, Bally, PC Hooftstraat 64, 1071 CA Amsterdam, +31 (0)20 675 4171, bally.com
4. 7 For All Mankind jeans, €260, 7 For All Mankind, PC Hooftstraat 52, 1071 CB Amsterdam, +31 (0)20 675 5196, 7forallmankind.eu
28 | PRODUC TS
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Save up to 16% by shopping tax free, see page 89
SHOP | 29
globalblue.com
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1. Louis Vuitton Petit Essential V
clip earrings, €195, Louis Vuitton, PC Hooftstraat 65-67, 1071 BP Amsterdam, +31 (0)20 575 5775, louisvuitton.com
2. Boss Bespoke bag, €999, Boss, PC Hooftstraat 118-120, 1071 CD Amsterdam, +31 (0)20 471 5835, hugoboss.com
3. Gucci hat, €190, Gucci at De Bijenkorf, Dam 1, 1012 JS Amsterdam, +31 (0)88 245 9165, gucci.com
4. Jimmy Choo Haze boots, €775, Jimmy Choo, PC Hooftstraat 62, 1071 CA Amsterdam, +31 (0)20 379 5039, jimmychoo.com
5. Moncler jacket, €1,750, Moncler, PC Hoofstraat 90, 1071 CC Amsterdam, +31 (0)20 490 4790, moncler.com
LEFT BANK
Let your artistic side loose with patent boots and a stylish beret
made
for the
modern
trail
Apparel, Footwear & Accessories | Timberland.it
introducing the black forest collection.
SHOP WINDOW
exposed original brickwork.
Glass and steel fxtures are
complemented by furniture by
British designer James Harrison
and an eclectic selection of
art. The design refects the
brand’s attention to detail,
and has produced a distinctive
contemporary environment in
which to showcase Hackett’s
stylish wares. km
Hackett,
PC Hooftstraat 117,
1071 BS Amsterdam,
+31 (0)20 470 0820,
hackett.com
* for map go to page 82
HELLO HACKETT
Quintessentially British label
Hackett has opened its frst
fagship in the Netherlands.
Showcasing the brand’s extensive
range of casualwear and formal
suiting, the store spans 300 square
metres across three sleek foors.
The design concept is based
on Hackett’s signature heritage
style, with the introduction of
contemporary elements such
as polished concrete foors and
32 | N E WS
Save up to 16% by shopping tax free, see page 89
34 | N E WS
GASSAN STANDS ALONE
Amsterdam has recently
welcomed its frst free-standing
multi-brand Gassan boutique,
on prestigious PC Hooftstraat.
The store showcases its own
jewellery lines, as well as those
of international brands such as
Al Coro and Carrera y Carrera,
alongside timepieces from
prestigious watchmakers including
MARC OF STYLE
German luxury brand Marc
Cain has recently reopened its
fagship store in Amsterdam.
The store has been expanded
to almost twice its original size,
and is spread over two foors in a
townhouse-style building, a style of
architecture for which the Dutch
city is famous. Mannequins perch
and strut on foating display units
that hang from the ceiling, wearing
items from the latest collections
and giving a playful edge to the
interior décor. Step inside to peruse
Marc Cain’s chic and covetable
array of eveningwear. sm
Marc Cain, PC Hooftstraat 126,
1071 CD Amsterdam,
+31 (0)20 221 2223,
marc-cain.com
* for map go to page 82
Longines and Vacheron Constantin.
The Gassan Diamonds factory
was founded in 1879 and is one of
the most respected gem merchants
in the Netherlands. The precious
gems from which the company
takes its name remain central to
the brand, which is an expert in
diamond cutting and wholesale
and retail diamond jewellery
and loose-cut stones. fm
Gassan, PC Hooftstraat 84,
1071 CB Amsterdam,
+31 (0)20 210 5900, gassan.com
* for map go to page 82
Save up to 16% by shopping tax free, see page 89
globalblue.com
N E WS | 35
STORE WITH MORE
Hutspot began as a small pop-
up shop, the brainchild of three
friends. Its concept was simple: to
sell unique products, created with
care. The team worked closely
with new and exciting brands,
designers, artists and entrepreneurs,
ofering them exposure in a
stylish environment. It proved so
successful that by the end of 2013
Hutspot had two permanent shops;
today they are some of the most
creative retail spaces in the city,
where visitors are guaranteed to fnd
something new and exciting. Drop
into the Van Woustraat branch on
the right day and you might even
stumble across one of Hutspot’s
regular events, from children’s
cooking classes to barbecues. hl
Hutspot,
Van Woustraat 4,
1073 LL Amsterdam,
+31 (0)20 223 1331,
hutspotamsterdam.com
36 | N E WS
HIGH-STREET HERO
Topshop, the British brand that
has collaborated with such big
names as supermodel Kate Moss,
sportswear brand Adidas Originals
and princess of pattern Mary
Katrantzou, has opened its frst
store in Amsterdam, located in De
Bijenkorf department store. Selling
both the Topshop and Topman
collections, the boutique also carries
the brand’s Unique and Boutique
lines, as well as its denim and beauty
ranges. A styling service is available
on the store’s ground foor, whether
you’re looking for a complete
wardrobe revamp or an outft for a
special event. More than 300 new
items of clothing arrive in the store
each week, meaning you’re sure to
fnd that perfect garment to remind
you of your trip. sm
Topshop at De Bijenkorf,
Dam 1,
1012 JS Amsterdam,
+31 (0)88 245 9228,
topshop.com
* for map go to page 72
FINISHED TO PERFECTION
Located in the heart of The
Hague, Xcesory has built a
reputation for stocking men’s
accessories of the highest quality
from niche brands. It is, for
example, one of the few places in
Holland that sells Paolo Vitale belts,
which are handmade in Italy using
exotic leathers and known for their
superb craftsmanship. Alongside
belts, Xcesory also has a wide range
of bags, hats, scarves and jewellery
for the discerning man. th
Xcesory, Papestraat 14A,
2513 AW The Hague,
+31 (0)70 362 8559,
xcesory.com
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Save up to 16% by shopping tax free, see page 89
38 | N E WS
WATER WONDERLAND
Nicknamed ‘the Venice
of the North’, Giethoorn is a
picturesque village at the centre
of Overijssel’s canal system, and
one of the most peaceful places in
the Netherlands. A must-visit for
anyone looking to see a diferent
side of the country, this haven is
only a few hours’ drive or train
ride from Amsterdam. When
there, rent a boat or a bicycle to
explore the area, with its beautiful
waters and charming traditional
cottages. The district is home to
several great restaurants and cafés,
as well as a number of charming
guesthouses for anyone who
wants to stay a little longer. hl
Visit Holland,
holland.com
CLEAN-CUT CLOTHING
Dutch fashion label Laundry
Industry has recently opened
a new fagship in Amsterdam.
Covering 550 square metres,
the store is housed in the historic
Concordia building on Sint
Luciënsteeg, which was once
home to one of Holland’s most
famous newspapers. A sleek and
minimalist space, the store houses
the brand’s covetable men’s and
women’s ready-to-wear collections.
Laundry Industry’s designs are
characteristically modern and
fashion-forward, and its clothing is
made using fne fabrics with a real
attention to detail in the use of cuts
and colour. mkh
Laundry Industry,
Sint Luciënsteeg 18,
1012 PM Amsterdam,
+31 (0)20 362 1832,
laundryindustry.com
* for map go to page 72
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Save up to 16% by shopping tax free, see page 89
N E WS | 39
SPOILED FOR CHOICE
Rotterdam’s Mostert & Van
Leeuwen menswear store on Van
Oldenbarneveltstraat stands out
for its frst-class service, insider
knowledge and wide range of
cutting-edge designer products
from names such as Jil Sander,
Paul Smith and Wooyoungmi. Its
womenswear store, further along
the same street, showcases an
equally well-judged selection of
pieces by brands such as Chloé,
Erdem and Sonia Rykiel. Alongside
ready-to-wear, both branches sell
a covetable selection of skincare
products. The team behind Mostert
& Van Leeuwen takes pride in
its client service, and visitors
can always be certain of a warm
welcome and expert advice. th
Mostert & Van Leeuwen,
Van Oldenbarneveltstraat 119
(men) and 129 (women),
3012 GT Rotterdam,
+31 (0)10 404 8004,
mostertvanleeuwen.nl
MATERIAL SUCCESS
Hilfger Denim ofers
fashion-forward casualwear with
a focus on that most adaptable
of fabrics: denim. Inspired by
classic American culture, the line
ofers high-quality apparel with a
youthful, carefree aesthetic. This
season, women should keep an eye
out for perfectly cut denim day
dresses. For men, the label has
embraced the sport-luxe trend,
ofering joggers, padded jackets
and beanies that are slouchy,
comfortable yet totally on-trend. hl
Tommy Hilfger,
Hoogstraat 20,
2513 AS The Hague,
+31 (0)70 360 4289,
tommy.com
globalblue.com
With its plethora of cultural attractions, not to mention a chic boulevard lined with luxurious designer boutiques, Amsterdam’s Museumsquartier is one of the city’s must-visit districts, as Madeleine Murray-Lyons explains
PRIME LOCATION
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Amsterdam Museum Quarter
has long been a cultural hotspot,
attracting visitors from far-fung
destinations for decades. Like a
fne wine, the area has only got
better with age, and now plays
host to the Rijksmuseum, the
Concertgebouw concert hall and
the luxurious retail delights of PC
Hooftstraat. There has never been
a better time to take advantage of
the area’s many varied attractions.
This year is a particularly
pertinent time to visit, as 2015
Previous page: the impressive Rijksmuseum
44 | F E AT U R E S
marks the 125th anniversary of the
death of Vincent van Gogh, one
of the country’s most celebrated
artists. Amsterdam’s Van Gogh
Museum will be holding two high-
profle exhibitions in his honour to
commemorate the date.
The frst celebrates the
artist’s letter-writing – van Gogh
was a prolifc correspondent,
particularly with his brother Theo.
The When I Give, I Give Myself
exhibition invites modern artists
to respond to his letters with a
letter, poem or artwork. The
collection, which includes pieces
by Anish Kapoor, Wouter Venema
and Christian Jankowski, is on
display until 17 January 2016.
Autumn sees the opening of
the Munch: Van Gogh exhibition.
On display from 25 September, the
collection explores the similarities
between the two contemporaries’
works. In addition, the museum
will unveil its new entrance
building this September – a suitably
impressive new space for these two
standout shows.
Amsterdam’s cultural
attractions continue at the
Rijksmuseum. The museum has
undergone extensive restoration
work over the past 10 years,
preserving PJH Cuypers’ original
architecture and launching a new
area, the Philips Wing, in 2014.
Collection highlights include
Rembrandt’s The Night Watch
and works by the Dutch masters of
the Golden Age, such as Vermeer
and Frans Hals.
This autumn, don’t miss
the museum’s Dick Bruna
exhibition, which runs until 15
November 2015, which explains
how Mify, his internationally
renowned cartoon rabbit, came
to be. The Asia in Amsterdam
show is another fascinating
attraction, showcasing 170
objects from India, China and
Japan that were shipped to
Holland during the Golden Age
of the 17th century.
After marvelling at the artistic
achievements of the Netherlands’
fnest creative talents, it’s time to
/91 96Lihat halaman 99 untuk terjemahan artikel ini
Above (clockwise from lef): Vincent van Gogh, Starry Night over the Rhône, 1888, Musée d’Orsay, is on display at the Munch: Van Gogh exhibition; immaculate crafsmanship at Coster Diamonds; Chopard Happy Diamonds pendant
SHOP | 45
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invest in some wearable art at the
boutiques lining PC Hooftstraat.
The area underwent a facelift over
the summer and is now ready to
welcome a host of new visitors.
First, head to Blue Blood
boutique to check out the latest
developments in designer denim.
Its innovative Dry Goods
collection is made without using
water, resulting in jeans that age
beautifully – no two will look
alike as each owner creates their
own unique pattern of wear.
Next, stop at Jaeger-LeCoultre,
where you will fnd a selection
of exceptionally made Swiss
timepieces. Two of the most
impressive new designs for 2015
are the white gold Master Grande
Tourbillon Cylindrique and the
Duomètre à Quantième Lunaire.
Jewellery afcionados are sure
to appreciate the wide variety
of pieces on ofer at Schaap en
Citroen. From diamond-studded
bracelets by Shamballa Jewels to
colour-pop rings from Pomellato
and timeless gold heart pendants
from Chopard, there is something
to suit every age and taste in store.
For the perfect diamond
engagement ring, Coster Diamonds
is a must-visit. The company
has one of the oldest operational
diamond factories in Europe, dating
back to 1840, and guided tours are
available free of charge. Watch the
expert goldsmiths and diamond
cutters at work as they carefully
shape stones sourced from all over
the world; a variety of cuts and
settings is available.
Above (clockwise from top): the Concertgebouw; daikon salad at Taiko; Dior autumn/winter 2015/16
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46 | F E AT U R E S
An outft from Dior’s luxury
boutique will perfectly complement
your new diamond purchase. The
autumn/winter 2015/16 collection
includes a stunning red suit with
cropped trousers, as well as a range
of delightfully patterned mini
dresses, psychedelic jumpsuits and
colourful wool coats. The label’s
creative director Raf Simons has
won praise for bringing a modern
feel to this time-honoured French
fashion house and the latest
collection perfectly refects his
new aesthetic.
End a day of exploration in the
Museumsquartier with dinner at
Taiko restaurant. The exceptional
Asian-inspired menu by executive
chef Schilo Van Coevorden
includes a range of sushi, dim sum
and sashimi, alongside delectable
grilled wagyu beef. After dinner,
catch a performance at the
Concertgebouw. The world’s most
skilled performers take to the stage
here to play classical music by the
greatest composers. Works by
Mozart, Bach and Brahms are just
a handful of those being presented
this autumn and winter.
With an ideal balance of
culture, luxury shopping and
fne dining, Amsterdam’s
Museumsquartier is a must-visit
vangoghmuseum.nl,
rijksmuseum.nl,
bluebloodbrand.com,
jaeger-lecoultre.com,
schaapcitroen.nl,
costerdiamonds.com, dior.com,
conservatoriumhotel.com,
concertgebouw.nl
gassan.com
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PLEASURESAbove: cherry blossom is one of Rituals Cosmetics’ natural ingredients
/93 98
48 | F E AT U R E S
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Taking inspiration from ancient Eastern traditions, Rituals Cosmetics is dedicated to celebrating the little things in life. Verity Hogan meets the company’s CEO Raymond Cloosterman
‘Rituals was a hobby that
got out of control’: Raymond
Cloosterman’s rather modest
assessment of the luxury lifestyle
company he created in 2000 is
something of an understatement.
In the 15 years since its inception,
Rituals Cosmetics has developed
an impressive product range, with
everything from body and facial
products to scented candles and
perfumes, and even a washing-up
liquid. The company now has
more than 400 standalone stores
around the world, is stocked in
over 1,200 luxury department
stores and perfumeries, and is the
toiletry brand of choice for more
than 900 hotels and many airlines.
The company’s products
take inspiration from Eastern
traditions, and are designed to
help people rediscover the magic
of the everyday. ‘We’re living life
on autopilot and we’ve forgotten
what it is to enjoy the little things,’
Cloosterman explains. ‘There’s a
strong need, on a global basis, for
people to bring back these small
moments of happiness during the
day and to make them take a step
back for a minute.’
SHOP | 49
Above (from lef): Rituals Cosmetics Bamboo Treasure washing-up liquid; Raymond Cloosterman, the brand’s founder
50 | F E AT U R E S
Before launching Rituals
Cosmetics, Cloosterman spent
13 years climbing the corporate
ladder at Unilever, where he
occupied a series of high-profle
positions. It was while he was
looking for new business insights
that the idea for Rituals Cosmetics
struck: ‘As a result of this three-
month journey I came back
completely hyper with many new
ideas – I was so enthusiastic that
I decided to resign and start my
own cosmetics brand. Some of
the insights from that journey still
impact on the brand today.’
Every product in Rituals
Cosmetics’ extensive range has a
story to tell. Cloosterman and his
team travel extensively to discover
ancient rituals from Eastern
cultures, which then inspire
their perfumers and developers
to create product lines that are
relevant to modern life. Take the
Tao line, for example, which is
based on the Chinese idea of yin
and yang and is designed to bring
tranquillity to hectic modern lives.
‘We’re so connected these days,
we’re working 24/7, we’re available
24/7, that people are looking for
ways to escape from that,’ says
Cloosterman of the collection.
‘Silence is the new luxury.’
At the moment, Cloosterman’s
favourite line is the masculine
Samurai. It’s inspired by the
pre-battle rituals of the Japanese
emperors’ elite soldiers, who were
expected to look immaculate
before any fght. ‘There are a
few very innovative products in
there that I love,’ Cloosterman
52 | FEATURES
Above (from top): the Rituals store in Zwolle; the brand’s Samurai Magic Shave cream
and the growing trend towards
mindfulness and wellbeing.
‘There’s an increasing need to
create a safe place for yourself,
to escape from the pressures to
perform as a mother, a manager,
a friend,’ Cloosterman agrees.
He fnds an escape in travel – ‘I
love to travel, I love to explore,
I’m curious’ – and recent trips
have seen him fnd inspiration in
Thailand, get away from it all on a
family trip to the Idaho wilderness
and speed through the streets of
Paris on the back of a motor taxi.
Even so, Cloosterman’s passion
for work always brings him back
and he fnds the creative side of
his role especially thrilling. ‘It’s an
amazing process, very rewarding,’
he explains. ‘It starts with a cup of
tea at the kitchen table and a year
or so later there’s a beautiful range
of products.’
Cloosterman admits that
the company spent some
years nurturing the brand and
improving its products and
concept before it found its niche,
but in the past seven years it has
enthuses. One such is a three-
in-one shaving cream that is
unusually rich, hydrating and
soothing: ‘It’s my shaving secret!’
Rituals Cosmetics has wide
appeal, attracting old and
young, men and women alike.
‘I wanted to create a brand that
had nothing to do with the old-
fashioned way of segmentation,
of trying to put people in a box,’
Cloosterman explains. ‘It’s more
about trying to speak to people
with a certain mindset – they’re
very critical in terms of quality
but they treasure life and like to
enjoy the little things.’
It’s a philosophy that fts
well with modern lifestyles PH
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Above (from top): the soothing Tao range; one of Rituals’ scented candles
54 | F E AT U R E S
been gaining international traction
and expanding every day; on
average the company opens one
or two stores a week in locations
around the world. ‘We’re growing
by word of mouth, friends telling
friends – that’s how we became
successful across Europe,’ he
notes. ‘When people discover us,
we try to surprise them in terms of
quality of design and fragrance so
that they become addicted!’
The company, often described
as a young brand with an old
soul, looks set to continue to
grow and thrive. ‘There are a lot
of paradoxes in the concept that
makes people fall in love with the
brand,’ Cloosterman concedes.
‘The paradox of old stories and
new technologies, of East and
West, of the very exclusive and
yet accessible – all of these things
come together.’
rituals.com
Rituals’ products, inspired by Eastern traditions, are designed to help people rediscover the magic of the everyday
PH
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BA
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The last remaining Delftware manufacturer from the
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TABLE TALK
There’s a lot more to Holland’s culinary scene than traditional wafes, as Sally
McIlhone fnds out
56 | E X PE R I E NCE
stews or stamppot of potatoes,
vegetables and meat, or warming
soups including Erwtensoep, a very
thick pea soup, are traditional
home-cooked staples.
However, the country’s
restaurants are also no stranger
to international infuences and
the best of the bunch deftly
incorporate the region’s supply
of fantastic natural produce with
exotic and exciting global favours.
Traditional Dutch food is often
characterised for its simplicity.
The country is known for mild,
nutty cheeses such as Gouda and
Edam, as well as its pofertjes, a
smaller, fufer and arguably more
delicious version of a pancake
made with buckwheat four. Then
there’s the stroopwafel, a typical
Dutch snack, a moreish cross
between a wafe and a biscuit
that’s flled with caramel. Simple
T H E D U C H E S S
The Duchess, located in the new
W Amsterdam hotel in the former
KAS Bank building, is inspired
by the grandeur and beauty of
the belle époque. The spacious
entrance hall comes complete
with a stained-glass ceiling, black
marble details and handmade
foor tiles, which sets the scene
for the restaurant’s dramatic and
glamorous interior. The menu
focuses on southern French and
Italian favours: think seabass
carpaccio with olive oil and cress;
Dover sole meunière; and Sicilian
lemon pie with citrus salad.
The Duchess,
Spuistraat 172,
1012 VT Amsterdam,
+31 (0)20 811 3322,
the-duchess.com
SHOP | 57
58 | E X PE R I E NCE
globalblue.com
& S A M H O U D P L A C E S
Founded in 2012 by chef Moshik
Roth and entrepreneur Salem
Samhoud, &Samhoud Places
ofers two concepts in one
building. If you’re in a hurry,
stop for imaginative street food
on the ground foor; otherwise,
head to the fne dining restaurant
on the frst foor. Opt for one
of the two equally memorable
tasting menus, Inspiration or
the special Van Gogh: highlights
include Oosterschelde lobster
with risotto and sea-urchin bisque
and blueberry soufé with violet
ice cream.
&Samhoud Places,
Oosterdokskade 5,
1011 DJ Amsterdam,
+31 (0)20 260 2094,
samhoudplaces.com
H O T E L O K U R A
Hotel Okura holds the distinction
of being the only hotel in Holland to
receive Michelin awards for each of
its restaurants. Ciel Bleu holds two
of the coveted Michelin stars, the
traditional Japanese-style Yamazato
and teppanyaki eatery Sazanka have
one apiece, and Serre was awarded
a Bib Gourmand. Gourmets will
be seriously impressed by Ciel
Bleu, both for the views from
its 23rd-foor location and chef
Onno Kokmeijer’s fantastic food.
The menu changes regularly;
expect internationally infuenced
dishes such as Japanese wagyu
beef with shallot or king crab
with Baerii caviar, beurre blanc
and preserved lemon.
Hotel Okura,
Ferdinand Bolstraat 333,
1072 LH Amsterdam,
+31 (0)20 678 7111, okura.nl
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T H E P E N T H O U S E
The Penthouse, situated on the
42nd foor of the Hague Tower,
is Holland’s highest restaurant
and bar, with spectacular views
from the dining room. Chef Bart
Middendorp ensures the food is
equally worthy of attention with
signature dishes such as seared
tuna with sesame, poppy seed,
ginger and soy or lobster broth
fragrant with safron and fennel.
Oferings such as dark chocolate
mousse with fve spices, mango,
passionfruit and coconut ice
cream mean that skipping dessert
is certainly not an option.
The Penthouse,
Rijswijkseplein 786,
2516 LX The Hague,
+31 (0)70 305 1000,
thepenthouse.nl
60 | E X PE R I E NCE
A dynamic city with an ever-changing skyline and a fearless approach to reinvention, Rotterdam is an ideal day-trip destination. This famous port town ofers a wealth of shops, cultural attractions, festivals, restaurants and parks. SHOP spends a day exploring Rotterdam’s chic’s concept stores and the city’s famously varied food scene.
PERFECT DAY: ROTTERDAM
Inconcept
Inconcept bills itself as a store,
restaurant, showroom, studio,
juice bar and event space.
The multi-faceted venture is
spread across three foors and is
designed to give creatives, young
professionals and interesting
start-ups a platform. As a result
the store’s ofering is original
and varied, spanning fashion,
food, beauty, design and art.
The in-house espresso bar is also
worth a visit for its great cofee
and relaxed atmosphere.
Top tip
Be sure to try a bitterballen –
probably Holland’s national
nibble of choice – while in
Rotterdam. These deep-fried
savoury snacks, typically flled
with meat, are traditionally
served with plenty of mustard.
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Save up to 16% by shopping tax free, see page 89
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DIRECTORY
Inconcept,
Coolsingel 83,
3012 AE Rotterdam,
+31 (0)10 226 2290,
inconcept.nl
* for map go to page 86
Admiraliteit,
Admiraliteitsstraat 17B,
3011 EJ Rotterdam,
+31 (0)10 414 2795,
bar-admiraliteit.nl
* for map go to page 86
New York Barbershop,
Hotel New York,
Koninginnenhoofd 1,
3072 AD Rotterdam,
+31 (0)10 485 3196,
newyorkbarbershop.nl
* for map go to page 86
SHOP | 61
Admiraliteit
Bar and restaurant
Admiraliteit is in the
city’s lively Kralingen
neighbourhood, in an historic
building overlooking the
marina. The bar ofers
more than 200 spirits, from
Japanese single malt whisky
to American moonshine,
and an exemplary selection
of cocktails, from the classic
to the experimental. The
upstairs restaurant ofers
diners a view of the open
kitchen where chefs prepare
Admiraliteit’s signature
Franco-American fare.
Menu highlights include tuna
tataki lollipops, prime beef
sliders with trufe cream,
and homemade cheesecake.
New York Barbershop
New York Barbershop ofers
a traditional gentleman’s
grooming experience. The
family-run business has been
in existence since 1884, though
its premises in the basement of
Hotel New York are considerably
newer. Visitors can enjoy a
haircut alongside a luxurious wet
shave or beard and moustache
treatment in a setting designed
to evoke the atmosphere of a
classic 1930s barbershop in New
York’s Brooklyn area.
62 | E X PE R I E NCE
The Hague combines all the amenities of an international metropolis with the charm of a seaside resort town. Home to the Dutch government and the royal family, the city ofers an array of attractions, ranging from prestigious art galleries to charming cafés. SHOP spends a day exploring a selection of The Hague’s must-see sights.
De Vegetarische Slager
Jaap Korteweg is a ninth-
generation farmer, raised on
a cattle farm, who turned his
hands to more herbivorous
pursuits when he opened
De Vegetarische Slager.
Created to provide tasty and
nutritious meat substitutes,
the store, which resembles
a traditional butcher’s shop,
sells delicious sandwiches,
takeaway meals and com-
pletely meat-free artisanal
products. There’s even a
cookbook for those inspired
to experiment with more
plant-based cooking.
Escher in Het Paleis
Located in the Lange
Voorhout palace, once a
Dutch royal residence, the
Escher museum provides a
fascinating and thoughtful
insight into the work of the
famous Dutch graphical
artist MC Escher. Visitors
can admire examples of his
work alongside personal
material such as photographs
and letters, along with
preliminary sketches.
PERFECT DAY: THE HAGUE
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DIRECTORY
De Vegetarische Slager,
Spui 167A,
2511 BM The Hague,
+31 (0)70 345 6764,
vegetarianbutcher.com
Escher in Het Paleis,
Lange Voorhout 74,
2514 EH The Hague,
+31 (0)70 427 7730,
escherinhetpaleis.nl
* for map go to page 87
Stijl Bandiet,
Kerkplein 4A,
2513 AZ The Hague,
stijlbandiet.nl
Amália,
Molenstraat 18B,
2513 BK The Hague,
+31 (0)70 302 0303
* for map go to page 87
SHOP | 63
Amália
Amália brings the favours
of Portugal to The Hague.
The store, set up by three
friends, is known locally for
its exemplary pasteis de nata
(custard tarts) and excellent
cofee; it also sells a tempting
selection of gourmet olive
oil, tea and wine. Non-edible
delights include Spal china
and beautiful shoes and bags
from Filipe Sousa.
Stijl Bandiet
Located in the centre of The
Hague, Stijl Bandiet is a life-
style store that sells quirky and
original items, many of which
are made locally. The ofering
is eclectic: cosy knitwear from
Shakaloha can be found along-
side vintage furniture, bicycles
and baby booties, and the own-
ers are as warm and welcoming
as possible. But be warned,
you’re likely to unearth quite a
few must-buy pieces that you
never even knew you needed.
GUIDE
GUIDE | 65
Global Blue’s guide ensures you make the most of
your trip to Holland with a look at the city’s must-visit
destinations, from world-class museums to cutting-edge
concept stores. For more helpful hints and detailed city
guides, check out globalblue.com/holland.
Above: Amsterdam is known for its historic network of canals
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A GLIMPSE OF AMSTERDAM
66 | GUIDE
globalblue.com
SNAPSHOTS OF
A CITY
‘With its gabled houses,
romantic canals and cool,
quirky culture, Amsterdam
is a city that’s guaranteed
to charm’ – Dionne Hélène,
SHOP’s artworking
assistant PH
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SHOP | 67
Follow our
team’s travels
on Instagram
@shopcontent.
Tag us in your city
pictures when
sharing them and
you might see
them in print!
68 | GUIDE
AMSTERDAM
LEIDSESTRAAT
OVERTOOM
VOND
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MARNIXSTRAAT
SIN
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ROKIN
ROKIN
LIJNBAANSGRACHT
BILDERDIJKSTRAAT
BILDERDIJKSTRAAT
VANBAERLESTRAAT
SINGEL
WILLEM
SPARKW
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NASSAUKADE
STADHOUDERSKADE
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PRINSENGRACHT
PRINSENGRACHT
MARNIXSTRAAT
WETER
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DACOSTAKAD
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ROZENG
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AAT
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ROYAL PALACE AMSTERDAM
NEW CHURCHAMSTERDAM
ANNE FRANKHOUSE
NATIONAL MONUMENT
AMSTERDAM MUSEUM
ALLARD PIERSON MUSEUM
AMSTERDAM THEATRE
PARADISO
VONDELPARK
THE RIJKSMUSEUM
VAN GOGH MUSEUM
THE STEDELIJK MUSEUM
HEINEKENEXPERIENCE
MUSEUM CONCERT HALL
FLOWERMARKET
HOUSE OF BOLS
MADAME TUSSAUDS
ZAZARE DIAMONDS
THE AMSTERDAM DUNGEON
AMSTERDAMBODY WORLDS
COSTERDIAMONDS
SCHAAP+CITROEN
DIAMOND MUSEUM
Suzy Wong
Supperclub
Jimmy Woo
Melk Weg
Litle Buddha
Nomads
Bo Cing
Hard Rock Cafe
Food HallenRestaurant
Train Station Underground Station Tourist Information
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SHOP | 69
KATTENBURGERPLEIN
GELDERSEKADE
WEESPERSTRAAT
WEESPERZIJDE
EERSTE
OOSTERPARKSTRA
AT
OOSTERPARK
HEMONYSTRAAT
DE RUYTERKADE
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RINSHENDRIKKADE
KATTEN
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PLANTAGEMIDDENLAANA
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MAURITSKADE
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SARPHA
TISTRA
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SARPHATIS
TRAAT
BEURS VAN BERLAGEAMSTERDAM
GASSAN DIAMONDS FACTORYTHE
REMBRANDTHOUSE
MUSEUM THEATERSCHOOL
JEWISH HISTORICAL MUSEUM
HERMITAGE AMSTERDAM
THEATRE CARRÉ
PASSENGER TERMINAL AMSTERDAM
MUZIEK GEBOUW AAN 'T IJ
CITY HALL & OPERA
NEMO
SCHEEPVAARTMUSEUM
TROPENMUSEUM
HORTUS BOTANICUS
ARTIS
TOURS & TICKETS
PORTUGESE SYNAGOGE
CENTRALUNDERGROUND STATION
AMSTERDAMCENTRAL STATION
Club Air
Skylounge
&Samhood
Place Of Interest Restaurant Bar
page
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70 | GUIDE
JOHANNES
Run by a young chef whose
exceptional dishes belie
his years, Johannes ofers
a memorable culinary
experience. The signature dish
of pork belly, king prawn and
carrot is the highlight – the
combination of favours is
a symphony on the palette.
There are other reasons to wax
lyrical about Johannes: the
canalside location, the small but
perfectly formed dining room,
the exceptional service and one
gourmet surprise in particular
that we wouldn’t want to spoil
by revealing. Sufce to say, this
is a meal you’ll remember for
years to come.
Johannes, Herengracht 413,
1017 BP Amsterdam,
+31 (0)20 626 9503,
restaurantjohannes.nl
* for map go to page 85
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72 | GUIDE
Damrak, Dam & Rokin
Global Blue Retailer Non-Global Blue Retailer
Tourist Information
Shopping Centre/Mall Department Store
Place Of Interest
Café
Featured In This Issue
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SP
UIS
RA
AT
SP
UIS
RA
AT
SING
EL
RO
KIN
AMSTERDAM EXPERIENCE ●SUPERMARKT ●
TOURS AND TICKETS ●
BIG BAZAR ●
TOURS AND TICKETS ●OPTIONS ●
TULIP HOUSE ●ETNIES ●
DRAKE'S ●SUBZERO ●
CHOCOLATERIE NELISSEN●
TULIP HOUSE ●
C&A ●
JANSEN & JANSEN ●
DELIFRANCE ●DE WAAL ●
H&M ●SWAROVSKI ●
MEDIEVAL TORTURE MUSEUM
De Bijenkor f
Peek & Cloppenburg
MADAME TUSSAUDS
THE AMSTERDAMDUNGEON
ALLARD PIERSON
MUSEUM
Stock Fresh Coffee & Sandwiches
● SVNRS● 100% HOLLANDDAM SQUARE ● SOUVENIRS● GASSAN DAM SQUARE● SCHELTEMA● BETSY PALMER SHOES
● SENZA
E.N.R.G ●SOUVENIRS ●MANDARIJN ●MANGO ●URBAN OUTFITTERS ●FOREVER 21 ●CIOCCOLATE ●SHARP GEAR ●SHOP ROKIN ●HARRY TROMP ●SOUVENIRS ●EYEWISH ●KPN ●SUNDAY'S●CAVE ROKIN ●DUTCH FOODGIFT ●DOUGLAS ●J.M. SCHMIDT OPTIEK ●
WEEKDAY ●P.G.C. HAJENIUS CIGARS ●
PREMSELA & HAMBURGER ●
G-STAR ●
BOFB ●
MATHIEU HART ANTIQUITIES ●
HOGENDOORN & KAUFMAN●
AGNÈS B ●
CLAUDIA STRÄTER ●
H&M ●
GIFTS XXX ●
V&D ●
● THE MILL DIAMONDS
Magna Plaza
PARFUMERIE ● MARJO
POPCULT ●
LAUNDRY INDUSTRY ●
P.36
P.38
74 | GUIDE
Heiligeweg
H
EILIGEWEG
SIN
GE
L
SINGEL
KA
LV
ER
ST
RA
AT
SIDESTEP
FOO
TWEA
R ●
DU
NG
ELMA
NN ●
YO
RK OPTIEK ●
SEACRET ●
YV
ES ROCH
ER ●
SEIKO ●
IJSCUY
PJE ●
DIVA ●
LE CREUSET ●
L’OCCITA
NE ●
& O
THER STO
RES ●
SOU
VEN
IRS ●
MA
KE U
P STUD
IO ●
SCOTCH &
SODA ●
THE EN
GLISH
HATTER ●
INSPIRED BY
FASH
ION ●
MAG BAG ●
PUM
A ●
● LY
PPENS &
SCHIPPER
● M
.A.C.
● L'ÉTO
ILE DE SA
INT H
ON
ORÉ
● D
IESEL
● STATE O
F ART
● El G
anso
● KIPLIN
G
● U
NO
DE 50
● A
MERICA
N ADV
ENTU
RES
● VA
N LIER
● A
LLSAIN
TS
● KIEH
L’S
● SA
BON
● H&M
● N
YC COLLECTIO
N
Kalvertoren Shopping Center
Global Blue Retailer Non-Global Blue Retailer Café
1. Ice skating
The locals have long enjoyed skating
along the city’s frozen canals in win-
tertime. If the temperatures don’t drop
enough for that, visit the picturesque
skating rink next to the Rijksmuseum.
Ice Amsterdam, Museumplein, 1071 LN Amsterdam, iceamsterdam.nl
* for map go to page 82
2. Gallery hopping
If you’re in the mood for visiting galleries,
the Jordaan district is the place to go.
The neighbourhood is a hive of artistic
activity, with galleries such as Eduard
Planting, Galerie Fons Welters, Torch
and Stigter van Doesburg offering plenty
of creative food for thought.
3. Café spotting
Amsterdam is not short of wonderfully
old-fashioned and atmospheric cafés,
which are the perfect place to hide out
on a grey winter’s day. Café Americain
has been open since 1902 and is worth
visiting for its art nouveau interior alone.
Take your pick from the reading table,
stacked with magazines and newspa-
pers, and settle in.
Café Americain, Leidsekade 97, 1017 PN Amsterdam, +31 (0)20 556 3010, cafeamericain.nl
TOP 3 … WINTER ACTIVITIES IN
AMSTERDAM
1
PH
OTO
: EIS
ED
WIN
VA
N
Shopping Centre/Mall
76 | GUIDE
Kalverstraat, Spui & Sint Luciënsteeg
SPUI
NES
SINT LUCIEN
STEEG
ROKIN
SINGEL
GRIMB URGWAL
NIEUWEZIJDSVOORBURGWAL
KALVERSTRAAT
KALVERSTRAAT
ROKIN
KALVERSTRAAT
WATERSTONES ●
ALYSSA ●
DR. MARTENS ●
SNEAKERS ●
HUNKEMÖLLER ●
VANS ●
MANFIELD ●
H.E. BY MANGO●
MONKI ●
SUPER DRY STORE ●
AKTIE SPORT ●
ANTONY MORATO ●
MY BRAND ●
LYPPENS &
SCHIPPER ●
SIX ●
THE LEATHER CLUB ●
FOSSIL ●
PIECES ●
H&M ●
MANFIELD ●
GEOX ●
HEMA BEAUTY ●
ICE BAKERY ●
KALVERTOREN ●
SWATCH ●
AMERICAN TODAY ●
MARKS & SPENCER ●
XENOS ●
BIG BAZAR ●
ROYAL DELFT
EXPERIENCE ●
● CAMPER
● DE TUINEN
● PRO
● KPN
● TIMBERLAND
● SKECHERS
● THE BODY SHOP
● SACHA
● BOOTS SHOES
● REUTER DIAMONDS
● LEVI’S
● ONLY
● VODAFONE
● INVITO
● EVERY.DAY.COUNTS
● CLAUDIA STRÄTER
● H&M
● NIKE AMSTERDAM
● ICI PARIS XL
● BART SMIT
● BAKKER BART
● V&D
NEW ENGLISH
● BOOKSTORE
SIDESTEP ●
GWK TRAVELEX ●Outmeyer Coffee Corner
Café Luna
CHRISTINE LEDUC ● ● CAMERA WAREHOUSE
SOUVENIRS ●CLARKS ●
FRONT RUNNER ●
PANDORA ●PEPE JEANS ●
KIEHL'S ●
LUSH ●SIZE ●
ECCO ●COSTES ●
H&M ●LEDER PALEIS ●
VAN HAREN ●CROCS ●
DESIGUAL ●FOOT LOCKER ●
AMSTERDAM CHEESE COMPANY ●
O'NEILL ●SCORE ●
FLORMAR ●
ESPRIT ●
● BERSHKA
● DOUGLAS
● RITUALS
● WE
PERRY SPORT● + OUTDOOR
● STORE FOR BRANDS● KIDS FOOT LOCKER
CHEESE AND MORE ● BY HENRI WILLIG
● STEPS DRESSES● TAFT SHOES
● SWAROVSKI● MORGAN
● HILFIGER DENIM● SIEBEL
● H&M
FR
ED
DE
LA
BR
ET
ON
IER
E ●
LUC
IE'S
●
PA
LB
O ●
● L
AU
ND
RY
IND
US
TR
IES
● T
UR
QU
AZ
E C
ITY
BV
Café de Paris
RestaurantGlobal Blue Retailer Non-Global Blue Retailer
Café
Open 7 days a week
Behind the royal palace
www.magnaplaza.nl
magna plaza amsterdam
78 | GUIDE
Global Blue Retailer Non-Global Blue Retailer
Kalverstraat North
NE
S
NIE
UW
EZ
IJDS
VO
OR
BU
RG
WA
L
K
ALV
ER
ST
RA
AT
KA
LVE
RS
TR
AA
TPALEISSTRAAT
DAM
DAM
RO
KIN
● TRÉSOR
● BJÖRN BORG
● POP CULT
● FOREVER 21
● PULL & BEAR
● PIECES
● MANFIELD
● VILA
● URBAN OUTFITTERS
● MANGO
● JAMIN
● BLOKKER
● PRO 02 0
● MCDONALDS
● SIDESTEP FOOTWEAR
● CITY DIAMONDS
● SUPERSTAR
RALPH LAUREN ● DENIM & SUPPLY
● SIX
● BIJOU BRIGITTE
THE STING ●
DESIGUAL ●
DE TUINEN ●
STEVE MADDEN ●
PIMKIE ●
COOL CAT ●
SACHA ●
RIVER ISLAND ●
CHASIN’ ●
BAZAR ●
OBEY YOUR BODY ●
ICI PARIS XL ●
SCORE ●
TOPSHOP ●
GEOX ●
DIDI ●
ZARA ●
Peek & Cloppenburg
Department Store
THRIFT SHOP
Thrift Shop combines a concept
store, second-hand store and
vintage market in one. The
premise is that designers and
brands can rent a ‘cabinet’ in
the store for a week and Thrift
Shop will sell their products on
their behalf. As a result, there
are always up-and-coming
brands to be discovered, making
every visit even more interesting
for its customers. In addition,
designers are encouraged
to donate any unsold pieces
of clothing to the local food
bank, thereby supporting
less fortunate members of
the community.
Thrift Shop,
Ferdinand Bolstraat 145,
1072 LH Amsterdam,
+31 (0)20 470 8123,
thriftshopamsterdam.nl
Purmerend
Haarlem
Zaandam
Schiphol
Amsterdam
Zaanse Schans
FREE ENTRANCE • FREE DEMONSTRATION • FREE MUSEUM
Wooden Shoes, how are they made?
Wooden shoes have been worn in Holland for more than a 1000
years and not only are they still being worn today, but over a million
pairs are still made and sold each year. A unique collection of clogs
is on display in our Clog Museum, giving additional insight into the
historical tradition of this fascinating footwear. Visit our Workshop
for a demonstration, try some on, take photo’s and browse around.
What a great way to experience historic Holland!
Wooden Shoe Workshop ’De Zaanse Schans’ www.clogs.nl • [email protected]
Find out at the Wooden Shoe Workshop
Discover Holland, visit windmill village the Zaanse Schans
Transport from AmsterdamBy train: From Amsterdam Central Station take the train to Uitgeest
as far as Koog-Zaandijk Station and follow the signs to the Zaanse
Schans. It will take approximately 10 minutes to walk from the station
to the Zaanse Schans.
By car: From Amsterdam ring road A10 in the direction of Zaanstad.
Exit A8 direction Zaandam and then A7, direction Purmerend. Take
the f rst exit and follow the signs to the Zaanse Schans.
By bus: There is a bus service (bus 391) from Amsterdam (located in
front of Amsterdam Central Station) direct to the Zaanse Schans.
80 | GUIDE
Van Baerlestraat
● SUITSUPPLY
VAN EEGHENLA AN
Z ANDPAD
VOSSIUSSTR A AT VOSSIUSSTR A AT
VAN BREESTR A AT
JAN WILLEM BROUWERSSTR A AT
JAN LUIJKENSTR A AT J
VAN EEGHENSTR A AT
VA
N D
E V
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DE
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RA
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PIETER CORNELISZ HOOFTSTR A AT
VO
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PA
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BR
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RA
AT
VA
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TR
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VA
N B
AE
RL
ES
TR
AA
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PAULUS POTTERSTR A AT
WILLEMSPARKWEG PAULUS POTTERSTR A AT
RIVIERA MAISON ●
RIZE ●
LUMAS ●
PANARA ●
HÄSTENS ●
PIASTRELLE ●
AMERICAN VINTAGE ●
SOCIETY SHOP ●
REFLECTION ●
OOGAPPEL ●
SANDWICH ●
VANILIA ●
HARBOUR TAILORS ●
FRED DE LA BRETONIERE ●
PEARLE OPTICIENS ●
PURDEY ●
THE PEOPLE OF THE LABYRINTHS ●
ACE & DIK JUWELIERS ●
PAUW ●
LINHARD ●
KORT SHOES ●ARKE ●
ABN AMRO●
GAASTRA ●
PAUL NOYEN ●
PAUW ●
VILLEROY & BOCH ●
PAUW ●
TWENTY ONE BY MCGREGOR ●
BOEKHANDEL ROBERT PREMSELA ●GANT WOMAN ●
NEW FYSIC ●
DAVIDOFF OF GENEVA●
GANT MAN ●
PAUW MANNEN ●
BROEKMANS & VAN POPPEL ●
HET CONCERTGEBOUW ●
● TONI & GUY
● THE PHONE HOUSE
● KPN
● STEINBERG
● AZZURRO
● MASSIMO DUTTI
● PETIT BATEAU
● MAESTRO DUE
● SIMON MEIJSSEN
● ZARA HOME
Vondelpark
Museumplein
● SUITSUPPLY
Brasserie Keyzer
Small Talk Coffee Corner
Bagels & BeansConser vatorium Hotel
THE STEDELIJK MUSEUM
SELECTED STORES IN
CONSERVATORIUM
HOTEL:
CULTI
LA CASA DEL HABANO
SKINS COSMETICS
Global Blue Retailer Non-Global Blue Retailer Place Of Interest
CaféRestaurantHotel
Amsterdam is
the diamond city
of the world.
All Ace
Collections
jewels are
designed and
manufactured
in-house in
Amsterdam.
Van Baerlestraat 46
Amsterdam
Koningsplein 1
Amsterdam
www.AceJewelers.com
+31 (0) 20 571 15 60
82 | GUIDE
PC Hooftstraat
Restaurant
Global Blue Retailer Non-Global Blue Retailer
VO
SS
IUS
ST
RA
AT
VO
SS
IUS
ST
RA
AT
WILLEMSPARKWEG
PA
UL
US
PO
TT
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RA
AT
PA
UL
US
PO
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ER
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RA
AT
JA
NL
UIJ
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AA
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HOBBEMASTR A AT HOBBEMASTR A AT
HONTHORSTSTR A AT
VAN DE VELDESTR A AT
PC
HO
OF
TS
TR
AA
TP
CH
OO
FT
ST
RA
AT
VAN BAERLESTR A AT VAN BAERLESTR A AT
PROFUOMO ●KAAKS
SOUVENIRS ●
GIMMICKS ●WOOLRICH ●
SCHAAP + CITROEN ●
LACOSTE ●
TASCHEN ●
MULBERRY ●
BURBERRY ●
7 FOR ALL MANKIND ●
IKKS MEN & WOMAN ●GUCCI ●
CANALI ●JIMMY CHOO ●
BALLY ●CHANEL ●
CORNELIANI ●TOURBILLON ●
TOD'S ●
ERMENEGILDO ZEGNA ●
ZADIG & VOLTAIRE ●SHOEBALOO ●
GUESS BY MARCIANO ●
GASSAN BOUTIQUE ●
TIFFANY & CO. ●MONCLER ●
ANNE FONTAINE ●
AGENT PROVACATEUR ● DIOR ●
JAEGER-LECOULTRE ●THE KOOPLES ●
DOLCE & GABBANA ●LORENZO FUENTE ●
AB DONKERS ●MAX MARA ●
CHURCH’S ●MCGREGOR ●
P.C. HOOFT CLINIC ● HUGO BOSS ●
AZZURRO KIDS ●DOLCE & GABBANA ●
MARC CAIN ●NESPRESSO ●
CLAUDIA STRÄTER ●CARTIER ●
PAUL SMITH ●AZZURRO DUE ●
HUGO BOSS ●ARMANI ●
AZZURRO ●
● TESLA CARS
● SUPERTRASH
● SOUVENIRS33.COM
● TRU TRUSSARDI
● STONE ISLAND
● EMPORIO ARMANI
● ESCADA
● MEYER
● RIMOWA
● IWC / SCHAAP + CITROEN
● CHOPARD
● LA PERLA
● MONTBLANC
● SALVATORE FERRAGAMO
● PRADA
● LOUIS VUITTON
● LONGCHAMP
● KAREN MILLEN
● BULGARI
● OGER ● WOLFORD● PHILIPP PLEIN
● RALPH LAUREN● OGER DONNA● LIU-JO● HERMÈS● BRUNELLO CUCINELLI
● TOMMY HILFIGER
● CALVIN KLEIN
● DOUGLAS
● MICHAEL KORS
● CAROLINA BLISS
● MARINA RINALDI
● HACKETT
● DIESEL BLACK GOLD
● VALENTINO
● ICI PARIS XL
● HILFIGER DENIM
● FOUR BY AZZURRO
● FILIPPA K
● MASSIMO DUTTI
Vondelpark
● Q
UE
ST
O
● P
C B
AG
SR
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●
VE
TR
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● B
UH
JAH
● G
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AK
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●
HOUSE OF BOLS ●
VAN GOGH MUSEUM
Café PC
RIJKSMUSEUMMom
o
SCHAAP & CITROEN
ICE AMSTERDAM
COSTER DIAMONDS
DIAMOND MUSEUM
AMSTERDAM
STEDELIJK MUSEUM
P.74
P.34
P.34 P.32
CaféFeatured In This Issue
Place Of Interest
84 | GUIDE
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Featured In This Issue
CaféRestaurantPlace Of Interest
Leidsestraat
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● YOUNG
DESIGNERS UNITED
Johannes
P.70
SHOP | 85
86 | GUIDE
ROTTERDAM
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BA
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P.60
P.60
P.60
SHOP | 87
THE HAGUE
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Featured In This Issue
globalblue.com
88 | GUIDE
DESIGNER OUTLET ROERMOND
10am
The clothing collections
at Daniel Hechter are ideal
for those with an active lifestyle.
2pm
Baldinini enjoys a prestigious
reputation for its shoes and
leather goods.
5pm
Pick up a pair of classic
American jeans at
True Religion.
7pm
Alongside its famed Swiss
Army knives, Victorinox
ofers a range of cutlery,
watches and fragrances.
Designer Outlet Roermond,
Stadsweide 2,
6041 TD Roermond,
+31 (0)475 351777,
designer-outlet-roermond.com,
mcarthurglen.com
Opening times
Monday-Friday: 10am-8pm
Saturday-Sunday: 9am-8pm
HOW TO GET THERE
By car
From Maastricht take
the A73 to exit 19 for
Roermond. Follow
the signs to Roermond
and then to the
Designer Outlet.
From Eindhoven take
the Dutch A2 to exit 40
for Roermond. Follow
the signs to Roermond
(N280) and then to the
Designer Outlet.
By train
Roermond is two hours
by direct train from
Amsterdam Centraal
station, with departures
every 30 minutes.
Designer Outlet
Roermond is 15 minutes
walk from Roermond
station. When you
leave the station, cross
Stationsplein and follow
the signs to Designer
Outlet Roermond. For
train times and ticket
prices, please visit ns.nl.
89
WHEN YOU SHOP THE WORLD,SHOP TAX FREE
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[email protected]+421 232 111 111Tourist service00800-32111111
Refund Office details:Amsterdam Schiphol AirportLandside1. Terminal 3Entrance B next to customsOpen: 7am-8:30pm
Airside2. Terminal 3Departure Hall 3 – next to customs and close to passport controlOpen: 7am-8:30pm
99104Terjemahan Bahasa Indonesia
95 /
globalblue.com
TRANSLATIONS
42: Prime Location
Идеальное место
РУССКИЙ ПЕРЕВОД Concertgebouw и роскошные бутики
PC Hoofstraat. Пожалуй, это самое
подходящее время насладиться
многообразными возможностями
этого места.
Более того, 2015 год ознаменован
125-летней годовщиной со дня
смерти Винсента Ван Гога –
одного из самых значительных и
прославленных художников этой
страны. К этой дате приурочено две
высококлассные выставки в Музее
Ван Гога в Амстердаме. Одна из них
посвящена письмам: Ван Гог состоял
в активной переписке, особенно
со своим братом Тео. В рамках
проекта When I Give, I Give Myself
современные художники ответили
на его письма – эпистолярными
текстами, стихотворениями или
Маделейн Мюррей-Лайонс
рассказывает о Музейном квартале
Амстердама, который славится
своими музеями и роскошными
дизайнерскими бутиками
Музейный квартал Амстердама
– признанный культурный центр
Нидерландов, который не одно
десятилетие привлекает гостей
из самых разных стран. Подобно
хорошему вину, с годами он
становится только лучше. Сейчас
для путешественников открыты
музей Rijksmuseum, концертный зал PH
OT
O: J
OH
N L
EW
IS M
AR
SH
AL
L
91
globalblue.com
92
живописными произведениями. В
числе участников – Аниш Капур,
Воутер Венема и Кристиан Янковский.
Выставка будет работать до 17
января 2016. А 25 сентября откроется
экспозиция Munch: Van Gogh. Она
исследует творческий диалог двух
современников – Мунка и Ван
Гога. Кроме того, в сентябре музей
презентует обновленную входную
группу – весьма впечатляющее
пространство, с которого начинается
знакомство с этими художественными
проектами.
Невозможно пройти мимо
музея Rijksmuseum – одного из
крупнейших в столице. За последние
10 лет он претерпел значительную
реконструкцию, сохранив при этом
оригинальное архитектурное решение
Питера Кейперса. Кроме того, в 2014
году для посетителей открылось
совершенно новое пространство
Philips Wing. В коллекции музея
содержатся знаменитые шедевры:
«Ночной дозор» Рембрандта и
произведения художников Золотого
века Голландии – Вермеера, Франса
Халса и других.
Особого внимания достойна
выставка Дика Бруна, которая
продлится до 15 ноября 2015 года: там
вы узнаете, откуда и как появился
его знаменитый анимационный
персонаж – кролик Миффи. Также
в залах музея разместился проект
«Азия» (Asia): эта экспозиция
объединяет 170 предметов из Индии,
Китая и Японии – словом, завоевания
Золотого века Голландии.
Вдохновившись творчеством
нидерландских мастеров, стоит
познакомиться и с искусством
моды. Для этого отправимся в
бутики на бульваре PC Hoofstraat.
Минувшим летом на улице провели
косметический ремонт, и теперь она
готова принимать новых посетителей.
Мы рекомендуем уделить время
бутику Blue Blood и необычным
новинкам денима. Например, для
создания инновационной коллекции
Dry Goods не используется вода. Это
дает интересный эффект: изначально
одинаковые джинсы со временем
становятся непохожими друг на друга.
Дело в том, что каждый владелец
носит их по-своему, и это отражается
на изменениях в ткани.
В бутике Jaeger-LeCoultre
представлены швейцарские часы
высочайшего качества. В числе самых
впечатляющих новинок 2015 года –
Master Grande Tourbillon Cylindrique
из белого золота и Duomètre à
Quantième Lunaire. Поклонникам
ювелирных украшений придется
по вкусу широкий ассортимент
в Schaap en Citroen. Браслеты с
бриллиантами Shamballa Jewels, яркие
кольца Pomellato и нестареющие
подвески Chopard в форме сердца
– вне зависимости от возраста и
предпочтений, каждый найдет здесь
что-нибудь по душе. Превосходные
обручальные кольца с бриллиантами
предлагает Coster Diamonds. Эта
компания владеет одной из старейших
операционных алмазных фабрик в
Европе, основанной в 1840 году. àам
можно побывать в рамках бесплатной
экскурсии, чтобы посмотреть, как
ювелиры и огранщики придают
форму камням, добытым в самых
разных точках мира. В итоге,
покупатели могут выбирать среди
множества видов огранок и оправ.
Эти бриллиантовые украшения
93
будут особенно хороши с
комплектом из новой коллекции
Dior. К сезону осень/зима 2015/16
бренд приготовил восхитительный
красный костюм с укороченными
брюками, разнообразные мини-
платья с узорами, нетривиальные
комбинезоны и яркие шерстяные
пальто. Креативный директор
марки Раф Симонс сумел привнести
современную интонацию в
проверенный временем французский
модный дом, и новая коллекция
полностью отражает эту эстетику.
Завершить день знакомства с
Музейным кварталом можно ужином
в ресторане Taiko. Шеф-повар Шило
Ван Куворден создал необычное меню
в азиатском стиле, включив в него
суши, димсамы и сашими, а также
восхитительную вагю-говядину
на гриле. После трапезы загляните
на концерт в Concertgebouw.
Здесь на сцену поднимаются
профессиональные исполнители
из разных стран, исполняющие
классическую музыку величайших
композиторов. Произведения
Моцарта, Баха и Брамса – это только
часть репертуара этой осени и зимы.
Музейный квартал Амстердама
совмещает в себе возможности
культурного досуга, роскошного
шоппинга и изысканной трапезы. И
столь сбалансирование сочетание
делает это место обязательaным для
посещения.
vangoghmuseum.nl, rijksmuseum.nl,
bluebloodbrand.com,
jaeger-lecoultre.com, schaapcitroen.nl,
costerdiamonds.com,
dior.com, conservatoriumhotel.com,
concertgebouw.nl,
gassan.com
48: Simple Pleasures
Простые Удовольствия
Вдохновленная старинными
восточными традициями марка
Rituals Cosmetics призывает
радоваться жизненным мелочам.
Верити Хоган берет интервью у главы
компании – Раймонда Клостермана
Rituals было моим хобби, которое со
временем переросло в нечто большее»,
– рассказывает Раймонд Клостерман
о своей компании роскошной
продукции, которую он открыл в 2000
году. За 15 лет своего существования
марке Rituals Cosmetics удалось
разработать широкий продуктовый
ряд, где можно найти все, от
косметики по уходу за телом и лицом
до ароматизированных свечей,
парфюмерии и даже средства для
мытья посуды. Сегодня компания
имеет розничную сеть из 400
магазинов по всему миру, кроме
того ее продукция представлена
в 1200 роскошных универмагах и
парфюмерных магазинах, а также
используется в более чем 900 отелях и
многих авиакомпаниях.
Источником вдохновения для
бренда служат старинные восточные
традиции, а продукция призвана
помочь людям заново открыть для
себя чудеса повседневности. «Мы
живем как будто на автопилоте и
совершенно забыли, что значит
радоваться самому малому, –
поясняет Клостерман. – Многим
людям в нашем мире недостает таких
моментов радости, когда они могут
просто оставить все свои дела и
оглянуться вокруг себя».
Перед тем как открыть Rituals
globalblue.com
94
мне очень нравятся», – делится
Клостерман. Речь идет о креме для
бритья три в одном, отличающимся
насыщенностью, способностью
увлажнять и успокаивать кожу: «Это
мой секрет для бритья!».
Продукция Rituals Cosmetics
популярна среди молодых и
взрослых, среди мужчин и женщин.
«Мне хотелось создать бренд,
который не будет иметь ничего
общего с устаревшим методом
сегментации рынка, накладывающей
на людей определенные рамки, –
поясняет Клостерман. – Это скорее
попытка завоевать доверие людей с
современным мышлением, которые
довольно критичны в отношении
качества товара, но в то же время
ценят жизнь и любят радоваться
простым вещам».
Это своего рода философия,
которая отлично укладывается
в представления о современном
укладе жизни, а также набирающая
популярность тенденция к
самоосознанности и благополучию.
«В мире существует растущая
потребность к поиску безопасного
места, где можно будет укрыться от
того давления, которое оказывает
на нас наша социальная роль – будь-
то роль матери, начальника или
друга», – считает Клостерман. Свое
убежище он находит в путешествиях:
«Мне нравится путешествовать,
исследовать, познавать». Последние
поиски вдохновения помогли ему
побывать в Таиланде, съездить с
семьей в отпуск по диким просторам
Айдахо и проехаться на такси по
парижским улицам.
Увлеченность работой всегда
приносит Клостерману свои плоды,
Cosmetics, Клостерман провел 13 лет,
поднимаясь по карьерной лестнице
в Unilever, где ему приходилось
занимать ряд крупных должностей.
Идея создания Rituals Cosmetics
пришла внезапно, во время поиска
нового бизнес-направления:
«После одной из продолжительных
командировок я вернулся полный
идей и энтузиазма, и решил уволиться
со своей должности и основать свой
косметический бренд. Некоторые
идеи, которые я почерпнул в том
путешествии, до сих пор оказывают
влияние на мой бизнес».
Каждый из продуктов Rituals
Cosmetics имеет свою историю.
Клостерман и его сотрудники часто
путешествуют, изучая старинные
ритуалы восточных культур, а затем
применяют полученные знания для
разработки современных линий
парфюмерии и косметики. Например,
коллекция Tao, основанная на
принципе Инь и Ян, призвана внести
спокойствие в бурную повседневную
жизнь. «Сегодня мы постоянно на
связи, мы работаем 24 часа семь дней
в неделю, в любой момент нам могут
позвонить и мы обязаны ответить,
поэтому люди постепенно пытаются
найти пути выхода из сложившейся
ситуации, – говорит Клостерман. –
Тишина – это новая роскошь».
В настоящий момент своим
фаворитом Клостерман считает
мужскую линию Samurai. Ее
создание вдохновили ритуалы,
проводившиеся перед поединками
японских самураев, которые должны
были выглядеть безукоризненно
перед сражением. «В этой
серии представлено несколько
инновационных продуктов, которые
95
но особое удовольствие дарит
творческая сторона профессии. «Это
удивительный процесс, приносящий
внутреннее удовлетворение, –
поясняет он. – Все начинается с
чашки чая на кухне, а год спустя перед
нами лежит удивительная серия
продукции».
Клостерман признает, что у
компании ушло несколько лет
на совершенствование бренда,
концепции и ассортимента
продукции, прежде чем она нашла
свою нишу, а за последние семь
лет компания сумела завоевать
немало поклонников по всему миру,
ежедневно расширяя свой бизнес; в
среднем компания открывает один
или два магазина в разных странах
мира. «Про нас узнают благодаря
“сарафанному радио” – друзья
рассказывают друзьям, именно так
мы стали успешными в Европе, –
замечает он. – Когда люди узнают
про нас, мы стараемся удивить их
качеством дизайна и аромата, так
чтобы они навсегда стали нашими
поклонниками!».
Компанию часто называют
молодым брендом со старой душой,
и, похоже, она не перестает расти и
совершенствоваться. «Существует
много парадоксального в том, что
заставляет людей полюбить наш
бренд, – считает Клостерман. –
Это парадокс древних историй и
новейших технологий, Востока и
Запада, эксклюзивности и в то же
время доступности – все здесь имеет
значение».
rituals.com
89: When You Shop The World,
Shop Tax Free
Совершая покупки по всему миру,
совершайте их с Tax Free
Услуги Global Blue Tax Free Shopping
позволят вам сэкономить на
покупках, совершенных в около
270 000 магазинах, расположенных
в самых лучших шоппинг районах
мира.
Так почему бы не присоединиться к
26 миллионам путешественников,
совершающих покупки Tax Free
с Global Blue каждый год? Просто
найдите голубую звезду или спросите
о Global Blue и следуйте нашим
несложным инструкциям.
1. В магазине
Где бы вы ни совершали покупки,
попросите Tax Free форму Global Blue
и сохраните чеки.
2. При выезде
Возвращаясь домой, в пункте
отправления, пройдите к таможне
для того, чтобы заверить ваши чеки
для получения возврата в одном из
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Контакты:
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Потратьте минимум €50 и сэкономьте
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globalblue.com
96
美文翻译
42: Prime Location
优越地段
梵高逝世125周年。阿姆斯特丹的梵
高博物馆将举办两场高规格的相关展
览,以此纪念这名艺术家。
第一场展览专注于展示这位艺
术家的书信——梵高是一名多产
的书写者,尤其是至他的弟弟提奥
的信件。这场名为When I Give, I
Give Myself的展览邀请当代艺术
家们以书信、诗歌或其他艺术形式,
来答复梵高的信件。该展览囊括有
Anish Kapoor、Wouter Venema与
Christian Jankowski等人的作品,直
至2016年1月17日落幕。
Munch:Van Gogh展览则在秋
天揭幕。这场始于9月25日的展览,致
力于探讨蒙克和梵高这两位同时代艺
术家作品之间的相似之处。不仅如此,
拥有不胜枚举的文化景点,更有奢华
设计师精品店林立的时髦林荫大道,
阿姆斯特丹的博物馆区是城中必访
地之一,Madeleine Murray-Lyons
报道
阿姆斯特丹的博物馆区早已成为文
化热点,在过去数十年中吸引着远
道而来的游客们。博物馆区就像一
瓶上等好酒,历经岁月只为其增添
风华,如今这里坐落着国家博物馆
(Rijksmuseum)、Concertgebouw
音乐厅和奢华的霍夫特购物街(PC
Hooftstraat)。请务必充分享受该地
区汇聚诸多不同景点的便利。
对造访者而言今年非常特别,因为
2015年是荷兰最著名的艺术家之一,
PH
OT
O: H
AN
S S
AM
SO
M
97
到Pomellato的炫彩戒指,以及
Chopard隽永的金色心形吊坠,该店
拥有适合所有年龄层与品味的选择。
如果想找到完美的订婚钻戒,则必去
Coster Diamonds。该公司是欧洲最
古老的钻石加工厂之一,历史可追溯
到1840年,这里还提供免费的有讲
解导游。您可以观赏职业金匠与钻石
切割匠们精心塑造来自世界各地的宝
石;这里提供花样繁多的切割式样与
镶嵌手法供选择。
从Dior奢华的精品店中挑选一件
外套,用来搭配新购入的钻石饰品再
完美不过。在品牌2015/16秋冬系列中
可见到亮眼红色外套与俊朗中裤的搭
配,以及一系列图案跳跃的迷你连衣
裙,迷幻风连体服与色彩明艳的羊毛
大衣。品牌创意总监Raf Simons因为
这个历史悠久的法国时装品牌注入摩
登新触觉而备受赞誉,这个最新系列
则完美展现了他的新设计美学。
结束在博物馆区一天的探索后,
不妨在Taiko餐厅享用晚餐。由主厨
Schilo Van Coevorden 打造的亚洲
风菜单包括一系列寿司、点心和生鱼
片等菜品,还有令人垂涎的烤和牛肉。
晚餐后,可以赶去Concertgebouw音
乐厅欣赏一场音乐会。全球技艺最精
湛的表演者汇聚于此,演奏伟大作曲
家们谱就的古典音乐。莫扎特、巴赫
和勃拉姆斯的作品只是今年秋冬表演
曲目中的一小部分。
在文化产业、奢华购物与精致餐饮之
间达到完美平衡,阿姆斯特丹的博物
馆区绝对是您不容错过的必游之地。
vangoghmuseum.nl,
rijksmuseum.nl,
bluebloodbrand.com,
jaeger-lecoultre.com,
schaapcitroen.nl,
costerdiamonds.com, dior.com,
conservatoriumhotel.com,
concertgebouw.nl,
gassan.com
该博物馆还将在今年九月启用新的入
口建筑——为这两场高水平展览提供
令人震撼的新展示空间。
阿姆斯特丹的文化景观还包括国
家博物馆。在过去10年中,该馆进行了
全面重修,除去保留了PJH Cuypers
设计的老建筑,还在2014年开放了
新区域“菲利普斯侧楼”(Philips
Wing)。国家博物馆收藏的重要展
品包括伦勃朗的《夜巡》,以及维
米尔(Vermeer)和法兰斯·哈尔斯
(Frans Hals)等荷兰黄金时代绘画
大师的作品。
这个秋天,千万不要错过该博物馆
的迪克·布鲁纳(Dick Bruna)展览,
该展览将持续至2015年11月15日,
主要介绍布鲁纳笔下风靡全球的卡
通角色——米菲兔的诞生历程。另一
场“亚洲文化在阿姆斯特丹”(Asia in
Amsterdam)展览亦引人入胜,将展
出170件来自印度、中国和日本等地,于
17世纪黄金时代被带至荷兰的文物。
在为荷兰最顶尖创意天才的艺术
成就咂舌之后,不妨前往霍夫特购物
街上的精品店中挑选几件可穿戴的艺
术品。该地区在夏天经过小小整修,
如今已准备好迎接新一批造访者。
首先,前往Blue Blood精品店饱览
设计师牛仔单品的最新款式。该店创
新的Dry Goods系列在制造过程中不
使用水,使牛仔裤可以完美做旧——
没有两条牛仔裤是一模一样的,穿着
者的习惯更会赋予其个性花纹。接下
来,记得前往钟表名店积家(Jaeger-
LeCoultre),选购巧夺天工的瑞士
钟表。品牌2015年最令人印象深刻的
两款新设计,是白金款超卓传统轨道
式陀飞轮大师系列(Master Grande
Tourbillon Cylindrique)与双翼月相
日历腕表(Duomètre à Quantième
Lunaire)。
珠宝爱好者定会为Schaap en
Citroen的丰富品类心悦臣服。从
Shamballa Jewels的镶钻手链,
globalblue.com
98
在联合利华攀登事业阶梯,在那里他
曾担任过诸多要职。某日当他正思索
新的商业卖点时突然想到了Rituals
Cosmetics的理念:“作为那三个月旅
行的成果,我带回了许多振奋人心的
想法——这让我如此激动,以至于决
定辞职并开创自己的美容品牌。那次
旅途中获得的灵感时至今日依然对这
个品牌产生影响。”
Rituals Cosmetics庞大系列
中的每款单品都有其背后的故
事。Cloosterman和他的团队走南闯
北,寻找东方文化中的古老仪式,品
牌调香师与开发人员受之启发,创造
出适用于当代生活的产品线。以Tao
系列为例,这个以中国的阴阳为灵感
的系列,诞生于为忙碌现代生活带来
几分宁静的愿景。“现代生活如此熙
熙攘攘,人们一周工作七天,一周七
天都在线,所以开始寻找逃避的方
式,”Cloosterman如此介绍这个系
列。“沉静成为新的奢侈。”
当下,Cloosterman最喜爱的产
品线是充满阳刚气息的Samurai(武
士)系列。其灵感来自于日本天皇精
锐部队的战前仪式,他们在每场战斗
前都要求自己看起来完美无暇。“这
个系列中有几款我非常钟爱的创意单
品,”Cloosterman兴奋地补充。其中
一款是集滋润、补水与舒缓为一体的
超级三合一剃须膏:“这是我的剃须
秘诀!”
Rituals Cosmetics受众面广
泛,吸引着男女老少所有人。“我想
创造出与过去那种试图将人们装
进盒子的市场细分截然无关的品
牌,”Cloosterman解释道。“我更倾
向于吸引具有某种心境的人群——他
们对品质非常挑剔,但他们热爱生命,
享受生活中的细微点滴。”
这个理念与现代生活方式,以
及人们对正念与福祉的日益关注不
谋而合。“人们越来越渴求为自己
寻找一处安全的庇护所,从履行母
从古老东方传统中汲取灵感的Rituals
Cosmetics,热衷于颂扬生活中的微
小事物。Verity Hogan采访了公司首
席执行官Raymond Cloosterman
“Rituals始于个人爱好,结果一发不
可收拾”:Raymond Cloosterman谦
逊地描述这个由自己创立于2000年的
奢华生活方式品牌,显得格外轻描淡
写。然而在成立后的15年间,Rituals
Cosmetics已经发展出令人叫绝的
产品系列,从身体与面部护理产品到
芳香蜡烛与香氛等包罗万象,甚至包
括洗碗液。公司如今在全球设有超过
400家独立门店,并在1200多间奢
侈百货公司与香氛店有售,也是超过
900家酒店与许多航空公司钦点的个
人护理品牌。
公司产品从古代东方传统中获取灵
感,旨在帮助人们重新发现日常生活中
的小幸福。“我们生活在高速运转的
社会中,已经忘记了去享受生活中的
细微点滴,”Cloosterman解释道。“全
世界的人们都拥有这种强烈的渴望,
就是找回这些微小的幸福时刻,从生
活中后退一步松弛一会儿。”
在推出Rituals Cosmetics品牌
之前,Cloosterman花了13年时间
48: Simple Pleasures
简单小幸福
99
亲、经理、朋友等角色的压力中逃
脱,”Cloosterrman深表赞同。他自
己在旅行中寻找出口——“我热爱旅
行,热爱探索,我充满好奇,”——他
最近的旅程包括去泰国寻找灵感,去
爱达荷州荒野进行抛开一切的家庭之
旅,以及坐在出租摩托车上飞驰于巴
黎的街道之间。
即便如此, Cloosterman对工作
的热情总会让他如期归来,他工作中
的创意部分令他最为振奋。“这是一个
了不起的过程,让我非常有收获,”他
解释。 “这个过程从厨房桌上的一杯
茶开始,一年后便诞生了一系列美妙非
凡的产品。”
Cloosterman承认,在找到自己的
独特定位之前,公司在培育品牌、改良
产品与理念上花费数年,然而在过去
七年中品牌的国际影响力与日俱增;
公司平均每周在全球开设一或两家门
店。“我们完全靠口碑增长,朋友间的
推荐—— 这就是我们在全欧洲获得
成功的秘诀,”他指出。“当人们尝试我
们的产品时,他们会从品质、设计与香
味上都获得惊喜,从而变得深陷其中
难以自拔!”
这个常被描述为拥有老迈灵魂的
年轻品牌,看似将继续茁壮成长。“我
们的理念中有许多悖论,人们正是因
此爱上了这个品牌。”Cloosterman
承认。“老的故事与新的科技,东方
的与西方的,独一无二又触手可及
的——所有这些都被融汇到一起。”
rituals.com
42: Prime Location
Lokasi Utama
TERJEMAHAN BAHASA
INDONESIA
89: When You Shop The World,
Shop Tax Free
畅购全球,尊享退税
蓝联(Global Blue)获得购物退税,
您怎能错过?您要做的只是寻找蓝星
标志或者问询商家是否提供环球蓝联
(Global Blue)服务,然后遵循我们
简单的退税过程:
1. 消费购物
无论您在哪里消费,请索要环球蓝联
退税表格(Global Blue Tax Free
Form),并记得保存小票。
2. 申请退税
当您准备回家时,您需要先去出发城
市的海关柜台请他们在您的退税表格
上盖章,然后再到环球蓝联的退税点
领取您的退税款。
联系方式:
+421 232 111 111
最低消费€50即可节约高达购买价格
16%的税。请注意:最终退款将包含
增值税总额,但是要扣除管理手续
费。部分机场还将以退税申请表为单
位收取现金退税手续费。P
HO
TO
: CO
UR
TE
SY
OF
CO
ST
ER
DIA
MO
ND
S
当您在全球顶级购物区中的27万多
家商店消费时,环球蓝联(Global
Blue)购物退税服务(Tax Free
Shopping)为您节约购物开销。
每年有两千六百多万名游客通过环球
globalblue.com
100
Dengan beraneka ragam atraksi
budaya, ditambah dengan
bulevar keren yang dijejeri
oleh para perancang mewah,
Museumsquartier di Amsterdam
merupakan salah satu distrik yang
wajib dikunjungi, seperti yang
dijelaskan Madeleine Murray-Lyons
Museumsquartier di Amsterdam
sejak lama sudah menjadi daerah
penting budaya, yang menarik
perhatian para pengunjung dari
berbagai penjuru selama beberapa
dasawarsa. Seperti halnya
minuman anggur yang semakin
tua akan semakin mantap rasanya,
daerah ini pun makin lama makin
bagus. Rijksmuseum, aula konser
Concertgebouw keseruan ritel mewah
di PC Hooftstraat semuanya ada di
sana. Mungkin belum pernah ada
waktu yang sebaik saat ini untuk
menikmati bermacam-macam atraksi
yang ditawarkan area itu.
Tahun ini khususnya adalah saat
yang tepat untuk berkunjung, karena
2015 merupakan tahun peringatan
125 tahun meninggalnya Vincent
van Gogh, salah satu seniman paling
dipuji negara itu. Museum Van Gogh
di Amsterdam akan mengadakan
dua pameran besar sebagai
penghormatan terhadap van Gogh
untuk mengenang kematian itu.
Pameran pertama merayakan
surat-surat yang ditulis seniman ini
– van Gogh merupakan penulis surat
yang produktif, terutama dengan
adiknya Theo. Pameran yang
bertajuk When I Give, I Give Myself
ini mengundang para artis modern
untuk membalas surat-suratnya
dengan surat, puisi atau karya seni.
Koleksi yang ditampilkan meliputi
karya Anish Kapoor, Wouter
Venema dan Christian Jankowski,
dan dipamerkan sampai tanggal 17
Januari 2016.
Pada musim gugur, pameran
Munch: Van Gogh akan dibuka.
Pameran yang akan dimulai pada
25 September ini akan menyajikan
koleksi yang menjelajahi kemiripan
di antara karya kedua seniman
sejawat ini. Selain itu, museum ini
juga akan membuka ruang pintu
masuk baru ke gedung tersebut pada
bulan September – ruang baru yang
sama mengagumkannya untuk dua
pameran istimewa ini.
Atraksi budaya Amsterdam juga
berlanjut ke Rijksmuseum. Dalam
10 tahun terakhir, museum ini sudah
melewati kerja pemugaran besar,
dengan tetap menjaga arsitektur asli
karya PJH Cuypers dan membuka
area baru bernama Philips Wing,
di tahun 2014. Koleksi yang
ditampilkan di sana antara lain The
Night Watch karya Rembrandt dan
karya-karya seniman besar Belanda
dari Zaman Keemasan, seperti
Vermeer dan Frans Hals.
Musim gugur ini, jangan sampai
ketinggalan pameran Dick Bruna di
museum ini, yang akan berlangsung
sampai 15 November 2015, serta
menjelaskan cara Mify, kartun
kelincinya yang terkenal secara
international, muncul. Pameran
Asia di Amsterdam merupakan
atraksi lain yang memesona, dengan
menampilkan 170 benda dari
India, Tiongkok dan Jepang yang
dikirimkan ke Belanda pada Zaman
Keemasan di abad ke-17.
Setelah mengagumi prestasi
101
artistik bakat-bakat kreatif terbaik
Belanda, tiba saatnya untuk
berinvestasi dalam seni barang
sandang di butik-butik yang
berjajar di PC Hooftstraat. Area
ini sudah dirombak perwajahannya
selama musim panas dan kini siap
menyambut para tamu baru.
Pertama-tama, kunjungilah
butik Blue Blood untuk memeriksa
perkembangan terbaru di dunia
denim perancang. Koleksi Dry
Goods yang inovatif dibuat
tanpa menggunakan air, yang
menghasilkan jins yang menua
dengan indah – dan tidak ada dua
yang sama karena masing-masing
pemilik denim menciptakan sendiri
pola pemakaian sendiri yang unik.
Kunjungan berikutnya ke Jaeger-
LeCoultre, tempat Anda dapat
menemukan pilihan penunjuk waktu
buatan Swiss yang luar biasa. Dua
dari desain baru paling menakjubkan
untuk tahun 2015 adalah Master
Grande Tourbillon Cylindrique
dengan emas putih dan Duomètre à
Quantième Lunaire.
Pecinta perhiasan pasti akan
menyukai berbagai macam perhiasan
yang ditawarkan di Schaap en
Citroen. Dari gelang bertatahkan
berlian karya Shamballa Jewels
sampai cincin pop warna-warni
dari Pomellato dan liontin emas
berbentuk hati dari Chopard, selalu
ada sesuatu yang cocok untuk
semua usia dan selera di toko ini.
Untuk cincin pertunangan yang
sempurna, Coster Diamonds wajib
dikunjungi. Perusahaan ini memiliki
salah satu pabrik berlian tertua yang
masih beroperasi di Eropa, yang
memulai bisnisnya sejak tahun 1840.
Kunjungan wisata berpemandu
disediakan dengan gratis. Anda
bisa melihat di sana para ahli emas
dan berlian beraksi saat mengasah
dengan tekun bebatuan yang
berasal dari seluruh dunia; berbagai
cara pemotongan dan pengaturan
tersedia.
Pakaian dari butik mewah Dior
akan menjadi pelengkap sempurna
bagi berlian yang baru Anda beli.
Koleksi musim gugur/dingin 2015/16
mereka menyertakan setelan merah
mengagumkan dengan celana tiga
perempat, serta berbagai macam
rok mini dengan pola ceria, setelan
terusan psikedelik dan mantel wol
berwarna-warni. Direktur kreatif
label ini, Raf Simons, dipuji banyak
orang karena membawa sentuhan
modern ke rumah mode Prancis
yang disegani itu dan koleksi terakhir
ini dengan sempurna mencerminkan
estetika barunya.
Kemudian, akhirilah hari
penjelajahan Anda di
Museumsquartier dengan makan
malam di restoran Taiko. Menu
luar biasa berinspirasi Asia ini
diciptakan oleh chef eksekutif Schilo
Van Coevorden yang menyertakan
berbagai macam sushi, dim sum
dan sashimi, di samping sapi wagyu
panggang yang lezat. Setelah makan
malam, waktunya menonton konser
di Concertgebouw. Para pemusik
paling berbakat tampil di sana
untuk memainkan musik-musik
klasik gubahan komponis-komponis
terbesar dunia. Karya-karya Mozart,
Bach dan Brahms merupakan
segelintir gubahan dari gubahan
yang dipertunjukkan di musim
gugur dan dingin ini.
globalblue.com
102
‘Rituals tadinya merupakan hobi
yang kemudian lepas kendali’: kata
Raymond Cloosterman dengan
rendah hati mengenai perusahaan
gaya hidup mewahnya yang
didirikannya di tahun 2000. Dalam
15 tahun sejak didirikan, Rituals
Cosmetics telah mengembangkan
rentang produk yang mengagumkan,
mulai dari produk untuk tubuh
dan wajah sampai lilin wangi dan
parfum, dan bahkan sabun cair
untuk cuci piring. Perusahaan yang
kini memiliki lebih dari 400 toko
mandiri di seluruh dunia ini juga
memasok lebih dari 1.200 toko serba
ada dan toko parfum mewah, dan
menjadi merek perlengkapan mandi
yang dipilih oleh lebih dari 900 hotel
dan banyak maskapai penerbangan.
Produk-produk perusahaan ini
diilhami oleh tradisi Timur, serta
dirancang untuk membantu orang
menemukan kembali keajaiban
sehari-hari. ‘Kita menjalani
kehidupan yang berjalan otomatis
dan kita lupa seperti apa rasanya
menikmati hal-hal kecil dalam
kehidupan,’ kata Cloosterman
menjelaskan. ‘Secara global ada
kebutuhan kuat bagi orang-orang
untuk menghadirkan kembali
momen-momen kebahagiaan kecil
dalam hari mereka dan membuat
mereka sejenak menenangkan diri.’
Sebelum meluncurkan Rituals
Cosmetics, Cloosterman meniti
karir selama 13 tahun di Unilever.
Di sana ia menempati serangkaian
posisi tinggi. Ketika ia berusaha
mendapatkan wawasan bisnis
baru, muncullah gagasan tentang
Rituals Cosmetics: ‘Sebagai hasil
dari perjalanan tiga bulan ini, saya
48: Simple Pleasures
Kebahagiaan Kecil
Memetik inspirasi dari tradisi
Timur kuno, Rituals Cosmetics
didedikasikan untuk merayakan hal-
hal kecil dalam kehidupan ini. Verity
Hogan menemui CEO perusahaan
itu, Raymond Cloosterman
Dengan keseimbangan yang
sempurna antara budaya, belanja
mewah dan makanan adiboga,
Museumsquartier di Amsterdam
memang harus dikunjungi.
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103
yang begitu kaya, melembapkan kulit
dan menyejukkan: ‘Itulah rahasia
bercukur saya!’
Rituals Cosmetics memiliki
daya tarik yang luas, dengan
menarik perhatian mereka yang
tua, muda, lelaki dan perempuan.
‘Saya ingin menciptakan merek
yang tidak melakukan segmentasi
kuno, yang memasukkan orang
dalam kotak-kotak tertentu,’ kata
Cloosterman menjelaskan. ‘Kami
lebih berusaha berbicara kepada
orang-orang dengan cara berpikir
tertentu – orang-orang yang sangat
kritis mengenai kualitas, tetapi
menghargai kehidupan dan ingin
menikmati hal-hal kecil dalam
kehidupan.’
Ini merupakan flsafat yang
cocok dengan gaya hidup modern
dan makin besarnya kecenderungan
terhadap kepedulian dan
kesejahteraan diri. ‘Kebutuhan
untuk menciptakan tempat aman
bagi diri sendiri makin meningkat,
guna melarikan diri dari tekanan
untuk berperan sebagai ibu,
manajer, teman,’ kata Cloosterman.
Ia sendiri menemukan pelarian
seperti itu dalam bepergian – ‘Saya
senang melakukan perjalanan, saya
senang menjelajahi, saya selalu ingin
tahu’ – dan perjalanannya baru-
baru ini membuatnya menemukan
inspirasi di Thailand, melepaskan
diri dari semua itu dalam perjalanan
bersama keluarga ke alam liar Idaho
dan menelusuri jalan-jalan di Paris
dengan naik ojek.
Walaupun demikian, semangat
Cloosterman untuk bekerja selalu
membawanya pulang dan merasakan
bahwa sisi kreatif dari perannya
kembali dengan semangat luar
biasa dan begitu banyak ide baru
– saya begitu antusias sehingga
memutuskan untuk mengundurkan
diri dari pekerjaan dan memulai
merek kosmetik sendiri. Sejumlah
wawasan dari perjalanan itu masih
berdampak pada merek ini dewasa
ini.’
Semua produk di rentang
luas Rituals Cosmetics memiliki
kisahnya sendiri. Cloosterman
dan timnya melakukan perjalanan
secara ekstensif untuk menemukan
ritual kuno dari budaya Timur,
yang kemudian mengilhami
pembuat parfum dan pengembang
produk mereka untuk menciptakan
lini produk yang relevan dengan
kehidupan modern. Produk dari lini
Tao misalnya, yang berdasarkan
ide yin dan yang Tiongkok dan
dirancang untuk menghadirkan
ketenangan dalam kehidupan
modern yang sibuk. ‘Kita begitu
terkoneksi sekarang ini, kita bekerja
24 jam/7 hari, kita tersedia 24/7,
dan orang-orang mencari jalan
untuk melarikan diri dari hal itu,’
kata Cloosterman mengenai koleksi
ini. ‘Kesenyapan merupakan
kemewahan baru.’
Saat ini, lini favorit Cloosterman
adalah Samurai yang maskulin.
Lini produk ini diilhami oleh
ritual sebelum pertempuran yang
dilakukan para serdadu elite
kaisar Jepang, yang diharapkan
untuk tampil sempurna sebelum
pertempuran. ‘Ada beberapa
produk inovatif di lini ini yang saya
sukai,’ kata Cloosterman dengan
bersemangat. Salah satunya adalah
krim pencukur tiga sewadah (3-in-1)
globalblue.com
104
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Saat ingin memborong dunia,
belanjalah bebas pajak
secara khusus membuatnya
senang. ‘Ini merupakan proses
yang menakjubkan, benar-benar
memberikan kepuasan,’ katanya
menerangkan. ‘Dimulai dari
secangkir teh di meja di dapur
dan setahun atau beberapa waktu
kemudian ada rentang produk yang
indah.’
Cloosterman mengakui
bahwa perusahaannya
memerlukan beberapa tahun
untuk menumbuhkan mereknya
dan memperbaiki produk serta
konsep sebelum menemukan
ceruk bisnisnya, tetapi di tujuh
tahun terakhir ini mereknya mulai
memiliki daya tarik internasional
dan berkembang setiap hari;
secara rata-rata perusahaan ini
membuka satu atau dua toko dalam
seminggu di lokasi-lokasi di seluruh
dunia. ‘Kami tumbuh dari mulut
ke mulut, teman yang bercerita
kepada temannya – itulah caranya
kami sukses di seluruh Eropa,’
katanya. ‘Ketika orang menemukan
kami, kami mencoba mengejutkan
mereka dari segi kualitas desain
dan wewangian, sehingga mereka
menjadi ketagihan!’
Perusahaan yang sering
digambarkan sebagai merek muda
dengan jiwa tua ini, kelihatannya
akan terus berkembang dan tumbuh.
‘Ada banyak paradoks dalam konsep
kami yang membuat orang-orang
jatuh cinta pada merek ini,’ kata
Cloosterman menyimpulkan.
‘Paradoks cerita lama dan teknologi
baru, Timur dan Barat, sangat
eksklusif tetapi juga mudah diakses –
semua hal ini menjadi satu.’
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