SeriouS training for S eriou S Result S SeriouS training for S eriou S Result S © Is Your Training...

SeriouS training for SeriouS ResultS


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Is Your Training Investment

a “Cash Cow” or a “Dog”?

Nizar BaidounCertified Trainer & ConsultantCertified Trainer & Consultant

CT, MBA, BCom, DCSCT, MBA, BCom, DCSTraining ManagerTraining Manager

Commercial Bank of KuwaitCommercial Bank of Kuwait



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“…..We spend years learning the names of the cards without learning to play the game.”

(Robert Ingersoll)



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Is your training investment a…….

Cash Cow Dog



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Reality tells usthat……



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“Not more than 15% transfer to the job, after attending

any training" (Cromwell & Colbs)

More…

“Not more than 10% of the billions of dollars invested in training results in transfer to the job (Georgenson)

More…

“Majority of training activities are spent in the design and delivery of learning programs, without emphasizing business linkage” (Trolley)



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So, why most oftraining investmentsfound to be a “dog”?



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Cash Cow Training

Org. Culture

Employee

Line Manager

Senior Management



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Action plan

SeriouS training for S eriou S Result S SeriouS training for S eriou S Result S © Is Your Training...

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