http://www.apollocreativesolutions.com

Google algorithm has changed significantly in recent times

Many people predicting it as death of SEO.

It is the time to put more focus on social-centric optimizations.

Marketers trapped into the transitions of changeover.

Google is focusing on quality over quantity

Find out more about the latest transitions

No more keyword referral data

Google encrypting 100% keyword referral data

Therefore, online marketers are taking a different SEO strategy

Even now it is possible to get limited keyword data from PPC programs

Such as

Extract keyword data

By

Page rank is no longer important

S e a r c h E n g i n e Wa t c h s a y s :

“If Google shuts off this data flow entirely,

which wouldn’t be surprising, then [marketers]

will have to rely on other real world (and

better) measurements instead. This would

actually be better than using PageRank anyway,

because Google says they don’t use it that way

themselves, so why should we?”

Hummingbird Update

Hummingbird algorithm

Better interpret user intent Deliver more accurate results

The Role of Content in 2014 and Beyond

Content

Text

Images

Others

visuals

Videos

Diversify your content

Stand out from your competitors

Courtesy :

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http://www.apollocreativesolutions.com/

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