SELLINGHOMESLIKEYOURS

About Helen Pederslie China Business Development

Born and raised in Hong Kong, I speak both Mandarin and Cantonese Chinese. When I was 16, my family moved to Bellevue, WA, where I attended Newport High School and later graduated with a B.S. in Computer Science from the University of Washington. I met my husband Robert while we were both interning at San Jose, CA. And together we traveled the world, visiting over 40 countries while we lived in California, Maryland and Singapore.

When the due date of our second child was approaching, I found out that I could no longer work out at my regular aerobics class. In looking for alternative forms of exercise, I first tried taking walks in the parks, which turned out to be rather boring and it also caused my seasonal allergies to come out at full force. Next, I tried shopping at the mall. That was good fun, but alas, way too expensive. I then had a brilliant idea — I would tour open houses! Little did I know that this was the beginning of my life long passion in real estate! Of course we fell in love with our next home, which turned out to be a very good financial investment.

Understanding the inventory, expert knowledge of the area and pricing nuances, and experience in negotiating multiple offer situations are also important skills that make me a top producer in the brokerage.

Marketing luxury homes in our culturally diverse community requires special skills. I offer multilingual and technologically advanced marketing to reach local and global buyers. A marketing plan will be custom created for your home to include:

Advertising globally Stunning photography Professional videography Multilingual print brochures Custom websites in English and Chinese Digital picture books Complimentary staging advice Virtual staging E-mail marketing Social Media

With my sales and marketing background in the IT industry, I naturally became a technologically savvy realtor. Experience in people management taught me to listen to my customers’ needs and honed my negotiation and communications skills. Strong project management skills ensure smooth transactions to closing.

Your Luxury Real Estate Specialist Private Mediterranean Villa Clyde Hill SOLD at $2,328,000 in 7 days

Modern Urban Home Medina

SOLD at $2,250,000

Mid-Century View Home Bellevue (Vuecrest) SOLD at $2,100,000 in 7 days

Custom Luxury Home Bellevue (Vuecrest)

SOLD at $1,920,000 in 1 day

Enatai Family Home Bellevue SOLD at $1,139,000

Luxury Waterfront Condo Kirkland

SOLD at $900,000

Local experts creating global exposure. We’re Inviting, Savvy, Discreet and Refined.

About Brazen Sotheby’s International Realty

Since 1993, Brazen Real Estate has impressed buyers and sellers alike with unmatched expertise and a reliable presence in the Pacific Northwest real estate community. It’s why our clients trust us and consider us the most knowledgeable and personable brokers in the region.

We are Brazen Sotheby’s International Realty. We are one of the fastest growing, full service real estate firms in Washington.

Why Sotheby’s International Realty?Leveraging the Sotheby’s International Realty Brand Locally and Globally

Sotheby’s International Realty 17,000 sales associates, 800 offices in 61 countries

Windermere Real Estate 306 offices in 2 countries

Keller Williams 700 offices in 13 countries

John L. Scott 110 offices in 1 country

As the leading network of real estate sales associates dedicated to the marketing and sale of luxury homes, we can provide you with a global brand with local connections.

Determining the Value of your Home

LuxuryResidentialReports.com

BellevueMarketReports.com

Highly trained and skilled in doing the research to provide you with the most up to date property valuation.

Comparative Market Analysis

Marketing Plan

The right way to sell your home involves executing a variety of marketing strategies. I will showcase your property locally, nationally and worldwide in the finest ways possible. Excellent photography, staging for success, accurate pricing, and exemplary professional representation are the four key pillars in my marketing plan.

Stunning Photos and

Videos

Social Media

Print Marketing

Mobile

Targeted MarketingDesigned to create maximum exposure for your property.

Video

Now more than ever, video is playing a significant role in successfully marketing property for sale. The Sotheby’s International Realty YouTube channel has nearly 26,000 subscribers, the most of any other real estate YouTube channel.

E-Mail Marketing

Even with the rise of social media email continues to drive twice as much traffic to websites and convert 4 times as many consumers to customers. We send your property to a large database of real estate professionals, qualified buyers all over the world, and public relations contacts.

Social Media

Social media, like real estate, is about connecting people and creating relationships. It is the ideal tool for marketing your home. Together, our social media platfoms produce over 1,000,000 impressions.

Print MarketingDistinctive marketing, custom-tailored for each unique client.

Multilingual Property BrochuresEach of my properties receive high quality, multilingual print brochures. I have the ability to distribute your property brochure around the world to all of the real estate offices and auction house locations in our network for extended exposure.

Direct MailI mail to targeted areas to notify potential

buyers that your home is for sale.

Magazine Advertisements Our firm features monthly advertisements in local publications throughout the Puget Sound region including Luxury Homes Magazine, 425 Magazine, DList Magazine, Points Living Magazine and others.

L O C A T I O N S E R E N I T Y

L U X U R Y

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www.3108-113thAveSE-Bellevue.com

$ 1,288,000

Web Exposure45% of people shopping for luxury U.S. homes live outside the U.S.

When you list with me, your home is showcased locally at BrazenSIR.com, and globally in 17 different languages. Our video driven website, sir.com, attracts more consumers to search, view, and inquire than any other luxury real estate website.

A multilingual custom property website is created for each of my listings as well. This, combined with other social media presence, such as Facebook, Pinterest, Twitter, and BellevueandBeyond.com blogs, will ensure that your property gets maximum exposure on the web.

Custom Property Website sir.com

1,000,000 visits per month 75,000,000 page views 25,000,000 property detail page views

Can other real estate brokers promise one billion impressions? We can.

Global Media Partnerships Using exclusive print and digital partners, you benefit from over one billion impressions driving traffic to sothebysrealty.com and your property.

Starting with high quality photography and videography, we push your property to various media outlets locally and globally.

Whether by print, email, or digital exposure, we strategically garner attention from qualified buyers.

Exposure = Impressions

My Commitment to You

Communications is Key We use client-centric management reports, marketing collateral and monitoring tools to eliminate data entry and errors. Built with our clients in mind, our transaction management software automatically sends reminders on critical tasks. From our listing checklist to our escrow timelines and player sheets, we ensure a smooth transaction from listing to closing, and provide you with monitoring systems you can follow.

Expect Excellence, Experience the Extraordinary

Simply put, I provide personal and extaordinary service to all of my clients:

✦ Knowledge of local areas ✦ Global connections for relocation to anywhere

in the world ✦ Attention to details ✦ Creative marketing skills ✦ Passion, enthusiasm and dedication ✦ Top-notch negotiation skills ✦ Responsiveness and professionalism

helen pederslie luxury real estate ��

I M A G I N EOUR MARKETING. OUR HERITAGE. OUR SERVICE. YOUR HOME.

H E L E N P E D E R S L I E Luxury Real Estate Broker | China Business Development

425 . 765 . 2170 www.HelenPederslie.com