Jayaprakash Prabhakar

Agile Evangelist & Change Agent

Personas & Story Maping

INTRODUCTION

Jayaprakash Prabhakar

Agile Evangelist & Change Agent

Trainer, Coach, Mentor, Speaker, Writer

22 years since started writing code

Intel Security for 10 yrs, iCOPE for 8 yrs

Trained 1000 S/W professionals

Coached & Mentored over 70 teams

Specialization:

Enterprise Transformation, SDET

S/W Practices, Scaling

© 2016 Jayaprakash Prabhakar

Source: “The New New Product Development Game” by Takeuchi and

Nonaka. Harvard Business Review, January 1986.

Rather than doing all of one thing

at a time...

...Agile teams do a little of

everything all the time

Design Code TestRequirements

“

“

Sequential vs. overlapping development

Challenges in backlog…

© 2016 Jayaprakash Prabhakar

Persona – Product Users

Representation of the goals and behavior of a hypothesized group of users

Captured in 1–2-page descriptions that include behavior patterns, goals, skills,

attitudes, and the environment

Context Value

© 2016 Jayaprakash Prabhakar

Persona – Sample

© 2016 Jayaprakash Prabhakar

Persona – Sample

© 2016 Jayaprakash Prabhakar

Story Mapping – Overall Product View

Visual way of building product backlog, in two-dimensional represention

Each high-level user activity is decomposed into a workflow that can be further

decomposed into a set of detailed tasks.

Structure : Goals Activities User Tasks User Stories

© 2016 Jayaprakash Prabhakar

Story Mapping – Sample

© 2016 Jayaprakash Prabhakar

Workshop – Build Persona & Story Map