Save-Guarding Your Innovation Landscape

Outsource Innovation and Channel Revolution

10th July 2014

Derrydean Dadzie

Banking the way it is now:

Sounding like a Broken Record?

Non-Banks redefining the frontiers of banking

Mobile Networks leveraging their infrastructure and presence for mobile banking (Mobile Money):

•MTN / Airtel Money Insurance + Micro-lending

•MTN General Payments – e-Commerce

• In-land remittances

Technology companies out-defining the elements of banking.

•BiIl Payment Aggregation

•e-Commerce

New wave of disruptive e-banking services being launched into the market:

• i-wallet

•Transflow

•E-transact

•ExpressPay

•mPower Payment

Customers trusting banks less and less by the day

•De – banked , under-banked and un-banked segments

•Quality of service

•Transparency of charges

Customer behavior getting more and more complex

Customer experience as the KILLER differentiator

Need for mobility

More exposed

High expectations

More knowledgeable

Less forgiving

Requirement of Data and insight for competitive advantage

Customer-centric banking

Changing regulatory environment

New Regulatory framework in short intervals of each other

• New reserve requirement

• FX regulation

• Agency banking regulation*

Increased pressure for compliance

• KYC and AML compliance

Stricter supervision of banking operations

Regulator forging convergence

6 War on deposits

Implications

• Increasing cost of acquisitions

• Cost of maintaining customers / retention

• More customer churn

Opportunities

• Wealth Management

• New sources of income (Value Added Services)

• Alternative electronic payment solutions

How do banks juggle it all up and stay profitable ?

How Do You Safeguard Your Innovation Landscape?

Then the buzz word:

Innovation

Innovation twisted?

Becomes a word craze

Leads to development of overly complicated products and service offerings seldom used by customers

Exogenous in its approach

• Driven by outside factors

• Benchmarking Competition

• Leads to more imitation than innovation

How are we driving the innovation conversation?

Context | Customer Feedback | Big Data | Internal Process| Immitation

Yes!! Integration Technology

The ESB Mantra

Integration technology is a key pillar in delivering quick innovations in today’s

enterprise. However, the foundation of an innovation culture is a proper

outsourcing strategy

How do I know?

We deliver integration technology to enterprises

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Customer 360

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Logger

API

Reporting Engine

Admin Datastore Message Queue

Admin Portal

External System

External System

External System

External System

Social Media

Facebook, Twitter, Linkedin

Enterprise Network

Mobile PUSHSMS Gateway

3rd Party Systems

An innovation goes beyond technology

It is a way of thinking about problems and their solutions

Innovation needs to run parallel to your organization

This is a strong case for Outsourcing

Running Innovation Parallel to Your Core Systems

Innovation should not be dependent on your Core Systems –whether Legacy or new Tech

The continuity of innovation is essential as the customer does not care what core systems are behind the scenes

The abstraction of innovation is essential to its success.

By all means change your core systems to optimize operations but keep innovations abstracted and a parallel process

Outsourcing Innovation

Executive Buy-In

Acculturation

• Endogenous

Great Team

• Great Leadership

• Agile

Incentivisation

• Gain Sharing

Mandatory Targets

Ideas and Time

• Idea Festivals

• Allocate specific times or periods

Key Benefit

Value Innovation

• Expand Existing Market

• Creates new Market and new demand

Will You Focus?

Outsource Your Innovation

Thank You

Do You Have Questions?

Lets continue the conversation

Derrydean Dadzie

Chief Doer

DreamOval Limited

+233 26 450 0000

+233 30 341 1045derry@dreamoval.com

www.dreamoval.com