Sales Engineer, APAC

© 2009 Eyeblaster. All rights reserved

How we can work togetherPresented by: Geoffrey King ● Sales Engineer ● 4th February 2009

Sales Engineer, APAC


Agenda

• A little bit about me

• What is a Sales Engineer?

• Support Offered (...And Not Offered)

• How to Ask for Help


Introduction to Geoffrey King

• Graduated with honours at Sydney University in Bachelor of Engineering – eCommerce.

• Can bench press around 20KG (Total)

• First job: Ice Cream Transporter, Sedexo

• Last Job:Online Production Manager , MRN

• Enjoy long walks on the beach

• Enjoys long runs/swims/riding on beach/grass/roads/footpaths

• Enjoy long walks on the beach

Geoffrey Winning London Marathon


What is a Sales Engineer?• As products continue to evolve and become more technically and/or

functionally complex...

• Sales Engineer: The role serves to bridge the gap between sales acumen and engineering expertise

Geoffrey


Support Offered by a Sales Engineer?

Assisting APAC Sales Force Through Sales Life Cycle as a Local Technical Product Expert

Help Manage Custom Projects, Innovation and Reporting Requirements

Work Closely with Product Teams + Provide Customer Feedback


What a Sales Engineer (SE) Is Not?

Needs SETier 2 Support: I cannot fix a non-expanding ad or investigate a publisher impression discrepancy .If I have the time I can certainly help point you in the correct direction.

x

Flash Developer: I cannot build you that bells & whistles ad with the 20” Mag Wheels that you saw on China Daily yesterday.

x

Help File:You aren’t sure what the network play section in an account is used for. I am likely to refer you to the relevant section of the Eyeblaster Training Zone.

x

Personal Statistician:Hey Geoffrey, did this campaign perform well? To some level I can help, certainly I can point you in the direction of worthwhile KPI and Best Practices but I do not have the means or resources to do full campaign analysis.

x

PricingThe price you charge is a matter for Sales Management Team

x

Creating You a Beautiful PresentationsOur marketing department are exceptionally skilled at this task.

x


How to Ask for Help

• Please feel free to call or email me for any help or advice. I am a resource for the Sales Management team.

• For complicated issues I much prefer a detailed email from you with an outline of the issue. By sending me an email you give me a chance to conduct research and respond in detail.

• If you have contacted somebody else for help on the same matter or submitted a CRM case please let me know so we can avoid doubling-up on work.

• If the request includes a custom project, custom report or product feature request it is important to include a business case. I need to understand why it is important and the potential opportunity costs to your business.


Recent Work I Have Been Involved In

• Omniture Integrations

• Custom Report Specification and Project Management with Professional Services.

• Alpha / Beta product management

• New product rollouts, training and ongoing management (for example CC4S, CC4M and Smart Versioning)

• Process Innovation;CRM – Custom Sales Report looking at large campaigns

Campaign Tracking – eTrack, WebTrends


Thank you

Sales Engineer, APAC

Documents

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