Roy Sharples Provocative Actions Change Minds University of Washington Design Summit October 2013...

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Roy Sharples Provocative Actions Change Minds University of Washington Design Summit October 2013 All Content & Photography (unless otherwise stated) Copyright @ Roy Sharples 2013 All Rights Reserved

Transcript of Roy Sharples Provocative Actions Change Minds University of Washington Design Summit October 2013...

Roy Sharples

Provocative Actions Change Minds

University of Washington Design SummitOctober 2013

All Content & Photography (unless otherwise stated) Copyright @ Roy Sharples 2013 All Rights Reserved

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Has the World Changed or Have I Changed?

Copyright @ Roy Sharples 2013. All Rights Reserved

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ATTITUDE

The Outsiders and Maverickswho make innovation happen

Take a walk on the wild side…

Know your clientele, their business and what you can uniquely bring to the

table

Believe you are the best then make sure you are!

Life imitates art far more than art imitates life

Creating your own movement

Impossible is nothing!

The Ambitious Outsider

Predictable execution and results

The Hit Making Machine

Provoke reaction to change minds

The Situationist Manifesto

Creativity is the ability to look at exactly

the same thing as everyone else but see something different

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SOCIETY

Streets in the SkyPark Hill, Sheffield, England

What happens when you ignore people?

FallingwaterFrank Lloyd Wright

What happens when you put people at the center?

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ECONOMICS

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Metropolis’ that inspire creativity

DetroitNew York

City Manchester

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For everyone who doesn’tknow how to use it!

Look left when everyone else is looking right

1 + 1 = 3

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SOLUTIONS

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Incremental versus RadicalInnovation

Innovation cannot be prescribed or a procedure.

It’s a social system, about people and execution.

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People-centered design based approach

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Tools and techniques to making it happen

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Multi-Disciplined Team-based approach

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TECHNOLOGY

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Technology that gravitates toward people, than people to the technology

Beauty is in the eye of the beholder

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Entertain & Solve complex world problems

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The Detail is in Retail

Immersive Experiences

with Augmented Reality

Virtual Grocery Lets Koreans Browse

Grocery Aisles While Waiting for the

Subway

Transform Gift Cards into Interactive

Experiences

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Modernizing the Banking Experience

ATMs & Branch

Trading Platforms

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ACTION