RL GROUP MEDIA KIT. April 2015.
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Real Life in Phuket Digital Media Kit 2015
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Real Life in Phuket magazine is distributed free of charge in Phuket and Koh Samui at ports of entry, hotels, villas, restaurants, spas and largest malls like Central Festival. We also distribute our magazine in Bangkok, Pattaya, Chiang Mai and Hua Hin at Wine Connection shops. These shops are widely popular among expats and tourists all around Thailand. Our digital edition will be available anywhere in the world on our website and ISSUU.COM and can be read on PCs, iPads, Android tablets, and other mobile devices. It will offer readers the chance to view ads just as they appear in the print version or even earlier with the added benefit of interactivity.
Transcript of RL GROUP MEDIA KIT. April 2015.
Real Life in PhuketDigital Media Kit
2015
RL GROUPOur Features:
• Monthly magazine in Eng/Rus• Website (rl-phuket.com)• Photography Services Packages (incl.3D tours)• ThaiBookTable.com (booking station)• Russian Facebook (vk.com) Services• Web and publishing design• Translation Eng/Rus services• Real Estate agency since 2006
Magazine OverviewReal Life in Phuket magazine is the premiere monthly publication in Russian and Englishlanguages that presents the very best in architecture, art, fashion, home decor and realestate that the island of Phuket has to offer. It is the first publication to focus entirely on allaspects of life and will be the guide to everything creative within this. Our website isdesigned to help tourists and expats know more about Phuket and everything around it.
Our target audience, which consists primarily of high andmiddle class people tends to be:
• Prosperous• Web-Savvy• Primary Decision Makers
Advertising opportunities Real Life in Phuket magazine will be published 12 times per year.3,000 copies of the print version will be published monthly, for atotal of 36,000 copies per year. Additionally, a digital version of theprint issue will be available for download on the website andISSUU.COM.
Real Life in Phuket magazine presents an extremely lucrativemarket for businesses looking to reach the affluent clients thatcome to our island. Advertising in our magazine and websites offersan opportunity to reach these persons. RL Group offers multipleopportunities for your marketing message to be delivered to thecustomers.
DistributionEffective distribution is critical to successful advertising. Real Life in Phuket magazine isdistributed free of charge in Phuket and Koh Samui at ports of entry, hotels, villas,restaurants, spas and largest malls like Central Festival. We also distribute our magazinein Bangkok, Pattaya, Chiang Mai and Hua Hin at Wine Connection shops. These shopsare widely popular among expats and tourists all around Thailand. Our digital edition willbe available anywhere in the world on our website and ISSUU.COM and can be read on PCs,iPads, Android tablets, and other mobile devices. It will offer readers the chance to view adsjust as they appear in the print version or even earlier with the added benefit ofinteractivity.
About Our Audience (RL)
5000 copies
Magazine monthly circulation
20000+
WS visitors per month
257%
1 Year Traffic Growth
00:14:43
Avg. Time on Site Returning Visitors
50%
Source: Google Analytics
About Our Audience
Gender
Male: 55%
Female: 45%
Age
Education
Household Income
18-34: 38%
35-54: 28%
55+: 20%
<18: 14%
Bachelor: 62%
Masters: 19%
No Degree: 19%
$100K+: 55%
$50 - $100K+: 25%
<$50K: 20%
Source: Google Analytics
AdSpecs for RL magazine
For more information or details on other custom advertising opportunities, contact us at [email protected]
Print size Width 210 mm x Height 280 mm, perfect binding.Cover paper Art Card 250 gsm., matt PVC 1 side, 4c/4c = 4pp.Text paper Art Matt 100 gsm. 4c/4c = 56pp.Full color printing.70-100 pages per issue.Released monthly in two languages (English, Russian): 12 issues per year.Deadline for finished artwork for display advertisement: 20th of every monthReasonable rates for artwork design start from 4000 THB.Artwork should be submitted either on CD, DVD, USB Flash or by email: [email protected] cannot be responsible for missing artwork if confirmation has not bee sent.
AdSpecs for RL magazine
Required formats are PDF, AI, EPS. TIFF 300 dpi is acceptable. Color model is CMYK (FOGRA 39). 3 mm for cut from all sides.
For more information or details on other custom advertising opportunities, contact us at [email protected]
AdSpecs for RL website
Required formats are PNG, AI, JPG, TIFF
For more information or details on other custom advertising opportunities, contact us at [email protected]
Advertising rates - magazine
For more information or details on other custom advertising opportunities, contact us at [email protected]
Location 3 months contract (price per 1 month)
6 months contract (price per 1 month)
12 months contract (price per 1 month)
Cover 60 000 THB 55 000 THB 45 000 THB
First and last double spread sheet 45 000 THB 40 000 THB 35 000 THB
Cover premium sticker 25 000 THB 22 000 THB 20 000 THB
Inside back cover, thick sheet inside 30 000 THB 27 000 THB 25 000 THB
Back cover 45 000 THB 40 000 THB 35 000 THB
Advertising rates - magazine
For more information or details on other custom advertising opportunities, contact us at [email protected]
Location 3 months contract (price per 1 month)
6 months contract (price per 1 month)
12 months contract (price per 1 month)
Full page 18 000 THB 16 000 THB 14 000 THB
½ page 9 000 THB 8 000 THB 7 000 THB
Advertorial (full page) 30 000 THB 25 000 THB 22 000 THB
Interview (4 full pages) 50 000 THB 45 000 THB 35 000 THB
Photoshoot(2 full pages) 20 000 THB 18 000 THB 16 000 THB
Advertising rates - website
Pay per View Advertising as a Subscription PartnerWe offer three levels of Subscription based Advertising to suit a range of budgets and requirements. From just 1 650 THB per 10,000views you can promote your business throughout our site and you can stop, start or upgrade your subscription at any time (minimum periodis one month).What we do for you as a Subscription PartnerWe'll run Banner Ads for your business – we will make banner for you complimentary!We'll feature a link to your website on relevant pages in our Partners section.
Location 10,000 views 20,000 views 30,000 views
330 x 700 (upper) 5 000 THB 8 000 THB 10 000 THB
330 x 700 (lower) 4 000 THB 6 500 THB 8 000 THB
700 x 110 3 000 THB 5 000 THB 7 000 THB
300 x 250 2 000 THB 3 500 THB 5 000 THB
Advertorial on the top (article section) 10 000 THB 15 000 THB 20 000 THB
Other online services
For more information or details on other custom advertising opportunities, contact us at [email protected]
Service 3 months contract (price per 1 month)
6 months contract (price per 1 month)
12 months contract (price per 1 month)
Russian Facebook (vk.com) placement 20 000 THB
Russian Facebook (vk.com)
4 posts per week11 000 THB 8 000 THB 6 000 THB
Website production (not more than 10 pages) 25 000 THB
360° panorama and 3D tour From 3 700 THB per one spot
Other offline services
*Coverage Morning/Afternoon/ **full day session with one photographer. Camera equipment /special lenses/accessories/filters and etc. Retouching. Images are provided in high-resolution JPEG files
Service Price
Translation to Russian, English, Thai 1 THB per one character incl.spaces
Artwork design 5000 THB per A4 page
Business card design 1 000 THB
Representative services for any business to Russian audience 20% commission from contract price
Half-day photoshoot* 8000 THB
Full day photoshoot** 15000 THB
