RIHANNA FOR RIVER ISLAND LFW · PDF file‘We are very excited to present our Rihanna for...

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Rihanna for River Island at London Fashion Week Saturday 16 th February 2013 River Island are pleased to announce the launch of the most anticipated collaboration of 2013: Rihanna for River Island at London Fashion Week. The collection will be showcased at an event on Saturday 16 th February. The show will present the Spring/Summer 2013 collection of clothing and accessories designed by Rihanna to the world’s media and her fans for the first time. Since the announcement of the collaboration in July 2012, fans of both River Island and Rihanna have been waiting with bated breath to get their hands on the product. The collection will launch globally in River Island stores and on-line on Tuesday 5 th March and exclusively in the United States and Japan at Opening Ceremony. ‘We are very excited to present our Rihanna for River Island collection at London Fashion Week. This is the perfect platform to showcase Rihanna’s design talent and ambition.’ Ben Lewis, River Island Chief Executive ‘Launching at London Fashion Week is a dream come true for me. I have wanted to design my own collection for a long time and to present my collection for River Island alongside all of the other great design talent at LFW is a real privilege. I can’t wait to see the reaction from my fans and the fashion press!’ Rihanna Editor’s notes River Island is a brand with Great British heritage. Founded and based in London, the business was created and is managed by the Lewis family. With design at the heart of the business, River Island continues to grow globally as it enters its 64th year. River Island has over 300 stores in the UK, Republic of Ireland, Russia, Holland, Poland, Belgium and Middle East and offers worldwide shipping through its website. For more information go to: www.riverisland.com Press enquires please contact [email protected] River Island sponsor the British Fashion Council’s FASH/ON FILM initiative. This scheme aims to support and develop relationships between fashion designers and film makers, providing a showcasing opportunity

Transcript of RIHANNA FOR RIVER ISLAND LFW · PDF file‘We are very excited to present our Rihanna for...

Rihanna for River Island at London Fashion Week Saturday 16th February 2013                                River Island are pleased to announce the launch of the most anticipated collaboration of 2013: Rihanna for River Island at London Fashion Week. The collection will be showcased at an event on Saturday 16th February.

The show will present the Spring/Summer 2013 collection of clothing and accessories designed by Rihanna to the world’s media and her fans for the first time.

Since the announcement of the collaboration in July 2012, fans of both River Island and Rihanna have been waiting with bated breath to get their hands on the product.

The collection will launch globally in River Island stores and on-line on Tuesday 5th March and exclusively in the United States and Japan at Opening Ceremony.

‘We are very excited to present our Rihanna for River Island collection at London Fashion Week. This is the perfect platform to showcase Rihanna’s design talent and ambition.’ Ben Lewis, River Island Chief Executive  ‘Launching at London Fashion Week is a dream come true for me. I have wanted to design my own collection for a long time and to present my collection for River Island alongside all of the other great design talent at LFW is a real privilege. I can’t wait to see the reaction from my fans and the fashion press!’ Rihanna

Editor’s notes River Island is a brand with Great British heritage. Founded and based in London, the business was created and is managed by the Lewis family. With design at the heart of the business, River Island continues to grow globally as it enters its 64th year. River Island has over 300 stores in the UK, Republic of Ireland, Russia, Holland, Poland, Belgium and Middle East and offers worldwide shipping through its website. For more information go to: www.riverisland.com Press enquires please contact [email protected] River Island sponsor the British Fashion Council’s FASH/ON FILM initiative. This scheme aims to support and develop relationships between fashion designers and film makers, providing a showcasing opportunity

at London Fashion Week. It recognises the ongoing growth of fashion film as an important creative product of the industry and London’s position at the centre of this film revolution. www.britishfashioncouncil.com/content/1882/Fash/On-Film   Rihanna 's 7th studio album in seven years, UNAPOLOGETIC debuted at #1 on the Billboard 200 Albums chart this past November. UNAPOLOGETIC’s arrival built on the success of “Diamonds,” Rihanna’s record-breaking 12th Hot 100 #1 hit. She has sold 42 million albums worldwide, achieved twelve number-one singles and won six Grammy Awards. In 2012 she took her talents to the silver screen in “Battleship” and is currently working as one of the lead voices on a DreamWorks Animation movie, “Happy Smekday.” Rihanna was recently crowned the most-likeable star on Facebook.com with over 65 million ‘friends’ on the site. In addition, she has created a fashion empire with the successful launches of her fragrances Reb’l Fleur, Rebelle and Nude as well as two capsule collections under the Armani umbrella and collections with River Island for spring/summer 2013. Rihanna's "Diamonds World Tour", is set to take off in 2013. The forthcoming, North American tour kicks off on March 8, 2013 in Buffalo, New York. The European tour starts in Bilbao, Spain on May 26th and runs through July.