Richmedia on startup asia 2013 slides
-
Upload
adhiepradana -
Category
Technology
-
view
105 -
download
1
Transcript of Richmedia on startup asia 2013 slides
![Page 1: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/1.jpg)
RichMediaAds.com
![Page 2: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/2.jpg)
RichMediaAds Interactive Banner Ads Co-Branded Microsites.
![Page 3: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/3.jpg)
Problem 1 of 3
Clickthroughs DO NOT Convert.
![Page 4: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/4.jpg)
Clickthroughs DO NOT Convert..
Source: ComScore, 2012
Ad Engagement Does!
![Page 5: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/5.jpg)
Problem 2 of 3 People
DO NOT click on
banner ads!
![Page 6: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/6.jpg)
475.58 Times
Survive a
Plane Crash
VS
Click a Banner Ad
![Page 7: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/7.jpg)
Mini Website within a Website! Our Desktop Solution
![Page 8: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/8.jpg)
Microsite Components • Social media walls & share buttons
• Lead capture
• Image slideshow
• Location map
• Coupons
• Video
• Click-to-Call (coming soon)
• Click-to-SMS (coming soon)
• etc
![Page 9: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/9.jpg)
Patent Pending
• Show video by April
![Page 10: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/10.jpg)
Problem 3 of 3
Creating Rich Media
Ad is
Expensive & Tedious!
![Page 11: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/11.jpg)
Mobile
Low Cost | Mass Market Simple DIY
Expensive | Premium Complicated
Desktop
Up to 5X Cheaper
![Page 12: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/12.jpg)
Revenue Model
Free to Use Ad Creator.
CPM Rates on Ad Impressions
Recurring Revenue,
Snowball Effect
![Page 13: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/13.jpg)
Market Size
Global Online Ad Spending:
$163 Billion by 2016
Double-Digit Growth Every Year.
Source: eMarketer.com, 2013
![Page 14: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/14.jpg)
Traction Partner: I-Freek Inc, Listed company, JASDAQ, Japan
Partner (NDA) : Europe & Latin America, Mobile ad company in
Latin America
Partner: Cappture.com, Retargeting company, USA
iProperty.com, Friendster, iCafe, iHotSpot
![Page 15: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/15.jpg)
Team Alvin Koay
CEO, hustler
Koji Ito Exec. Director of Mobile Content
Forum, JP, Director of JASDAQ-listed company, I-FREEK, Inc.
Matthew Nekvapil Author, Entrepreneur, Public Speaker
April Cheong Product Manager, UI/UX
2 Front-End Engineers
1 System Admin + Back End Developer
1 Database & Back End
Developer
1 Designer
![Page 16: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/16.jpg)
Conclusion
Partnerships & paying customers
Double Digit BILLION Dollar Global Market
Cheap to Keep
Patent Pending
![Page 17: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/17.jpg)
Thank You
Visit us at www.richmediaads.com
FB.com/RichMediaAds
Contact: Alvin Koay, CEO
![Page 18: Richmedia on startup asia 2013 slides](https://reader033.fdocuments.in/reader033/viewer/2022052909/5597bb8c1a28abef5a8b467f/html5/thumbnails/18.jpg)
Highly Engaging Ads:
Dozens of measurement points