Retail Program Deck

7/29/2019 Retail Program Deck

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Click to edit Master subtitle styleGREEN MOUNTAIN ENERGY RETAIL PROGRAM

RENEWABLE ENERGYFOR ( ) CUSTOMERS

2013


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Our mission: Use the power of consumer choice to change the

way power is made

The nations longest serving renewable energy retailer

Wholly owned subsidiary of NRG, Inc.

ABOUT GREEN MOUNTAIN

Cleaner Energy Products

RECs, Carbon Offsets, and Sustainable Solutions


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Since Green Mountains inception, our customers

have helped prevent as much CO2 pollution as:

Green Mountain customers have also helped develop over 50

new wind and solar facilities across the nation, including:

The first utility-scale wind farm in Pennsylvania

A solar array in New Yorks Greenmarket at Union Square

Over 40 solar donations to non-profits since 2002

through our customer-funded Sun ClubTM program

OUR IMPACT

planting

2.3 millionTrees

1.8 millioncars

off the road for 1 year

9.7 millionhouseholds

turning off their lights for 1 year


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We are proud to have received an A+ Rating by the

Better Business Bureau

BBB ACCREDITED

As of January 24, 2013 Green Mountain Energy Company has an A+ rating

with the BBB of Metropolitan New York and the BBB of Metro Washington DC

& Eastern Pennsylvania

A+ Rating


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Customers are choosing how their electricity is generated

with Pollution Free electricity from Green MountainEnergy

Pollution Free electricity made from local renewable sources like wind

and water

100% POLLUTION FREE ELECTRICITY

We use renewable energy

Not fossil fuels (like coal)

POLLUTION FREETM ELECTRICITY


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1997 Green Mountain Energy launched in Vermont as an offshoot of Green Mountain Power

2000 Moved headquarters to Austin, TX

2002 Began serving TX market as first retailer to offer renewable energy options

2009 NY Launch

2010 Acquired by NRG Energy

2012 Delivered more than 33 billion kilowatt hours (kWh) of cleaner energy into the

marketplace. Enough electricity to power over 2.9 million average U.S. homes for one year

2012 Customer count exceeds 200,000 nationwide

2013 - Green Mountain Energy is the nations leading competitive retail provider of cleaner

energy and carbon offset solutions. Founded with the mission to change the way power is

made, we remain steadfast in our mission

GREEN MOUNTAIN HISTORY


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Customers are greeted by Green Mtn. agents with a smile and a warm

greeting

Green Mtn. agents educate customers on the benefits of renewable

energy and highlight our value proposition

Customers are offered a choice between two price competitive options(one term product and one non-term product).

Customers have a three day grace period in which to call and cancel

prior to enrollment.

Customers receive a copy of the sales agreement and a Next Steps

brochure, detailing when theyll receive a Green Mtn. welcome kit,

begin to be serviced by Green Mtn., customer service #s, etc.

CUSTOMER EXPERIENCE


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Competitive energy markets allow more customers to

choose cleaner energy at a competitive price

In the NY CON ED service territory, only 23% of eligible

customers have chosen an energy supplier. 77% of the

market remains up-for-grabs: A total of 2,152,375 customers

In the Philadelphia PECO service territory, only 26% have

chosen an energy supplier. 74% of the market remains

eligible or 1,051,851 potential customers

MARKET SIZE & POTENTIAL


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Model for Success

HEB


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All applicants are screened, background checked, interviewed

(phone and in-person), drug tested (as of June 1st, 2013) and

trained (classroom and field)

Customer Service:

Empire State Building, NYSE, Trump Tower and numerous Fortune

500 companies are proud purchasers of Green Mtn.s cleaner

energy products

Weaver, an independent third-party auditor, verifies that our

renewable energy and carbon offset purchases align with our

retail sales volume.

GREEN MTN. CREDIBILITY


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$10.00 gift card to each qualifying customer who successfully enrolls as a Green

Mountain Energy customer. Gift card to be mailed out 4 6 weeks followingenrollment.

Significantly discounted Pollution Free Partnership product available for ( )

employees that reside within Green Mountain Energys service territories

Potential discounted price / access to the Nest Learning Thermostat and or other

Green Mtn. partner products

Tree planting

Charitable donation match

INCENTIVES & VALUE ADD


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COMPENSATION MODEL


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6 - 9 Months

Green Mtn. to staff Kmart/Sears stores preferably 2 3 x per week on high-trafficdays for 2 (5hr.) shifts

Green Mountain account manager to coordinate with Kmart/Sears corporate and

local staff. Green Mountain account manager to make periodic visits to maintain

excellent communication with store managers

Green Mountain to provide its own equipment and set up in an area designated by

Kmart/Sears corporate and or local staff

Green Mountains quality assurance team to make periodic visits to store locations

to ensure the highest level of quality

PILOT PHASE


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4x2 ft. Table 10X10 Pop Up

GREEN MOUNTAIN SET UP


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GREEN MOUNTAIN 4 X 2 FT. SET UP

@ HEB


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5 X 5 POP UP


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10 X 10 @ MET LIFE STADIUM


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Super Earth available for Kmart/Sears special events!

KIDS LOVE SUPER EARTH!


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Market your customers environmental impact to

investors, press and the general public

COMPLIMENTARY ENVIRONMENTAL IMPACT REPORTS


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Expanded reach to Green Mountains highly engaged, active

online community

SOCIAL MEDIA CROSS-PROMOTION

facebook.com/GreenMountainEnergyCompany twitter.com/greenmtnenergy
http://www.facebook.com/GreenMountainEnergyCompanyhttp://twitter.com/greenmtnenergyhttp://twitter.com/greenmtnenergyhttp://twitter.com/greenmtnenergyhttp://twitter.com/greenmtnenergyhttp://www.facebook.com/GreenMountainEnergyCompanyhttp://www.facebook.com/GreenMountainEnergyCompanyhttps://www.facebook.com/GreenMountainEnergyCompany


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Green Mountain Powers NYSE Euronext Stock Exchange.


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GREEN MOUNTAIN WALKS THE TALK

We offset 100% of our corporateemissions

Our corporate headquarters wasthe 2nd LEED Silver CommercialInterior certified space in Texas

We have worked with AmericanForests to preserve forestecosystems by planting more than250,000 trees since 1999

Our Sustainability Report sitediscloses our corporateenvironmental policies andperformancegreenmountainenergysustainability.com

Our employees earn rewards forgreener commuting through ouraward-winning program

We support communityorganizations with solar donationson behalf of our customers
http://localhost/var/www/apps/conversion/tmp/scratch_6/greenmountainenergysustainability.comhttp://localhost/var/www/apps/conversion/tmp/scratch_6/greenmountainenergysustainability.com


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greenmountain.com

FIND OUT MORE
http://www.greenmountain.com/http://www.greenmountain.com/http://www.greenmountain.com/http://www.greenmountain.com/


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CONTACT INFORMATION

John Yandrasits

New Business Development Manager

for Retailer Acquisition

(212) 710-2717

[email protected]
mailto:[email protected]:[email protected]

Retail Program Deck

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