Under 1011 - 17

18 - 24

25 - 32

32 +

Age Data

Male

Female

Gender Data

The first question to be asked on my questionnaire is “ You’re Age?, The second question is “Gender”. These where the initial questions I had began with on my questionnaire, the data collected allowed me to get a focal study on the age group of people that commonly read music magazines, therefore other results from the questionnaire can add to build a better image of my target audience and their interests. Thus enabling me to create a music magazines that’s specifically geared and purposely designed towards a target audience.

Yes

Music consumed/listened Data

It is evidently certain that all my recipients of my questionnaire do consume/listen to music (100%). Which means there is high possibility of them having a specific genre or “taste” in music. Making this questionnaire more efficient as it was sourced out to be collected from people that not only read music magazines but also listen to specific type of music.

Music consumed/Listened

Most commonly, out of my data that I collected, “HIP – HOP” is the most favoured genre, whereas “CLASSICAL” proves to be least popular (0%). This crucial set of results assisted me in choosing the appropriate genre towards my music magazine.

R&B

HIP- HOPPOP

JAZZ

COUNTRY

REGGAEOTHER

Music Genre Data

This set of data helped me determine whether the recipients of my questionnaire actually purchase the music magazines, rather than simply reading them from places such as libraries or where they can be read for free.

Yes

No

Purchase Data

£0.50

£1.00

£2.00

£3.00

£4.00

£5.00

Different people will have certain budgets when it comes to spending money on buying music magazines, the results show me that most of my recipients are willing to spend on average £2.00 on a music magazine, thus determining my music magazine price.

Spending Data

This is an open question, the recipients can write their own choice, which can be any artist, any group or any band. It assisted me in gaining important information on the favourite artist/groups/bands that are favourable amongst my target audience.

Furthermore, I needed to know other inclusive products which may interest my audience. The data received from the question enabled me to see how much out of my 20 recipients would like additional products with the magazine

Yes

No

Extra Products Data

Lipstick/Lip gloss

Make up Acces-sories

Facial/Body Cream

Free Coupons/Vouchers

Preference of Extra Products Data

In addition, the types of extra products that my recipients prefer is a crucial information in order to create my music magazine that would be highly interesting and worth the value for my audience.