Redesigning female motorcycle wear
-
Upload
carmen-schweizer -
Category
Design
-
view
596 -
download
2
Transcript of Redesigning female motorcycle wear
In my investigation I explored leather motorcycle wear design for women with a high fashion yet subtle aesthtic
Critiquing the Current Market
either overly sexualized or stereotyped femininity.
supposedly all women love to be defined with pink.
Many product also splatter flowers, skulls or hearts in an attempt to show that the product is enticing to women.
User Board
Female Sport Motorcyclists
Against the sexualized/ stereotyped market for motorcycle apparel
Interested in quality of material design, safety, and an aesthetic for high fashion
Potential Areas for Design
A motorcycle jacket or vest that functions as a cycle wearable but has a more considered design for the female rider.
A vest less, baggy, sexualized or stereotyped with particular imagry or use of pink and more captured by the pangolin pattern it its design.
The Pangolin
Native to parts of Africa and Asia
The only mammal species that has a body covered in keratin scales
Extremely effective defense mechanism, strong scales are sharp and the animal is able to curl themselves into a ball for protection
scale patterning is beautiful; following the fibonacci sequence
inspired in the patterning and the symbolism of protection and safety