Reaching Retail Investors with Waggle, the TSX's new social network

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We can help. Want to connect with retail investors?

Transcript of Reaching Retail Investors with Waggle, the TSX's new social network

Page 1: Reaching Retail Investors with Waggle, the TSX's new social network

We can help.

Want to connect with retail investors?

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You love retail investors.

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1 in 2 Canadians own stock.

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It’s a lucrative market$$$!

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An average portfolio size of$60-$100K

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It’s a stable market.

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Only 1 in 5 retail investors trades on a monthly basis.

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But it’s a tough market to reach.

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“ I can’t afford an advertising campaign.”

“ I can’t possibly call them all.”

“ I don’t always get a lot of media coverage.”

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SOCIAL MEDIA!

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“No way.”

“ Investors don’t really use social media.”

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Yes, they do.

10.2 million visitors monthly

1 billion tweets/week

23 million page views/month

51 million page views/month

600 million users

722,000 page views a month

4.7 million visitors monthly

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C 23 M 2Y 0K 77

C 90 M 11Y 0K 0

C 0 M 10Y 100K 0

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What’s waggle?

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An online community in which companies can directly connect with investors in a credible & manageable forum.

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C 23 M 2Y 0K 77

C 90 M 11Y 0K 0

C 0 M 10Y 100K 0

Companies

Investors

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How is Waggle different?

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• Limited anonymity• A managed community• Backed by the TMX Group• Quality participants will rise to the top

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Let’s go back to retail investors.

Why do they care about Waggle?

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4 good reasons.

• Connecting• Collaborating• Crowd Sourcing• Convenience

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How do I become part of Waggle?

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Let me show you.

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Questions?

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