Raymon James - spence general session keynote
24
The Fundamentals of Business Success
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Transcript of Raymon James - spence general session keynote
The Fundamentals of
Business Success
The Key to Referability
Simple… but NOT
Easy!!!!
And the first step is the hardest…
You and your
business MUST
be…
YOU have to BE
talent!
The rate of internal
innovation must
exceed the rate of
external innovation”
II > EI
Tom Peters
Top level consultant
Crazy level of research
Work for Fortune 500 firms
Work with top CEOs
International work
Important awards
Speak at BIG events
8 NYT best selling books
Work for White House
What would you have to do in order to have you
and/or your business considered among the
best in the world at what you do?
Dr. Korb
“People do what
seems easy and
convenient, not what
is best for them.”
You become what
you focus on and
like the people you
spend time with.
Prioritization
Staff
Paper Work
Sales
Marketing
Planning
Prioritization
• One of the key things that highly
successful people do is figure out
where they need to say…
No
Web of Value: VOC + MOT + WOM
9
VOC
9
Moments Of Truth
9
43% - 74% of purchasing decisions = WOM/T
L
N
K
Tim Sanders: Love Is The Killer App
Cultivate HUBS
L
N
K
Tim Sanders: Love Is The Killer App
Anne MulcahyCEO of Xerox and the third most powerful
woman in the world!
1. Build a network of great
relationships with people who
want to see you succeed.
2. You don’t have all of the answers,
so ask for help and advice from
the smartest people you can find.
3. Learn to be a learner.
4. Listen intently to your employees
and to your customers.
Some really great advice…
The five keys to accountability
1. 100% Clarity + Appropriate Authority
2. 100% Agreement
3. Track & Post
4. Coach, Mentor, Train and Support
5. Reward Success / Punish Failure 15
If you have any questions at all please do not hesitate to send a note or call.
My email address is: [email protected]
My twitter address is: @awesomelysimple
Please connect with me on LinkedIn and Face Book
Also, you might find value in the ideas I share in my blog. You can sign up for it at:
www.blog.johnspence.com
Lastly, these slides have already been uploaded to:
www.slideshare.net/johnspence
All of this info is on page 26
