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Transcript of RADIO PROMOTION SUMMARYmindsharepromotions.weebly.com/uploads/1/3/8/8/13889686/... · 2019. 12....
RADIO PROMOTION SUMMARY
Station Promotion Provide
ATLANTA
WAMJ-FM 107.5/97.5
Urban AC
Mike DeAmicis 404-765-9750
101 Marietta St., 12th Floor
Atlanta, GA 30303
Radio One
12+ Imps: 854,000
AA W25-54 Imps: 206,500
VALUE: $7,230.33
RUN OF ENGAGEMENT
Dinner and a Movie with My Peeples
Listeners will log onto the Majic website and enter to win ROE passes to Tyler
Perry's "Peeples" and a $500 Visa gift card to take 5 of their friends out to eat.
Also, during the month of May, listeners who attend various remotes for
Majic 107.5/97.5 will receive ROE tickets to see "Peeples".
5/6/2013 to 5/10/2013
Mentions: pre-recorded mentions
# Mentions: 35 10 x :30 25 x :10
NEEDS
ROE Passes/Swag Bags: 75
Other Needs: $500 Visa gift
card
Grand Prize
$500 Visa gift card
ATLANTA
WAMJ-FM 107.5/97.5
Urban AC
Mike DeAmicis 404-765-9750
101 Marietta St., 12th Floor
Atlanta, GA 30303
Radio One
12+ Imps: 73,200
AA W25-54 Imps: 17,700
VALUE: $619.74
Craig Robinson Liners
WAMJ-FM will air Peeples liners recorded by Craig Robinson 5/6 - 5/10.
5/6/2013 to 5/9/2013
Mentions: pre-recorded liners
# Mentions: 3 3 x :10
RADIO PROMOTION SUMMARY
Station Promotion Provide
ATLANTA
WVEE-FM 103.3
Urban AC
Amanda Mickler 404-898-8935
1201 Peachtree St. Suite 800
Atlanta, GA 30361
CBS Radio
12+ Imps: 1,087,388
AA W25-54 Imps: 659,888
VALUE: $11,074.84
SCREENING
Peeples Screening On-Air Giveaway
From 4/29-5/3, Lionsgate and WVEE/V-103 will team up to give Atlanta a
chance to check out an advanced screening of Peeples! Listeners will call in
during various dayparts for their chance to win! A V-103 On-Air Personality
will host the screening as well!
4/29/2013 to 5/3/2013
Mentions: pre-recorded and live mentions
# Mentions: 25 25 x :10
DIGITAL ELEMENTS
Customized Contest Page w/logo, link and movie trailer (embeddable code
needed)
URL: v103.cbslocal.com
Digital Media Dates: 4/29/2013 to 5/10/2013
Digital IMPs (est): 422,388
NEEDS
Screening Passes: 120
DIGITAL NEEDS
250x250 logo, movie poster and
movie link
Due Date: 4/24/2013
Webmaster: Amanda Mickler 404-
898-8935
ATLANTA
WVEE-FM 103.3
Urban AC
Amanda Mickler 404-898-8935
1201 Peachtree St. Suite 800
Atlanta, GA 30361
CBS Radio
12+ Imps: 319,200
AA W25-54 Imps: 114,000
VALUE: $3,288.46
Craig Robinson Custom Liners
WVEE-FM will air custom liners recorded by Craig Robinson 4/29 - 5/10.
4/29/2013 to 5/10/2013
Mentions: pre-recorded liners
# Mentions: 12 12 x :10
RADIO PROMOTION SUMMARY
Station Promotion Provide
BALTIMORE
WERQ-FM 92.3
Urban Contemporary
Robert Cardoni 410-907-0322
1705 Whitehead RD
Baltimore, MD 21207
Radio One
12+ Imps: 1,050,000
AA W25-54 Imps: 273,000
VALUE: $11,796.09
SCREENING
Q - Movie Monday
All day on May 5th, WERQ DJs will be hooking listeners up with passes to an
exclusive screening of the new Lionsgate Film, "Peeples" as part of the Q
Movie Monday Series. Each winner will receive 4 tickets to the screening.
Give aways will take place every hour from 10am-10pm. On-air pre-
promotion will begin on 5/3.
5/3/2013 to 5/5/2013
Mentions: 50 live mentions and 20 recorded mentions
# Mentions: 70 70 x :15
NEEDS
Screening Passes: 48
BALTIMORE
WERQ-FM 92.3
Urban Contemporary
Robert Cardoni 410-907-0322
1705 Whitehead RD
Baltimore, MD 21207
Radio One
12+ Imps: 150,000
AA W25-54 Imps: 39,000
VALUE: $1,685.16
RUN OF ENGAGEMENT
Peeples Van Runs
The WERQ promo team will hit the streets and give away run of engagement
passes to the new movie Peeples, at their daily van runs the week of 5/6/13.
5/6/2013 to 5/10/2013
Mentions: Live mentions during van runs
# Mentions: 10 10 x :15
NEEDS
ROE Passes/Swag Bags: 15
BALTIMORE
WERQ-FM 92.3
Urban Contemporary
Robert Cardoni 410-907-0322
1705 Whitehead RD
Baltimore, MD 21207
Radio One
12+ Imps: 150,000
AA W25-54 Imps: 39,000
VALUE: $1,685.16
Craig Robinson Liners
WERQ-FM will air Peeples liners recorded by Craig Robinson 5/6 - 5/10.
5/6/2013 to 5/10/2013
Mentions: pre-recorded liners
# Mentions: 10 10 x :10
RADIO PROMOTION SUMMARY
Station Promotion Provide
BALTIMORE
WWIN-FM 95.9
Urban AC
Robert Cardoni 410-907-0322
1705 Whitehead Rd
Baltimore, MD 21207
Radio One
12+ Imps: 1,375,000
AA W25-54 Imps: 242,000
VALUE: $16,898.28
RUN OF ENGAGEMENT
WWIN Winning Weekend
Magic 95.9 will include ROE passes to the new Lionsgate movie "Peeples" in
our winning weekend promotion. All weekend long, when prompted, the 9th
caller will win a pair of passes to see the new movie, plus concert tickets. All
winners will be registered to win a grand prize of a burrito's for a year from
Qdoba, so they can treat their "peeples" to dinner and a movie. In addition,
WWIN will give away 15 additional ROE passes at daily van runs during the
week of 5/6/13.
5/3/2013 to 5/10/2013
Mentions: live and recorded mentions
# Mentions: 110 50 x :30 50 x :15 10 x :10
DIGITAL ELEMENTS
Listeners will also be able to register to win the tickets online.
URL: magicbaltimore.com
Digital Media Dates: 5/3/2013 to 5/5/2013
NEEDS
ROE Passes/Swag Bags: 35
Other Needs: 52 $10 Qdoba gift
cards
Grand Prize
Qdoba "Burritos for a Year"
for 1 winner
BALTIMORE
WWIN-FM 95.9
Urban AC
Robert Cardoni 410-907-0322
1705 Whitehead Rd
Baltimore, MD 21207
Radio One
12+ Imps: 125,000
AA W25-54 Imps: 22,000
VALUE: $1,536.21
Craig Robinson Liners
WWIN-FM will air Peeples liners recorded by Craig Robinson 5/6 - 5/10.
5/6/2013 to 5/10/2013
Mentions: pre-recorded liners
# Mentions: 10 10 x :10
RADIO PROMOTION SUMMARY
Station Promotion Provide
BIRMINGHAM
WAGG-AM 610
Inspirational
Jay Bryant 205-322-2717
2700 Corporate Drive Suite 115
Birmingham, AL 35242
Cox Radio
12+ Imps: 304,000
AA W25-54 Imps: 48,000
VALUE: $1,294.74
RUN OF ENGAGEMENT
Peeples ROE giveaways
WAGG-AM listeners can win ROE "Peeples" passes on-air the week of May
6th. All listeners will be registered to win the grand prize of a $500 restaurant
gift card to treat their "peeples" to a night out! Listeners will also be
encouraged to go to the WAGG website and Facebook Page to view the
"Peeples" trailer. Pre-promote mentions will start the week of 4/29 and
giveaways start 5/6/13.
4/29/2013 to 5/10/2013
Mentions: live and recorded mentions.
# Mentions: 80 40 x :60 40 x :15
DIGITAL ELEMENTS
Facebook Page and the WAGG Website
URL: 610wagg.com
Preroll?: Yes
Social Media: Facebook and Twitter
Digital Media Dates: 4/29/2013 to 5/9/2013
NEEDS
ROE Passes/Swag Bags: 20
Other Needs: $500 restaurant
gift card
Webmaster: Jay Bryant
Grand Prize
John's City Diner - $500
BIRMINGHAM
WBHK-FM 98.7
Urban AC
Jason Jones 205-326-2543
2700 Corporate Drive, Suite 115
Birmingham, AL 35242
Cox Radio
12+ Imps: 284,000
AA W25-54 Imps: 64,000
VALUE: $1,495.00
RUN OF ENGAGEMENT
Peeples Run of Engagement Giveaways
WBHK-FM will give away on-air 20 pair of ROE Peeples passes the week of
5/13/13.
5/6/2013 to 5/10/2013
Mentions: live mentions
# Mentions: 20 20 x :10
NEEDS
ROE Passes/Swag Bags: 20
RADIO PROMOTION SUMMARY
Station Promotion Provide
BIRMINGHAM
WBHK-FM 98.7
Urban AC
Jason Jones 205-326-2543
2700 Corporate Drive, Suite 115
Birmingham, AL 35242
Cox Radio
12+ Imps: 426,000
AA W25-54 Imps: 96,000
VALUE: $2,242.50
SCREENING
Peeples Advanced Screening Ticket Giveaway
WBHK-FM will give away on-air 10 4-pks of advanced screening passes to see
"Peeples" the week of 4/29/13.
4/29/2013 to 5/9/2013
Mentions: live mentions
# Mentions: 30 30 x :10
NEEDS
Screening Passes: 20
BOSTON
WJMN-FM 94.5
Rhythmic CHR
Rob Johanson 781-393-7721
m
10 Cabot Road Suite 302
Medford, MA 02155
Clear Channel
12+ Imps: 184,548
AA W25-54 Imps: 22,548
VALUE: $4,249.23
SCREENING
Peeples Screening Contest
The week of April 29th, WJMN-FM Jam'n 94.5 can hold contesting to give
listeners the chance to win passes to an advance screening of PEEPLES!
Listeners will be solicited via recorded on-air promos to enter to win at
Jamn945.com, where Peeples will have its own contesting page. At the end of
the week, a minimum of 15 winners will be selected.
4/29/2013 to 5/5/2013
Mentions: 10x :15s M-Su 6a-12a / 5x :10 What's Up Report Mentions M-Su
6a-12a
# Mentions: 15 10 x :15 5 x :10
DIGITAL ELEMENTS
Listing on Jam'n Contesting Page and custom Peeples contesting page
featuring any desired images/video, links, and copy
URL: Jamn945.com
Digital Media Dates: 4/29/2013 to 5/5/2013
Digital IMPs (est): 3,048
NEEDS
Screening Passes: 15
DIGITAL NEEDS
300x250 banner as well as any
other images/videos Lionsgate
would like featured
Due Date: 4/24/2013
Webmaster: Rob Johanson 781-
393-7721
RADIO PROMOTION SUMMARY
Station Promotion Provide
BOSTON
WJMN-FM 94.5
Rhythmic CHR
Rob Johanson 781-393-7721
m
10 Cabot Road Suite 302
Medford, MA 02155
Clear Channel
12+ Imps: 184,548
AA W25-54 Imps: 22,548
VALUE: $4,249.23
RUN OF ENGAGEMENT
Treat Your Peeples Contest
The week of May 6th, WJMN-FM Jam'n 94.5 will give listeners the chance to
take out all their "peeples" to dinner and the new movie "Peeples"! Listeners
will be solicited via recorded on-air promos to enter to win at Jamn945.com,
where Peeples will have its own contesting page. At the end of the week, one
grand prize winner will receive a $500 restaurant gift card plus ROE passes to
Peeples. Runner up winners will receive Peeples ROE passes.
5/6/2013 to 5/10/2013
Mentions: 10x :15s M-Su 6a-12a / 5x :10 What's Up Report Mentions M-Su
6a-12a
# Mentions: 15 10 x :15 5 x :10
DIGITAL ELEMENTS
Listing on Jam'n Contesting Page and custom Peeples contesting page
featuring any desired images/video, links, and copy
URL: Jamn945.com
Digital Media Dates: 5/6/2013 to 5/10/2013
Digital IMPs (est): 3,048
NEEDS
ROE Passes/Swag Bags: 40
Other Needs: $500 restaurant
gift card
DIGITAL NEEDS
300x250 banner as well as any
other images/videos Lionsgate
would like featured
Due Date: 5/1/2013
Webmaster: Rob Johanson 781-
393-7721
Grand Prize
Darryl’s Corner Bar & Kitchen
- $50, Abby Lane - $200,
Jerry Remy's Fenway - $200
BOSTON
WJMN-FM 94.5
Rhythmic CHR
Rob Johanson 781-393-7721
m
10 Cabot Road Suite 302
Medford, MA 02155
Clear Channel
12+ Imps: 121,000
AA W25-54 Imps: 13,000
VALUE: $2,812.50
Craig Robinson Custom Liners
WJMN-FM will air custom liners recorded by Craig Robinson 4/29 - 5/10.
4/29/2013 to 5/5/2013
Mentions: pre-recorded liners
# Mentions: 10 10 x :10
RADIO PROMOTION SUMMARY
Station Promotion Provide
CHARLOTTE
WBAV-FM 101.9
Urban AC
Mallory Wilson 704-227-8721
1520 South Blvd Suite 300
Charlotte NC
Charlotte, NC 02203
CBS Radio
12+ Imps: 136,500
AA W25-54 Imps: 43,500
VALUE: $2,250.00
SCREENING
Peeples Advanced Screening Giveaway
WBAV-FM will give away advanced screening passes at a local WBAV event so
listeners will hear on air to come on out and pick them up!
4/29/2013 to 5/5/2013
Mentions: :10 spots prompting people to come out and pick up their tickets
# Mentions: 15 15 x :10
DIGITAL ELEMENTS
Event Calendar posting
URL: v1019.com
Digital Media Dates: 4/29/2013 to 5/5/2013
NEEDS
Screening Passes: 10
CHARLOTTE
WBAV-FM 101.9
Urban AC
Mallory Wilson 704-227-8721
1520 South Blvd Suite 300
Charlotte, NC 02203
CBS Radio
12+ Imps: 273,000
AA W25-54 Imps: 87,000
VALUE: $4,500.00
RUN OF ENGAGEMENT
Swag for you and your "Peeps"
WBAV-FM's on-air jocks will promote a station wide text-to-win contest
prompting listeners to text the word "peepswag" to our designated number
for their chance to win ROE Peeples passes! All the winners will be eligible to
win the grand prize of a $500 Visa gift card to treat their "peeples" to dinner
and a movie!
5/6/2013 to 5/10/2013
Mentions: :10 mentions promoting the contest and the movie premiere
# Mentions: 30 30 x :10
DIGITAL ELEMENTS
Contest details posted on web page along with the date of the movie
premiere
URL: v1019.com
Digital Media Dates: 5/6/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 40
Other Needs: Peeples swag and
a $500 Visa gift card
Grand Prize
$500 Visa gift card
RADIO PROMOTION SUMMARY
Station Promotion Provide
CHARLOTTE
WBAV-FM 101.9
Urban AC
Mallory Wilson 704-227-8721
1520 South Blvd Suite 300
Charlotte NC
Charlotte, NC 02203
CBS Radio
12+ Imps: 91,000
AA W25-54 Imps: 29,000
VALUE: $1,500.00
Craig Robinson Liners
WBAV-FM will air Peeples liners recorded by Craig Robinson 5/6 - 5/10.
5/6/2013 to 5/10/2013
Mentions: pre-recorded liners
# Mentions: 10 10 x :10
CHICAGO
WGCI-FM 107.5
Urban Contemporary
Barbara A. Gueno 312-540-2125
233 North Michigan / 2th Floor
Chicago, IL 60601
Clear Channel Media &
Entertainment
12+ Imps: 526,000
AA W25-54 Imps: 144,000
VALUE: $4,455.26
SCREENING
Peeples Advance Screening, Q&A & Press Junket
WGCI-FM will run recorded promotional announcements inviting listeners to
log on for an opportunity to win Advanced Screening passes. The station will
also participate in the local press junket w/ Craig Robinson and Q&A session
following the local advanced screening. *Station has already set up promotion
with Allied.
4/17/2013 to 4/30/2013
Mentions: Recorded promotional announcements
# Mentions: 20 20 x :15
DIGITAL ELEMENTS
wgci.com will create a customized web contest that includes a jump page
featuring Lionsgate provided art, url and approved content.
URL: wgci.com
Digital Media Dates: 4/17/2013 to 4/26/2013
Digital IMPs (est): 50,000
NEEDS
Screening Passes: 25
DIGITAL NEEDS
234x60, 300x250, url,
embedded trailer [at clients
preference, not required]
Due Date: Already received
from Allied IM/Chicago
Webmaster: Barbara A. Gueno 312-
540-2125
RADIO PROMOTION SUMMARY
Station Promotion Provide
CHICAGO
WGCI-FM 107.5
Urban Contemporary
Barbara A. Gueno 312-540-2125
233 North Michigan / 2th Floor
Chicago, IL 60601
Clear Channel Media &
Entertainment
12+ Imps: 238,000
AA W25-54 Imps: 47,000
VALUE: $1,977.63
RUN OF ENGAGEMENT
Peeples Swag Packs Giveaway
WGCI-FM will have a customized Peeples register to win jump page posted on
the contest page of www.wgci.com is where listeners will have an opportunity
to check out the Peeples trailer, click thru to the website and qualify to win
the Peeples Swag Pack with ROE passes.
5/6/2013 to 5/10/2013
Mentions: Recorded promotional announcements
# Mentions: 10 10 x :15
URL: wgci.com
Digital Media Dates: 5/6/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 25
Other Needs: 10 Peeples swag
prize packs
DIGITAL NEEDS
234x60 jpeg logo, url
Due Date: 4/29/2013
Webmaster: Barbara A. Gueno 312-
540-2125
CHICAGO
WVAZ-FM 102.7
Urban AC
Barbara A. Gueno 312-540-2125
233 North Michigan / 2th Floor
Chicago, IL 60601
Clear Channel Media &
Entertainment
12+ Imps: 910,000
AA W25-54 Imps: 208,000
VALUE: $6,060.98
SCREENING
Peeples Advance Screening, Q&A & Press Junket
WVAZ-FM will run recorded promotional announcements inviting listeners to
log on for an opportunity to win Advanced Screening passes. The station will
also participate in the local press junket w/ Craig Robinson and Q&A session
following the local advanced screening. *Station has already set up promotion
with Allied.
4/17/2013 to 4/30/2013
Mentions: Recorded promotional announcements
# Mentions: 20 20 x :15
DIGITAL ELEMENTS
V103.com will create a customized web contest that includes a jump page
featuring Lionsgate provided art, url and approved content.
URL: V103.com
Digital Media Dates: 4/17/2013 to 4/26/2013
Digital IMPs (est): 50,000
NEEDS
Screening Passes: 25
DIGITAL NEEDS
234x60, 300x250, url,
embedded trailer [at clients
preference, not required]
Due Date: Already received
from Allied IM/Chicago
Webmaster: Barbara A. Gueno 312-
540-2125
RADIO PROMOTION SUMMARY
Station Promotion Provide
CHICAGO
WVAZ-FM 102.7
Urban AC
Barbara A. Gueno 312-540-2125
233 North Michigan / 2th Floor
Chicago, IL 60601
Clear Channel Media &
Entertainment
12+ Imps: 860,000
AA W25-54 Imps: 158,000
VALUE: $5,560.98
RUN OF ENGAGEMENT
Peeples Swag Packs Giveaway
WVAZ-FM will have a customized Peeples register to win jump page posted
on the contest page of www.V103.com is where listeners will have an
opportunity to check out the Peeples trailer, click thru to the website and
qualify to win the Peeples Swag Pack with ROE passes. All winners will qualify
for the grand prize of a $500 restaurant gift card to treat their "peeples" to
dinner and a movie! *The stations promotional annoucements will include the
custom cut Craig Robinson liners.
5/6/2013 to 5/10/2013
Mentions: Recorded promotional announcements
# Mentions: 20 20 x :15
DIGITAL ELEMENTS
Station will post 234x60 jpeg logo, url link and approved content all client
provided.
URL: V103.com
Digital Media Dates: 5/6/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 25
Other Needs: 10 Peeples swag
prize packs and $500 restaurant
gift card
DIGITAL NEEDS
234x60 jpeg logo, url
Due Date: 4/29/2013
Webmaster: Barbara A. Gueno 312-
540-2125
Grand Prize
10 $50 Giordano's gift cards
CLEVELAND
WZAK-FM 93.1
Urban AC
Haig Meguerditchian 216-774-0928
2510 St. Clair Ave.
Cleveland, OH 44114
Radio One
12+ Imps: 424,000
AA W25-54 Imps: 112,000
VALUE: $3,960.00
SCREENING
Peeples Advanced Screening Promotion
All week long, listeners will have the chance to win a pair of tickets to see the
Premiere Screening of "Peeples!" Listeners will text "Peeples" to "64636" to
win!
TBD - provided by client
Mentions: Recorded promotional announcements, liners and name mention
only announcements
# Mentions: 40 15 x :30 20 x :10 5 x :05
NEEDS
Screening Passes: TBD by
Allied
RADIO PROMOTION SUMMARY
Station Promotion Provide
CLEVELAND
WZAK-FM 93.1
Urban AC
Haig Meguerditchian 216-774-0928
2510 St. Clair Ave.
Cleveland, OH 44114
Radio One
12+ Imps: 524,000
AA W25-54 Imps: 212,000
VALUE: $4,960.00
RUN OF ENGAGEMENT
Take your "Peeples" out on us!
Listeners will log onto wzakcleveland.com and register for a chance to win
ROE passes to see "Peeples" and qualify for a chance to win a $500 Visa gift
card!
5/6/2013 to 5/10/2013
Mentions: Recorded Liners
# Mentions: 40 35 x :10 5 x :05
DIGITAL ELEMENTS
Online contest placement with social media promotion. Station can include
movie trailer on station website and movie content such as interviews on
actors promoting movie on blog.
URL: wzakcleveland.com
Social Media: Daily updates on Twitter and 2 Facebook status updates
Digital Media Dates: 5/6/2013 to 5/10/2013
Digital IMPs (est): 100,000
NEEDS
ROE Passes/Swag Bags: 40
Other Needs: $500 Visa gift
card
DIGITAL NEEDS
movie poster graphic and official
trailer YouTube video url
Due Date: 5/12/2013
Webmaster: Alea Warren 216-579-
1111 [email protected]
Grand Prize
$500 Visa gift card
CLEVELAND
WZAK-FM 93.1
Urban AC
Haig Meguerditchian 216-774-0928
2510 St. Clair Ave.
Cleveland, OH 44114
Radio One
12+ Imps: 84,800
AA W25-54 Imps: 22,400
VALUE: $792.00
Craig Robinson Liners
WZAK-FM will air Peeples liners recorded by Craig Robinson 4/29 - 5/10.
4/29/2013 to 5/10/2013
Mentions: pre-recorded liners
# Mentions: 8 8 x :10
RADIO PROMOTION SUMMARY
Station Promotion Provide
DALLAS
KBFB-FM 97.9
Urban Contemporary
Cyndi Brown 972-331-5439
1180 Valley View Mall
Dallas, TX 75240
Radio One
12+ Imps: 286,000
AA W25-54 Imps: 58,000
VALUE: $2,709.68
SCREENING
Peeples Advance Screening
KBFB will give away advanced screening passes for Peeples the week of 4/29
with a text to win contest and a 1 hour van hit. There will also be a Facebook
and Twitter post the week of 4/29 and 5/6.
4/29/2013 to 5/8/2013
Mentions: Prerecorded :15's & :30's
# Mentions: 20 10 x :30 10 x :15
Social Media: Facebook and Twitter post the week of 4/29 and 5/6.
Digital Media Dates: 4/29/2013 to 5/8/2013
NEEDS
Screening Passes: 25
DALLAS
KBFB-FM 97.9
Urban Contemporary
Cyndi Brown 972-331-5439
1180 Valley View Mall
Dallas, TX 75240
Radio One
12+ Imps: 286,000
AA W25-54 Imps: 58,000
VALUE: $2,709.68
RUN OF ENGAGEMENT
Peeples ROE giveaways
ROE movie passes will be given away the week of 5/6 with a text to win
contest. There will also be a Facebook and Twitter post the week of 4/29 and
5/6.
4/29/2013 to 5/10/2013
Mentions: Prerecorded :15's & :30's
# Mentions: 20 10 x :30 10 x :15
Social Media: Facebook and Twitter post the week of 4/29 and 5/6.
Digital Media Dates: 4/29/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 25
DALLAS
KBFB-FM 97.9
Urban Contemporary
Cyndi Brown 972-331-5439
1180 Valley View Mall
Dallas, TX 75240
Radio One
12+ Imps: 85,800
AA W25-54 Imps: 17,400
VALUE: $812.90
Craig Robinson Liners
KBFB-FM will air Peeples liners recorded by Craig Robinson 5/1 - 5/10.
5/1/2013 to 5/10/2013
Mentions: pre-recorded liners
# Mentions: 6 6 x :10
RADIO PROMOTION SUMMARY
Station Promotion Provide
DALLAS
KRNB-FM 105.7
Urban AC
Frances Davis 972-647-5055
621 N.W. 6th St.
Grand Prairie, TX 75050
Service Broadcasting
12+ Imps: 432,000
AA W25-54 Imps: 129,000
VALUE: $7,076.61
RUN OF ENGAGEMENT
Peeples Run of engagement passes
On-air personalities will encourage listeners to call in and win their FREE
passes to see “Peeples” by asking for the 10th caller. All winners will be
qualified to win the grand prize of a $500 Visa gift card to treat their peeples
to dinner and a movie!
4/29/2013 to 5/9/2013
Mentions: Live on-air movie pass giveaways
# Mentions: 30 30 x :15
NEEDS
ROE Passes/Swag Bags: 25
Other Needs: $500 Visa gift
card
Grand Prize
$500 Visa gift card
DALLAS
KRNB-FM 105.7
Urban AC
Frances Davis 972-647-5055
621 N.W. 6th St.
Grand Prairie, TX 75050
Service Broadcasting
12+ Imps: 532,000
AA W25-54 Imps: 229,000
VALUE: $8,076.61
SCREENING
KRNB-FM and Peeples
KRNB-FM's on-air personalities will promote the movie and direct listeners to
the station website and encourage them to register to win passes to the
exclusive screening of “Peeples”.
4/29/2013 to 5/9/2013
Mentions: live promos
# Mentions: 30 30 x :15
DIGITAL ELEMENTS
Banner ads will be on our home page. Web Contests will also take place that
will allow listeners to register to win passes to the screening.
URL: krnb.com
Social Media: Station will provide one social media post alerting fans to
movie and ROE pass giveaway on station website
Digital Media Dates: 4/29/2013 to 5/9/2013
Digital IMPs (est): 100,000
NEEDS
Screening Passes: 25
DIGITAL NEEDS
Movie artwork (180x150 &
300x250) and link
Due Date: 1 week prior to the
start of the promotion
Webmaster: Evelina Monroe 972-
647-5131
RADIO PROMOTION SUMMARY
Station Promotion Provide
DETROIT
WDMK-FM 105.9
Urban AC
Larry Olek 313-259-4445
3250 Franklin
Detroit, MI 48207
Radio One
12+ Imps: 1,305,450
AA W25-54 Imps: 221,850
VALUE: $9,191.52
RUN OF ENGAGEMENT
ROE Peeples Giveaways
WDMK-FM will air promos encouraging listeners to go to kissdetroit.com,
view the "Peeples" trailer and register to win ROE passes to see Peeples in
theatres.
5/6/2013 to 5/10/2013
Mentions: pre-recorded spots
# Mentions: 126 126 x :30
DIGITAL ELEMENTS
Full Contest Page set up where consumers must "view the trailer" before
entering contest.
URL: kissdetroit.com
Digital Media Dates: 4/29/2013 to 5/10/2013
Digital IMPs (est): 20,250
NEEDS
ROE Passes/Swag Bags: 25
DIGITAL NEEDS
url link, link to view trailer, logo
and movie info from Studio.
Due Date: 4/24/2013
Webmaster: Clinton Lechich 313-
259-4036 [email protected]
DETROIT
WDMK-FM 105.9
Urban AC
Larry Olek 313-259-4445
3250 Franklin
Detroit, MI 48207
Radio One
12+ Imps: 1,305,450
AA W25-54 Imps: 221,850
VALUE: $9,191.52
SCREENING
Treat Your Peeples Contest
WDMK-FM will air promos encouraging listeners to go to kissdetroit.com,
view the "Peeples" trailer and register to win advance screening tickets and
the Grand Prize of a $500 Visa gift card to take your peeples out to dinner!
WDMK-FM can also host the advanced screening with an on-air personality
Tune Up from WDMK KISS will be attending along with the Promotional staff.
4/29/2013 to 5/5/2013
Mentions: pre-recorded spots
# Mentions: 126 126 x :30
DIGITAL ELEMENTS
Full Contest Page set up where consumers must "view the trailer" before
entering contest.
URL: kissdetroit.com
Digital Media Dates: 4/29/2013 to 5/10/2013
Digital IMPs (est): 20,250
NEEDS
Screening Passes: 75
Other Needs: $500 Visa gift
card
DIGITAL NEEDS
url link, link to view trailer, logo
and movie info from Studio.
Due Date: 4/24/2013
Webmaster: Clinton Lechich 313-
259-4036 [email protected]
Grand Prize
$500 Visa gift card
Although this is the
SCREENING promotion,
station requested gift card as
grand prize and used "Treat
Your Peeples" Theme for
their promotion
RADIO PROMOTION SUMMARY
Station Promotion Provide
DETROIT
WMXD-FM 92.3
Urban AC
Jaime Watson 248-324-7073
27675 Halsted
Farmington Hills, MI 48331
Clear Channel Media &
Entertainment
12+ Imps: 430,000
AA W25-54 Imps: 115,000
VALUE: $3,499.27
RUN OF ENGAGEMENT
Peeples ROE giveaway
WMXD will post a web contest where listeners can register to win ROE
Peeples passes. The web contest page will include client jpeg logo, url and
content. Through on-air :15 mentions, we will drive traffic to contest page
with "keyword" " Peeples" or " Movie". *The stations promotional
annoucements will include the custom cut Craig Robinson liners.
4/29/2013 to 5/10/2013
Mentions: pre-recorded spots
# Mentions: 25 25 x :15
DIGITAL ELEMENTS
Register to win contest page - to include client jpeg logo, URL and content.
URL: mix923fm.com
Digital Media Dates: 4/29/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 25
DIGITAL NEEDS
234x60 & 300x250 jpeg logo, url
Due Date: 4/24/2013
Webmaster: Jaime Watson 248-
324-7073
HOUSTON
KBXX-FM 97.9
Rhythmic CHR
Asia McDonald 713-300-5865
24 Greenway Plaza Ste. 900
Houston, TX 77046
Radio One
12+ Imps: 1,368,000
AA W25-54 Imps: 220,000
VALUE: $8,289.47
SCREENING
Treat Your Peeples Contest
During all dayparts, KBXX-FM on-air personalities will take callers to win
advanced screening passes of "Peeples". All winners will be registered to win
the grand prize of a $500 restaurant gift card so the winner can treat their
"peeples" to dinner and a movie.
TBD - provided by client
Mentions: live mentions
# Mentions: 40 20 x :10 20 x :05
NEEDS
Screening Passes: 40
Other Needs: $100 gift card to
Prince’s Hamburgers and a $400
Visa gift
Grand Prize
$100 gift card to Prince’s
Hamburgers and a $400 Visa
gift
Although this is the
SCREENING promotion,
station requested gift card as
grand prize and used "Treat
Your Peeples" Theme for
their promotion
RADIO PROMOTION SUMMARY
Station Promotion Provide
HOUSTON
KBXX-FM 97.9
Rhythmic CHR
Asia McDonald 713-300-5865
24 Greenway Plaza Ste. 900
Houston, TX 77046
Radio One
12+ Imps: 1,539,000
AA W25-54 Imps: 247,500
VALUE: $9,325.66
RUN OF ENGAGEMENT
ROE Peeples Giveaways
Peeples ROE passes will be given away during all dayparts the week of
5/13/13.
5/6/2013 to 5/10/2013
Mentions: live giveaway mentions
# Mentions: 45 25 x :10 20 x :05
NEEDS
ROE Passes/Swag Bags: 25
Other Needs: Peeples Swag
Bags
HOUSTON
KMJQ-FM 102.1
Urban AC
Asia McDonald 713-300-5865
24 Greenway Plaza Ste. 900
Houston, TX 77046
Radio One
12+ Imps: 313,000
AA W25-54 Imps: 59,000
VALUE: $2,250.00
Craig Robinson Custom Liners
KMJQ-FM will air the Craig Robinson custom recorded Peeples liners ten
times.
5/6/2013 to 5/9/2013
Mentions: Recorded Liners
# Mentions: 10 10 x :10
HOUSTON
KMJQ-FM 102.1
Urban AC
Asia McDonald 713-300-5865
24 Greenway Plaza Ste. 900
Houston, TX 77046
Radio One
12+ Imps: 1,408,500
AA W25-54 Imps: 265,500
VALUE: $10,125.00
RUN OF ENGAGEMENT
ROE Peeples Giveaways
Peeples ROE passes will be given away during all dayparts the week of
5/13/13.
5/6/2013 to 5/10/2013
Mentions: live giveaway mentions
# Mentions: 45 25 x :10 20 x :05
NEEDS
ROE Passes/Swag Bags: 25
Other Needs: Peeples Swag
Bags
RADIO PROMOTION SUMMARY
Station Promotion Provide
HOUSTON
KMJQ-FM 102.1
Urban AC
Asia McDonald 713-300-5865
24 Greenway Plaza Ste. 900
Houston, TX 77046
Radio One
12+ Imps: 1,252,000
AA W25-54 Imps: 236,000
VALUE: $9,000.00
SCREENING
Peeples Advanced Screening
During all dayparts, KMJQ-FM on-air personalities will take callers to win
advanced screening passes of "Peeples".
TBD - provided by client
Mentions: live mentions
# Mentions: 40 20 x :10 20 x :05
NEEDS
Screening Passes: 40
Grand Prize
$100 gift card to Prince’s
Hamburgers and a $400 Visa
gift
Although this is the
SCREENING promotion,
station requested gift card as
grand prize and used "Treat
Your Peeples" Theme for
their promotion
JACKSONVILLE
WJBT-FM 93.3
Urban Contemporary
Bridget Nicholson 904-998-3071
m
11700 Central Parkway
Jacksonville, FL 32224
Clear Channel Media and
Entertainment
12+ Imps: 245,293
AA W25-54 Imps: 89,293
VALUE: $3,529.64
RUN OF ENGAGEMENT
Reunite with Your "Peeples"
Log onto the WJBT contest page and tell us your favorite family reunion story
for a chance to win a $500 gift card to a local restaurant so that you can get
all your Peeples together again! Grand prize winner will receive Peeples
movie passes and swag as well. Runners up will receive 2 tickets to see
Peeples and movie swag.
4/29/2013 to 5/10/2013
Mentions: :15 promos: 5x per week on-air as available and 15x per week
streaming as available.
# Mentions: 30 30 x :15
DIGITAL ELEMENTS
300x250 banner, links to Peeples website, video pre-roll, 1 email blast
URL: wjbt.com
Preroll?: Yes
Social Media: Facebook
Digital Media Dates: 4/29/2013 to 5/10/2013
Digital IMPs (est): 47,293
NEEDS
ROE Passes/Swag Bags: 40
Other Needs: $500 Visa gift
card, ROE passes and movie
swag
DIGITAL NEEDS
300x250 jpg banner, video for
pre-roll, logos in jpg format.
Due Date: 4/24/2013
Webmaster: Bridget Nicholson 904-
998-3071
Grand Prize
$500 Visa gift card
RADIO PROMOTION SUMMARY
Station Promotion Provide
JACKSONVILLE
WJBT-FM 93.3
Urban Contemporary
Bridget Nicholson 904-998-3071
m
11700 Central Parkway
Jacksonville, FL 32224
Clear Channel Media and
Entertainment
12+ Imps: 311,293
AA W25-54 Imps: 103,293
VALUE: $4,548.54
SCREENING
Peeples Advanced Screening
WJBT-FM will give away "Peeples" advanced screening passes via an on-air,
streaming and on-line promotion.
5/1/2013 to 5/8/2013
Mentions: 10x on-air as available and 30x streaming as available.
# Mentions: 40 40 x :15
DIGITAL ELEMENTS
300x250 banner, links to Peeples website, video preroll, 1 email blast
URL: wjbt.com
Preroll?: Yes
Social Media: Facebook
Digital Media Dates: 4/29/2013 to 5/10/2013
Digital IMPs (est): 47,293
NEEDS
Screening Passes: 40
DIGITAL NEEDS
300x250 jpg banner, logos in jpg
format.
Due Date: 4/24/2013
Webmaster: Bridget Nicholson 904-
998-3071
LOS ANGELES
KJLH-FM 102.3
Urban Contemporary
Rochelle Lucas 213-924-0400
161 N. La Brea Avenue
Inglewood, CA 90301
Taxi Productions
12+ Imps: 270,964
AA W25-54 Imps: 134,964
VALUE: $5,499.64
LOS ANGELES PREMIERE
"Live Like A Hollywood Star Weekend"
Listeners will enter to "Live Like A Hollywood Star" all weekend long. 10 lucky
listeners will win a pass for two to the Hollywood Premiere of the much
anticipated Tyler Perry movie "Peeples" Staring Craig Robinson, Kerry
Washington and David Allen Greer ... it opens at theaters everywhere May
10th but you'll get to see it with the Stars on Wednesday May 8th in
Hollywood. All the lucky listeners and their guests will get to roll up to the red
carpet in a limo courtesy of Jackson Limosine.
5/3/2013 to 5/6/2013
Mentions: Recorded Liners all weekend long
# Mentions: 20 20 x :30
DIGITAL ELEMENTS
On Site Entry to win the Premiere Passes
URL: kjlhradio.com
Digital Media Dates: 5/3/2013 to 5/3/2013
Digital IMPs (est): 84,964
NEEDS
10
DIGITAL NEEDS
Logos and Copy
RADIO PROMOTION SUMMARY
Station Promotion Provide
LOS ANGELES
KJLH-FM 102.3
Urban Contemporary
Rochelle Lucas 213-924-0400
161 N. La Brea Avenue
Inglewood, CA 90301
Taxi Productions
12+ Imps: 1,567,228
AA W25-54 Imps: 887,228
VALUE: $29,622.28
RUN OF ENGAGEMENT
Run of Engagement giveaways
KJLH-FM will give away tickets on-air and on-line with pre and post on-air
announcements. ROE tickets will be partnered up with Peeples swag for prize
packs. All winners will be registered to win the $500 restaurant gift card so
they can treat their "peeples"!
5/1/2013 to 5/10/2013
Mentions: live promotional mentions
# Mentions: 100 100 x :15
DIGITAL ELEMENTS
Banners, Video Roll, E-Blast and Internet Only Streaming spots
URL: kjlhradio.com
Preroll?: Station will provide video pre roll on the streaming media player.
Social Media: Facebook and Twitter posts
Digital Media Dates: 4/29/2013 to 5/10/2013
Digital IMPs (est): 637,228
NEEDS
ROE Passes/Swag Bags: 50
Other Needs: Peeples Swag
Bags and a $100 gift card to
Norms Restaurant and a $400
Visa gift card
DIGITAL NEEDS
Banners, video roll, logos and
links
Due Date: 4/25/2013
Webmaster: Duane Cofield 310-
330-2232 [email protected]
Grand Prize
$100 gift card to Norms
Restaurant and a $400 Visa
gift card
LOS ANGELES
KJLH-FM 102.3
Urban Contemporary
Rochelle Lucas 213-924-0400
161 N. La Brea Avenue
Inglewood, CA 90301
Taxi Productions
12+ Imps: 93,000
AA W25-54 Imps: 25,000
VALUE: $2,325.00
Craig Robinson Custom Liners
KJLH-FM will air the Craig Robinson custom recorded Peeples liners ten times.
5/6/2013 to 5/9/2013
Mentions: Recorded Liners
# Mentions: 10 10 x :10
RADIO PROMOTION SUMMARY
Station Promotion Provide
LOS ANGELES
KPWR-FM 105.9
Rhythmic CHR
Bryan Elms 818-238-6629
2600 W Olive Ave 8th floor
Burbank, CA 91505
Emmis Broadcasting
12+ Imps: 2,076,000
AA W25-54 Imps: 156,000
VALUE: $16,983.87
SCREENING
Peeples private screening
KPWR-FM will give away passes in all dayparts for a private Power 106 hosted
screening of Lionsgate's upcoming release of Peeples.
TBD - provided by client to TBD - provided by client
Mentions: live promotional mentions
# Mentions: 60 40 x :15 20 x :10
NEEDS
Screening Passes: TBD by
Allied
MEMPHIS
KJMS-FM 101.1
Urban AC
Frank Gilbert 901-259-1336
2650 Thousand Oaks Blvd. suite
4100
Memphis, TN 38118
Clear Channel
12+ Imps: 438,570
AA W25-54 Imps: 90,570
VALUE: $3,388.78
SCREENING
V101.1 Peeples Screening Promotion
V101.1 will do a screening promotion with on air giveaways and a station
appearance at the screening (UNCONFIRMED)
5/3/2013 to 5/8/2013
Mentions: Live Mentions during Popular Station Features Black in the Day
Mini Concert and Drive @ 5
# Mentions: 40 20 x :30 20 x :10
DIGITAL ELEMENTS
300X250 banner
URL: www.myv101.com
Digital Media Dates: 4/29/2013 to 5/10/2013
Digital IMPs (est): 6,570
NEEDS
Screening Passes: 20
DIGITAL NEEDS
Need a 300x250 banner and an
URL link for it to be linked to.
Due Date: 4/23/2013
Webmaster: Bonnie Bailey
RADIO PROMOTION SUMMARY
Station Promotion Provide
MEMPHIS
KJMS-FM 101.1
Urban AC
Frank Gilbert 901-259-1336
2650 Thousand Oaks Blvd. suite
4100
Memphis, TN 38118
Clear Channel
12+ Imps: 438,570
AA W25-54 Imps: 90,570
VALUE: $3,388.78
RUN OF ENGAGEMENT
V101.1 Peeples Pack Giveaways
1) During the Afternoon Show - listeners must be the designated caller for
Black in the Day Mini Concert. Designated caller will win a V101.1 Peeples
Pack
2) During the Drive @ 5, identify all songs in the mix to win a V101.1 Peeples
Pack.
5/6/2013 to 5/10/2013
Mentions: Live Mentions during Popular Station Features Black in the Day
Mini Concert and Drive @ 5
# Mentions: 40 20 x :30 20 x :10
DIGITAL ELEMENTS
300X250 banner
URL: www.myv101.com
Digital Media Dates: 4/29/2013 to 5/10/2013
Digital IMPs (est): 6,570
NEEDS
ROE Passes/Swag Bags: 20
DIGITAL NEEDS
Need a 300x250 banner and an
URL link for it to be linked to.
Due Date: 4/23/2013
Webmaster: Bonnie Bailey
Grand Prize
$500 Visa Gift Card
MIAMI
WEDR-FM 99.1
Urban Contemporary
Marissa Friese 321-281-2091
2741 North 29th Avenue
Hollywood, FL 33020
Cox Media Group
12+ Imps: 322,500
AA W25-54 Imps: 63,000
VALUE: $1,770.83
RUN OF ENGAGEMENT
Peeples Register to Win Contest
WEDR will create a dedicated web contest on www.wedr.com directing
listeners through :15 sec promotional announcements to register to win ROE
Movie Passes to see Peeples.
4/29/2013 to 5/10/2013
Mentions: (15) :15 sec spots directing listeners to our website for their
chance to register to win a Peeples Prize Pack.
# Mentions: 15 15 x :15
DIGITAL ELEMENTS
Two week dedicated web contest on www.wedr.com, that will include movie
trailer, copy points, and movie poster/logo.
URL: www.wedr.com
Preroll?: No, but we can play the movie trailer on the contest page.
Digital Media Dates: 4/29/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 50
Other Needs: copy points, logo,
movie trailer
DIGITAL NEEDS
Movie trailer on-line coding,
jpeg image of the movie poster
or logo.
Due Date: 4/26/2013
Webmaster: Marissa Friese 321-
281-2091
Grand Prize
$500 Visa Gift Card
RADIO PROMOTION SUMMARY
Station Promotion Provide
MIAMI
WHQT-FM 105.1
Urban AC
Marissa Friese 321-281-2091
2741 North 29th Avenue
Hollywood, FL 33020
Cox Media Group
12+ Imps: 777,500
AA W25-54 Imps: 122,500
VALUE: $3,169.92
SCREENING
Peeples Movie Screening Contest
WHQT will create a dedicated web constest on www.hot105FM.com directing
listeners thorough :15 sec promotional announcements to register to win
Screening Passes to see Peeples. WHQT-FM will also giveaway Screening
Tickets on air, at remotes and on Facebook.
4/29/2013 to 5/10/2013
Mentions: (25) :10 SEC & :15 sec spots directing listeners to listen & call in for
their chance to win screening tickets on-air or to visit our website for their
chance to register to win a Peeples Prize Pack w/ screening tickets.
# Mentions: 25 10 x :15 15 x :10
DIGITAL ELEMENTS
Two week dedicated web contest on www.hot105fm.com, that will include
movie trailer, copy points, and movie poster/logo.
URL: www.hot105fm.com
Preroll?: No, but we can play the movie trailer on the contest page.
Social Media: WHQT-FM will giveaway screening tickets on their Facebook
page too.
Digital Media Dates: 4/29/2013 to 5/10/2013
NEEDS
Screening Passes: TBD by
Allied Costs: $175.00
Cost Explanation: Net Talent
fee to have DJ on-site for an
hour prior to screening.
Other Needs: copy points, logo,
movie trailer
DIGITAL NEEDS
Movie trailer on-line coding,
jpeg image of the movie poster
or logo.
Due Date: 4/26/2013
Webmaster: Marissa Friese 321-
281-2091
NASHVILLE
WUBT-FM 101.1
Urban
Kate Waldron 615-664-2427
55 Music Square West
Nashville, TN 37203
Clear Channel
12+ Imps: 826,400
AA W25-54 Imps: 263,200
VALUE: $17,000.00
RUN OF ENGAGEMENT
Mama's Day "Peeples"
101.1 The Beat Jamz is excited to promote Peeples with a big station
promotion for Mothers Day. The Beat will promote the movie with two weeks
on air contesting in ALL day parts (mid-days, afternoon drive and nights). The
Beat will also hold an online contest with chances to win ROE passes to the
movie. All who win passes qualify for the Mama's Day Peeples promotion. We
want mom to have the chance to bring all of her "Peeples" to a fantastic
dinner!
4/29/2013 to 5/10/2013
Mentions: On air Contesting, Recorded Promo
# Mentions: 128 100 x :30 28 x :15
DIGITAL ELEMENTS
Online contesting, media link inclusion
URL: www.1011thebeat.com
Preroll?: We can include a link to trailer on the website.
Social Media: Facebook posts (2), Blog Posts (4) and Twitter posts (3)
Digital Media Dates: 4/29/2013 to 5/10/2013
Digital IMPs (est): 20,000
NEEDS
ROE Passes/Swag Bags: 40
Other Needs: Grand Prize: $500
- We would prefer a Visa Gift
Card to make restaurant
selection easier.
DIGITAL NEEDS
Approved Photos and other
digital elements
Due Date: 4/25/2013
Grand Prize
$500 Visa Gift Card
RADIO PROMOTION SUMMARY
Station Promotion Provide
NASHVILLE
WUBT-FM 101.1
Urban
Kate Waldron 615-664-2427
55 Music Square West
Nashville, TN 37203
Clear Channel
12+ Imps: 56,700
AA W25-54 Imps: 17,100
VALUE: $1,181.25
SCREENING
Peeples Screening Pass Giveaway (On Air and On Site)
Passes will be given away on-air daily for a week in one or more of the three
day parts. Passes will also be given away at different station events and
remotes.
5/6/2013 to 5/10/2013
Mentions: There will be a 3 live mentions for every SCREENING PASS given
away. At least one set of passes will be given away each day of the promotion
(3 days, a minimum of 9 mentions).
# Mentions: 9 9 x :15
NEEDS
Screening Passes: 25
NEW ORLEANS
WYLD-FM 98.5
Urban AC
Amy Clark 504-620-0449
929 Howard Ave
New Orleans, LA 70113
Clear Channel
12+ Imps: 333,571
AA W25-54 Imps: 105,571
VALUE: $1,845.71
RUN OF ENGAGEMENT
Treat Your Peeples
Station will qualify people on line and pick one winner per day who are
qualified to win the grand prize to Treat Your Peoples to a dinner for 10. The
station will create 2 Facebook Postings during the contesting period. The
station will include the promotion in 1 e-mail blast. Contesting dates are May
1 to May 12.
5/1/2013 to 5/10/2013
Mentions: 20 mentions directing listeners to register online
# Mentions: 20 20 x :15
DIGITAL ELEMENTS
E Mail Blast included. Banners needed for registration page on website.
3,200 Weekly Unique Visitors (avg), 7,752 Facebook fans, 8,619 email opt-ins
URL: www.wyldfm.com
Social Media: 2 Facebook Posts
Digital Media Dates: 5/1/2013 to 5/10/2013
Digital IMPs (est): 19,571
NEEDS
ROE Passes/Swag Bags: 25
Other Needs: Grand Prize
Dinner For 10
DIGITAL NEEDS
Need Logo and 300x250 Banner
Due Date: 4/22/2013
Webmaster: Bruce Buchert 504-
679-7300
Grand Prize
Ms. Linda, Espe’s Kitchen
Praline Connection-$200
RADIO PROMOTION SUMMARY
Station Promotion Provide
NEW ORLEANS
WYLD-FM 98.5
Urban AC
Christina Thomas 504-679-7300
m
929 Howard Ave
New Orleans, LA 70113
Clear Channel
12+ Imps: 333,571
AA W25-54 Imps: 105,571
VALUE: $1,845.71
SCREENING
Lionsgate "Peeples" Screening Pass Giveaway
Caller #9 can win a Screening Pass for 2 to check out the new movie Peeples.
Station will include copy points that you send regarding the movie.
4/30/2013 to 5/7/2013
Mentions: Screening Pass Giveaway Mentions.
# Mentions: 20 20 x :10
DIGITAL ELEMENTS
Register to win contest online. Station will include social media postings as
well. 3,200 Weekly Unique Visitors (avg), 7,752 Facebook fans, 8,619 email
opt-ins
URL: www.wyldfm.com/cc-common/contests/
Social Media: Facebook
Digital Media Dates: 4/30/2013 to 5/7/2013
Digital IMPs (est): 19,571
NEEDS
Screening Passes: 30
DIGITAL NEEDS
Jpeg image
Due Date: 4/25/2013
Webmaster: Bruce Buchert 504-
679-7300
NEW YORK
WBLS-FM 107.5
Urban AC
Gloria Lee 212-592-0574
395 Hudson Street, Floor 7
New York, NY 10014
YMF Media
12+ Imps: 2,420,800
AA W25-54 Imps: 448,800
VALUE: $13,775.67
RUN OF ENGAGEMENT
Treat Your Peeples
Each day listeners will be encourages to go to the website for their chance to
win passes to "Peeples" and the grand prize winner receives tickets to take
out 4 of their peoples to a restaurant valued at $500.00 or/continue the fun
at WBLS' Circle of Sisters Expo in October. (20 Circle of Sisters tickets 10 Sat &
10 Sun).
Station will run Craig Robertson Liners from 4/29 to 5/10. The station will run
a minimum of 20 Craig Robinson liners.
4/29/2013 to 5/10/2013
Mentions: Mentions directing listeners to register online
# Mentions: 34 29 x :10 5 x :05
DIGITAL ELEMENTS
160x160 banner ad, logo and link
URL: www.wbls.com
Preroll?: No, but listeners have to view the video before they enter to win
passes
Social Media: 2x Facebook Postsand 2x Tweets a week on Twitter
Digital Media Dates: 4/29/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 40
Other Needs: Grand Prize
Dinner For 10
DIGITAL NEEDS
Facebook and twitter copy (140
characters), 160x160 banner ad
jpeg, logo and link, video link for
Click to Win contest
Due Date: 4/22/2013
Webmaster: Jenelle Valle 212 592-
0523 [email protected]
Grand Prize
Planet Hollywood - $100
Buca di Beppo - $100
$300 VISA Gift Card
RADIO PROMOTION SUMMARY
Station Promotion Provide
NEW YORK
WLTW-FM 106.7
AC
David Zaentz 212-549-0823
32 Ave of the Americas 2nd floor
New York, NY 10013
Clear Channel
12+ Imps: 1,000
AA W25-54 Imps: 1,000
VALUE: $10.00
SCREENING
Win Screening Passes to see Tyler Perry's Peeples
Listeners will go online to enter to win SCREENING tickets to Tyler Perry's
"Peeples" on rewards page.
5/7/2013 to 5/7/2013
DIGITAL ELEMENTS
Listeners will go online to enter to win SCREENING tickets to Tyler Perry's
"Peeples" on rewards page.
URL: www.1067litefm.com
Digital Media Dates: 5/7/2013 to 5/7/2013
Digital IMPs (est): 1,000
Screening Passes:
NEW YORK
WHTZ-FM 100.3
Top 40
David Zaentz 212-549-0823
32 Ave of the Americas 2nd floor
New York, NY 10013
Clear Channel
12+ Imps: 1,000
AA W25-54 Imps: 1,000
VALUE: $10.00
SCREENING
Win Screening Passes to see Tyler Perry's Peeples
Listeners will go online to enter to win SCREENING tickets to Tyler Perry's
"Peeples" on rewards page.
5/7/2013 to 5/7/2013
DIGITAL ELEMENTS
Listeners will go online to enter to win SCREENING tickets to Tyler Perry's
"Peeples" on rewards page.
URL: www.z100.com
Digital Media Dates: 5/7/2013 to 5/7/2013
Digital IMPs (est): 1,000
Screening Passes:
NEW YORK
WAXQ-FM 104.3
Classic Rock
David Zaentz 212-549-0823
32 Ave of the Americas 2nd floor
New York, NY 10013
Clear Channel
12+ Imps: 1,000
AA W25-54 Imps: 1,000
VALUE: $10.00
SCREENING
Win Screening Passes to see Tyler Perry's Peeples
Listeners will go online to enter to win SCREENING tickets to Tyler Perry's
"Peeples" on rewards page.
5/7/2013 to 5/7/2013
DIGITAL ELEMENTS
Listeners will go online to enter to win SCREENING tickets to Tyler Perry's
"Peeples" on rewards page.
URL: www.q1043.com
Digital Media Dates: 5/7/2013 to 5/7/2013
Digital IMPs (est): 1,000
Screening Passes:
RADIO PROMOTION SUMMARY
Station Promotion Provide
NEW YORK
WKTU-FM 103.5
Top 40
David Zaentz 212-549-0823
32 Ave of the Americas 2nd floor
New York, NY 10013
Clear Channel
12+ Imps: 1,000
AA W25-54 Imps: 1,000
VALUE: $10.00
SCREENING
Win Screening Passes to see Tyler Perry's Peeples
Listeners will go online to enter to win SCREENING tickets to Tyler Perry's
"Peeples" on rewards page.
5/7/2013 to 5/7/2013
DIGITAL ELEMENTS
Listeners will go online to enter to win SCREENING tickets to Tyler Perry's
"Peeples" on rewards page.
URL: www.ktu.com
Digital Media Dates: 5/7/2013 to 5/7/2013
Digital IMPs (est): 1,000
Screening Passes:
NEW YORK
WWPR-FM 105.1
Urban AC
David Zaentz 212-549-0823
32 Ave of the Americas 2nd floor
New York, NY 10013
Clear Channel
12+ Imps: 541,400
AA W25-54 Imps: 110,200
VALUE: $3,090.00
SCREENING
Win Screening Passes to see Tyler Perry's Peeples
Listeners will be told to go online to enter to win SCREENING tickets to Tyler
Perry's "Peeples" on rewards page. Station will drive traffic to contest with
14x :10 second mentions.
5/7/2013 to 5/7/2013
Mentions: Mentions driving traffic to contest page
# Mentions: 14 5 x :10
DIGITAL ELEMENTS
Listeners will go online to enter to win SCREENING tickets to Tyler Perry's
"Peeples" on rewards page.
URL: www.power1051fm.com
Digital Media Dates: 5/7/2013 to 5/7/2013
Digital IMPs (est): 1,000
NEEDS
Screening Passes: 25
RADIO PROMOTION SUMMARY
Station Promotion Provide
NEW YORK
WWPR-FM 105.1
Urban AC
David Zaentz 212-549-0823
32 Ave of the Americas 2nd floor
New York, NY 10013
Clear Channel
12+ Imps: 985,600
AA W25-54 Imps: 338,800
VALUE: $6,370.00
RUN OF ENGAGEMENT
Win ROE Passes to see Tyler Perry's Peeples
Listeners will be told to go online to enter to win tickets to Tyler Perry's
"Peeples" on rewards page. Station will drive traffic to contest with 14x :10
second mentions.
5/2/2013 to 5/10/2013
Mentions: Mentions driving traffic to contest page
# Mentions: 21 21 x :10
DIGITAL ELEMENTS
Banners, link to movie website, synopsis.
URL: www.power1051fm.com
Digital Media Dates: 4/29/2013 to 5/6/2013
Digital IMPs (est): 175,000
NEEDS
ROE Passes/Swag Bags: 25
DIGITAL NEEDS
Creative including Banners and
Online Copy
Due Date: 4/25/2013
NORFOLK
WKSA-FM 92.1
Urban AC
Vivian Lane 757-466-0009
1003 Norfolk Square
Norfolk, VA 23502
Clear Channel
12+ Imps: 34,800
AA W25-54 Imps: 8,400
VALUE: $304.14
RUN OF ENGAGEMENT
Craig Robinson Custom Radio Liners
WKSA-FM will air custom liners created by Craig Robinson encouraging people
to check out PEEPLES.
5/6/2013 to 5/10/2013
Mentions: Recorded Liners from Craig Robinson
# Mentions: 12 2 x :60 2 x :30 4 x :15 4 x :05
DIGITAL ELEMENTS
Weekly E-Mail Blasts to listeners
URL: www.kissfmvirginia.com
Social Media: Talent will post to FB to remind listeners of PEEPLES movie
start
Digital Media Dates: 4/29/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 10
DIGITAL NEEDS
Links, Logos
Due Date: 4/22/2013
Webmaster: John Flanagan 757
466-0009
RADIO PROMOTION SUMMARY
Station Promotion Provide
NORFOLK
WKSA-FM 92.1
Urban AC
Vivian Lane 757-466-0009
1003 Norfolk Square
Norfolk, VA 23502
Clear Channel
12+ Imps: 34,800
AA W25-54 Imps: 8,400
VALUE: $304.14
SCREENING
Screening Promotion
WKSA-FM will conduct a Screening Promotion for the movie PEEPLES (Details
TBD)
5/3/2013 to 5/8/2013
Mentions: Screening Pass Giveaway Mentions
# Mentions: 12 2 x :60 2 x :30 4 x :15 4 x :05
DIGITAL ELEMENTS
Weekly E-Mail Blasts to listeners
URL: www.kissfmvirginia.com
Social Media: Talent will post to FB to remind listeners of PEEPLES movie
start
Digital Media Dates: 4/29/2013 to 5/10/2013
NEEDS
Screening Passes: 10
DIGITAL NEEDS
Links, Logos
Due Date: 4/22/2013
Webmaster: John Flanagan 757
466-0009
NORFOLK
WOWI-FM 102.9
Urban AC
Vivian Lane 757-466-0009
1003 Norfolk Square
Norfolk, VA 23502
Clear Channel
12+ Imps: 69,600
AA W25-54 Imps: 16,800
VALUE: $697.50
RUN OF ENGAGEMENT
Craig Robinson Custom Radio Liners
WOWI-FM will air custom liners created by Craig Robinson encouraging
people to check out PEEPLES.
5/6/2013 to 5/10/2013
Mentions: Recorded Liners from Craig Robinson
# Mentions: 12 2 x :60 2 x :30 4 x :15 4 x :05
DIGITAL ELEMENTS
Weekly E-Mail Blasts to listeners
URL: www.103jamz.com
Social Media: Talent will post to FB to remind listeners of PEEPLES movie
start
Digital Media Dates: 4/29/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 10
DIGITAL NEEDS
Links, Logos
Due Date: 4/22/2013
Webmaster: John Flanagan 757
466-0009
RADIO PROMOTION SUMMARY
Station Promotion Provide
NORFOLK
WVKL-FM 95.7
Urban AC
Jessica Efland, AJ Kozup 757-452-3612
236 Clearfield Ave, Suite 206
Virginia Beach, VA 23462
Entercom
12+ Imps: 661,000
AA W25-54 Imps: 199,000
VALUE: $9,946.43
RUN OF ENGAGEMENT
Treat Your Peeples!
Week of 4/29: Promos run telling listeners to tune-in to Theressa Brown the
w/o 5/6 for their chance to win the "Treat Your Peeples!" prize pack. Week of
5/6: Listen to Theressa Brown and the Cue to be the 9th caller and win a
PEEPLES SWAG PACK and be qualified to win the grand prize of a $500 gift
card to a local restaurant to "Treat Your Peeples" to dinner.
4/29/2013 to 5/10/2013
Mentions: :10-:15 sec lives and pre-recorded promos. 60 promos to air over
the two weeks, w/o 4/29 and w/o 5/6.
# Mentions: 60 60 x :15
DIGITAL ELEMENTS
Rotating Home Page Banner Ad for two weeks
URL: www.957rnb.com
Digital Media Dates: 4/29/2013 to 5/10/2013
Digital IMPs (est): 25,000
NEEDS
ROE Passes/Swag Bags: 10
Other Needs: Minimum of five
(5) "Peeples Swag Packs" and
one (1) $500 gift card (can be
visa/amex/MasterCard if easier)
DIGITAL NEEDS
logo and link for the movie
"Peeples"
Due Date: 4/22/2013
Webmaster: Jade Kozup 757-452-
3632 [email protected]
Grand Prize
$500 Visa Gift Card
ORLANDO
WCFB-FM 94.5
Urban AC
Marissa Friese, Jeanne
Griswold 321-281-2091
4192 N. John Young Parkway
Orlando, FL 32804
Cox Media Group
12+ Imps: 147,000
AA W25-54 Imps: 25,500
VALUE: $1,741.30
RUN OF ENGAGEMENT
Peeples Register to Win Contest
WCFB will create a dedicated web contest on www.star94.com. The station
will direct listeners to the site to register to win Peeples ROE Movie Passes
with :15 promotional annoucements.
4/29/2013 to 5/10/2013
Mentions: (15) :15 sec spots directing listeners to our website for their
chance to register to win a Peeples Prize Pack.
# Mentions: 15 15 x :15
DIGITAL ELEMENTS
One week dedicated web contest on www.star94fm.com, that will include
movie trailer, copy points, and movie poster/logo.
URL: www.star94fm.com
Preroll?: No, but we can play the movie trailer on the contest page.
Digital Media Dates: 5/6/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 40
Other Needs: copy points, logo,
movie trailer
DIGITAL NEEDS
Movie trailer on-line coding,
jpeg image of the movie poster
or logo.
Due Date: 4/24/2013
Webmaster: Marissa Friese 321-
281-2091
Grand Prize
$500 Visa Gift Card
RADIO PROMOTION SUMMARY
Station Promotion Provide
ORLANDO
WCFB-FM 94.5
Urban AC
Marissa Friese 321-281-2091
4192 N. John Young Parkway
Orlando, FL 32804
Cox Media Group
12+ Imps: 147,000
AA W25-54 Imps: 25,500
VALUE: $1,741.30
SCREENING
Peeples Movie Screening Contest
WCFB will create a dedicated web contest on www.star94fm.com directing
listeners through :15 promotional announcements to register to win
screening passes to see Peeples before it comes out in theaters.
4/29/2013 to 5/10/2013
Mentions: (15) :15 sec spots directing listeners to our website for their
chance to register to win a Peeples Screening Pass.
# Mentions: 15 15 x :15 10 x :10
DIGITAL ELEMENTS
Two week dedicated web contest on www.star94fm.com, that will include
movie trailer, copy points, and movie poster/logo.
URL: www.star94fm.com
Preroll?: No, but we can play the movie trailer on the contest page.
Digital Media Dates: 4/29/2013 to 5/10/2013
NEEDS
Screening Passes: TBD by
Allied Costs: $175.00
Cost Explanation: Net Talent
fee to have DJ on-site for an
hour prior to screening.
Other Needs: copy points, logo,
movie trailer
DIGITAL NEEDS
Movie trailer on-line coding,
jpeg image of the movie poster
or logo.
Due Date: 4/26/2013
Webmaster: Marissa Friese 321-
281-2091
PHILADELPHIA
WDAS-FM 105.3
Urban AC
Dorlena Brown 610-784-5235
111 Presidential Blvd, Suite 100
Bala Cynwyd, PA 19004
Clear Channel
12+ Imps: 595,000
AA W25-54 Imps: 132,500
VALUE: $4,822.66
SCREENING
Peeples Screening Passes
WDAS will conduct an online contest to register to win a chance to attend the
screening of the film, and/or grand prize with ROE passes and swag. On-air
support, streaming, and Digital promotion will be used. We can have jock or
crew attending/hosting the screening. Station will run the Craig Robinson
Liners as available from 5/6 to 5/10.
5/6/2013 to 5/10/2013
Mentions: Pre-recorded 10-sec mentions for on-air, and pre-recorded 15-sec
mentions for streaming.
# Mentions: 25 15 x :15 10 x :10
DIGITAL ELEMENTS
Banner ad on contest page with copy and link to registration page.
Registration page will contain additional copy and movie trailer link.
URL: www.wdasfm.com
Digital Media Dates: 5/6/2013 to 5/10/2013
Digital IMPs (est): 10,000
NEEDS
Screening Passes: 20
Cost Explanation: Allied has
agreed to cover the fees locally.
Jock attending screening $500
net, promo crew attending
screening $150 net.
DIGITAL NEEDS
High-Res resizable image for
movie, copy for contest, and link
for trailer.
Due Date: 5/1/2013
Webmaster: Dorlena Brown 610-
784-5235
RADIO PROMOTION SUMMARY
Station Promotion Provide
PHILADELPHIA
WRNB-FM 100.3
Urban AC
Robert Vernacchio 610-538-1122
Two Bala Plaza, Suite 400
Bala Cynwyd, PA 19004
Radio One
12+ Imps: 297,000
AA W25-54 Imps: 60,000
VALUE: $2,109.38
RUN OF ENGAGEMENT
Treat Your Peeples
WRNB-FM will direct listeners to go to www.oldschool1003.com to watch the
trailer for Peeples and register to win a $500 Gift Card (Provided by Lionsgate)
to "Treat Their Peeples" to a nice dinner, plus win Run Of Engagement passes
to see Peeples.
4/29/2013 to 5/10/2013
Mentions: Mentions driving traffic to contest page
# Mentions: 30 15 x :15 15 x :10
DIGITAL ELEMENTS
Video Trailer Post, then link to Register To Win on Contest Page
URL: www.oldschool1003.com
Digital Media Dates: 4/29/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 20
Other Needs: Copy Points for
:15'S AND :10'S
DIGITAL NEEDS
Video Link for the trailer as well
as 300x250 image and artwork
for the contest page.
Due Date: 4/24/2013
Webmaster: Robert Vernacchio
610-538-1122 rvernacchio@radio-
one.com
Grand Prize
$500 Visa Gift Card
RALEIGH
WFXC-FM 107.1 / 104.3
Urban AC
Jodie Luke, NSM or Catherine
Medlin, NSA 919-863-4814 or 919-863-4505
8001-101 Creedmoor Road
Raleigh, NC 27613
Radio One
12+ Imps: 268,000
AA W25-54 Imps: 67,000
VALUE: $4,809.48
SCREENING
Peeples Screening Pass Giveaway
WFXC listeners and on-line "listeners" will also be invited to attend the
SCREENING for this movie the week of 5/6.
(Please note that the station can only be on-site Monday 5/6 or Thursday 5/9
but we can support on-air and on-line for any day that week).
5/1/2013 to 5/8/2013
Mentions: Self-contained and shared promos/mentions will air during
promotional period. 10 to 15 :30 and 10 to 15 :15.
# Mentions: 30 15 x :30 15 x :15
DIGITAL ELEMENTS
Station will promote Peeples contest on website.
URL: www.foxync.com
Digital Media Dates: 5/1/2013 to 5/8/2013
Digital IMPs (est): 10,000
NEEDS
Screening Passes: 20
Costs: $300.00
Cost Explanation: $300 for
station appearance fees-covers
promotions, vehicle delivery,
engineering, music, etc.
DIGITAL NEEDS
Digital Artwork and Copy
Due Date: 4/30/2013
Webmaster: Jodie Luke, NSM or
Catherine Medlin, NSA 919-863-
4814 or 919-863-4505 jluke@radio-
one.com; [email protected]
RADIO PROMOTION SUMMARY
Station Promotion Provide
RALEIGH
WFXC-FM 107.1 / 104.3
Urban AC
Jodie Luke, NSM or Catherine
Medlin, NSA 919-863-4814 or 919-863-4505
8001-101 Creedmoor Road
Raleigh, NC 27613
Radio One
12+ Imps: 311,000
AA W25-54 Imps: 76,500
VALUE: $5,594.40
RUN OF ENGAGEMENT
Peeples Ticket Takeover
WFXC listeners will win ROE passes during a Ticket Takeover on 5-2 (20
passes). The station will air the Craig Robinson liners 18x.
5/2/2013 to 5/10/2013
Mentions: Self-contained and shared promos/mentions will air during
promotional period. 10 to 15 :30 and 10 to 15 :15.
# Mentions: 35 20 x :30 15 x :15
DIGITAL ELEMENTS
Station will promote Peeples contest on website.
URL: www.foxync.com
Digital Media Dates: 5/6/2013 to 5/10/2013
Digital IMPs (est): 10,000
NEEDS
ROE Passes/Swag Bags: 20
DIGITAL NEEDS
Digital Artwork and Copy
Due Date: 4/30/2013
Webmaster: Jodie Luke, NSM or
Catherine Medlin, NSA 919-863-
4814 or 919-863-4505 jluke@radio-
one.com; [email protected]
Grand Prize
$500 Visa Gift Card
RICHMOND
WBTJ-FM 106.5
Urban AC
Mynette Eady 804-474-0153
3245 Basie Road
Richmond, VA 23228
Clear Channel
12+ Imps: 721,500
AA W25-54 Imps: 175,500
VALUE: $3,564.84
SCREENING
Peeples Winning Weekend
Winning Weekend promotional giveaway of screening passes for Peeples on-
air, online, onsite. Listeners will be able to come out to station events during
the weekend and win passes as well. Qualifiers will be entered to win the
Grand Prize: Treat Your Peeples Prize of $500 Dinner at Local Hot Spot. There
will be a Swag Bag giveaway on site.
Craig Robertson Recorded liner in included inside the winning weekend
promotion announcement.
4/29/2013 to 5/9/2013
Mentions: Recorded and Live Liners, Sponsorship and Remote Liner Tags
# Mentions: 65 25 x :15 15 x :10 25 x :05
DIGITAL ELEMENTS
Inclusion in email blasts.
URL: www.1065thebeat.com
Preroll?: Station will include embed code in the eblast
Social Media: Station will provide Twiter at Twitter.com/1065thebeat,
Facebook at 1065thebeat and Instagram at 1065thebeat.
Digital Media Dates: 4/29/2013 to 5/9/2013
NEEDS
Screening Passes: 75
Other Needs: 20 Peeples Swag
Bags or item giveaways for
onsite promotions , $500 Gift
Card for the Grand Prize (Noted
under ROE to generate shipping
of Swag Bags from Lionsgate)
DIGITAL NEEDS
All approved banners, Logos,
Video, Links
Webmaster: Laurie Mavica 804-
474-0049
Grand Prize
$500 Visa Gift Card
Station wanted to use Gift
Cards for Screening
promotion instead of ROE.
RADIO PROMOTION SUMMARY
Station Promotion Provide
RICHMOND
WCDX-FM 92.1
Urban
Bob Walden 804-501-0730
2809 Emerywood Parkway, Suite
300
Richmond, VA 23294
Radio One
12+ Imps: 238,800
AA W25-54 Imps: 55,200
VALUE: $1,095.88
RUN OF ENGAGEMENT
Peeples Contest - Swag Bag Giveaway
The station will give the 8 swag bags that are left over from sister station
WKJS-FM. No addiional prizing is needed.
5/7/2013 to 5/9/2013
Mentions: 2x Giveaway Per Day M-F, 3x mentions per giveaway.
# Mentions: 24 24 x :10
ROE Passes/Swag Bags:
RICHMOND
WKJS-FM 99.3 / 105.7
Urban AC
Bob Walden 804-501-0730
2809 Emerywood Parkway, Suite
300
Richmond, VA 23294
Radio One
12+ Imps: 264,000
AA W25-54 Imps: 57,000
VALUE: $1,125.00
RUN OF ENGAGEMENT
Peeples "Who Am I" Movie Pass Giveaway
The station will giveaway 2 Peeples ROE movie passes per day with their Mid
Day personality King Tutt during the "Who Am I" Feature. They will run a
total of ten (10) :10s M-F 6A-12M of the Craig Robinson liners on WKJS
starting this week and ending on Friday 5/10.
5/6/2013 to 5/10/2013
Mentions: 2x Giveaway Per Day M-F, 3x mentions per giveaway.
# Mentions: 30 30 x :10
NEEDS
ROE Passes/Swag Bags: 20
RADIO PROMOTION SUMMARY
Station Promotion Provide
ST. LOUIS
KMJM-FM 100.3
Urban AC
Zach Hays 314-333-8032
1001 Highlands Plaza Dr., Ste. 200
St. Louis, MO 63110
Clear Channel
12+ Imps: 88,600
AA W25-54 Imps: 36,600
VALUE: $714.21
RUN OF ENGAGEMENT
Treat Your Peeples
KMJM will host an online register to win contest for its' listeners to win ROE
passes to Tyler Perry's new film "Peeples". Listeners will be required to
preview the film's trailer before registering. Winners will be chosen at random
at the end of the contest. In addition, all participants will be registered to win
a grand prize of a $500 gift card from a notable local restaurant (TBD).
Contest will live on KMJM.com under the Events page and will be promoted
on-air through live mentions.
5/6/2013 to 5/10/2013
Mentions: Live mentions with contest and movie details
# Mentions: 20 20 x :10
DIGITAL ELEMENTS
Logo, link, and embedded trailer on station events page.
URL: www.kmjm.com
Digital Media Dates: 5/6/2013 to 5/10/2013
Digital IMPs (est): 6,600
NEEDS
ROE Passes/Swag Bags: 10
Other Needs: $500 Restaurant
Gift Card
DIGITAL NEEDS
300 x 250 logo, embedded
trailer
Due Date: 4/29/2013
Grand Prize
Rib Shack - 2x $100 cards
ST. LOUIS
WHHL-FM 104.1
Urban AC
James Perry 314-989-9550
9666 Olive Blvd.
St. Louis, MO 63136
Radio One
12+ Imps: 292,500
AA W25-54 Imps: 65,000
VALUE: $2,031.25
RUN OF ENGAGEMENT
Treat Your Peeples
Station will take callers daily during Mid Days to win 2 ROE Passes.
5/6/2013 to 5/10/2013
Mentions: Promotional Announcements describing contest and directing
listeners to enter.
# Mentions: 25 25 x :15
NEEDS
ROE Passes/Swag Bags: 10
Other Needs: Gift Card to be
provided by Lionsgate
Since station will be doing
Screening, we will work with
KMJM with the Gift Card,
unless they want to split the
prize package.
RADIO PROMOTION SUMMARY
Station Promotion Provide
ST. LOUIS
WHHL-FM 104.1
Urban AC
James Perry 314-989-9550
9666 Olive Blvd.
St. Louis, MO 63136
Radio One
12+ Imps: 292,500
AA W25-54 Imps: 65,000
VALUE: $2,031.25
SCREENING
Peeples Screening
In cooperation with sister station WFUN, WHHL will giveaway Peeples
Screening Passes on air, on line and on site. Station will appear on site
(UNCONFIRMED)
5/3/2013 to 5/9/2013
Mentions: Promotional Announcements describing contest and directing
listeners to enter.
# Mentions: 25 25 x :15
NEEDS
Screening Passes: TBD by
Allied
TAMPA
WBTP-FM 95.7
Urban
Erin Barber 813-8321442
4002 W Gandy Blvd
Tampa, FL 33611
Clear Channel
12+ Imps: 209,200
AA W25-54 Imps: 55,200
VALUE: $1,795.17
SCREENING
Online Register To Win Tickets to see "Peeples"
Station will create an on line contest page where listeners can register to win
SCREENING passes to see the movie Peeples.
5/6/2013 to 5/9/2013
Mentions: 20x :15 (10x on-air/10x online) M-Su 6a-12a (as available)
# Mentions: 20 20 x :15
DIGITAL ELEMENTS
Logo and Link
URL: www.957thebeat.com
Digital Media Dates: 5/6/2013 to 5/12/2013
Digital IMPs (est): 7,200
NEEDS
Screening Passes: 40
DIGITAL NEEDS
Logo, Link
Due Date: ASAP
Grand Prize
$500 Visa Gift Card
WASHINGTON DC
WHUR-FM 96.3
Urban AC
Ron Gilmore 202-806-3541
529 Bryant St NW
Washington DC, DC 20059
Howard University
12+ Imps: 181,000
AA W25-54 Imps: 44,000
VALUE: $2,580.88
RUN OF ENGAGEMENT
Peeples Movie Pass Giveaway
WHUR-FM will prompt listeners to register online (after watching the trailer)
for a chance to win ROE passes and Peeple Prizes Packs.
5/6/2013 to 5/10/2013
Mentions: Promotional Announcements describing contest and directing
listeners to enter. 10x M-F 6a-12m
# Mentions: 10 10 x :30
DIGITAL ELEMENTS
Banner 180 X 150px
URL: www.whur.com
Digital Media Dates: 5/6/2013 to 5/10/2013
NEEDS
ROE Passes/Swag Bags: 10
DIGITAL NEEDS
Banner 180 X 150px
Due Date: 5/1/2013
RADIO PROMOTION SUMMARY
Station Promotion Provide
WASHINGTON DC
WKYS-FM 93.9
Urban AC
Leslie Sherwood/Kedeesha
Campbell 914-355-5486 301-429-2633
8515 Georgia Avenue 9th floor
Silver Spring, MD 20910
Radio One
12+ Imps: 286,000
AA W25-54 Imps: 70,000
VALUE: $4,396.55
RUN OF ENGAGEMENT
Lionsgate "Peeples" ROE Pass Giveaway
93.9 WKYS will encourage listeners to "Treat Your Peeples" by call-in to win
ROS passes and SWAG at the end of the campaign a $500 gift card will be
awarded one of the qualified winners. Contest rules will be provided.
5/6/2013 to 5/10/2013
Mentions: 1x mention per pass giveaway. Estimated 20 passes.
# Mentions: 20 20 x :10
NEEDS
ROE Passes/Swag Bags: 35
Other Needs: Movie giveaway
swag
Grand Prize
$500 Visa Gift Card
WASHINGTON DC
WMMJ-FM 102.3
Urban AC
Leslie Sherwood/Kedeesha
Campbell 914-355-5486 301-429-2633
8515 Georgia Avenue 9th floor
Silver Spring, MD 20910
Radio One
12+ Imps: 226,500
AA W25-54 Imps: 40,500
VALUE: $2,477.68
SCREENING
Lionsgate "Peeples" Screening Program
MAJIC 102.3 will encourage listeners to attend the screening of "Peeples" in
partnership with the Regional Publicity team handling the screening. This
promotion will run in conjunction with the "TREAT YOUR PEEPLES" campaign.
5/6/2013 to 5/10/2013
Mentions: Promotional Announcements describing contest and directing
listeners to enter.
# Mentions: 15 15 x :10
NEEDS
Screening Passes: TBD by
Allied
Cost Explanation: Station
waived the $650.00 Tech/Talent
fee If a talent is needed to host
the remote screening.
Other Needs: Movie giveaway
swag