Quizzing: a 2-screens social experienceLayar Creative Contest::Concept Design

Quizzing |kwizz-ing|An interactive show broadcasted on TV (IPTV or WebTV) and played with touch-devices

The program flow is controlled by users at home

Each user chooses a character (Betta or Gino in our pilot)

Each user provides his/her best answers by clicking on the device’s screen and receives immediate feedback from the platform

Answers are collected and final results is augmented on TV screen

Timeline::Storyboard

Quizzing = Live.Tv.Interaction

MOB

ILETV

# SE

SSIO

NS

INTRO

SETUP

QUESTION TIME

ANSWERS

END

EXITREAL-TIME FEEDBACK

?RESULTS

?AUGMENT

SOCIAL DRIVEN

DATA VIZ

Intro DURATION: 60”INTERACTIVITY: MEDIUM

Setup

1.Presenters introduces the Show

2.QR code appears on screen with a link to Layar

3.Users download the App4.Users open the Layar Channael*

* UX WILL BE SIMPLIFIED ONCE THE LAYER PLAYER 6.0 WILL BE AVAILABLE FOR 3RD PARTY INTEGRATION

5.Presenters introduces Betta and Gino

6.A marker appears on each character

7.Users choose on of the two contenders

8.A confirmation appears on screenM

OBILE

TV

INTROTHE GAME BEGINS AND THIS TIME...YOU’RE IN CONTROL

Question Time DURATION: 120”INTERACTIVITY: HIGH

Answers & Feedback

9.Presenters introduces the Question

10.Multiple choices appears on screen

* EACH ANSWER IS A POI, USERS POINT AT THE TV AND CLICK ON THE ANSWER

11.Contenders play

MOB

ILETV

11.Users provide their answer12.Users receive real-time

feedback (right or wrong)!Layar Vision in Action*

# SE

SSIO

NS

Results?DURATION: 60”

INTERACTIVITY: MEDIUM

Augment

13.Presenters waits for the social results to be collected

14.One of the two contenders Wins*

15.A marker appears on the winner

16.User scan the marker 17.Social results appears are

augmented on the screen18.A video is proposedM

OBILE

TV

WIN = MOBILE WIN + TV WIN / LOSE = MOBILE LOSE + TV WIN | MOBILE WIN + TV LOSE

RULES

End DURATION: 40”INTERACTIVITY: LOW

Exit

19.The Show is over

MOB

ILETV

20.The video is over21.User exit the player

Platform Overview

INGEST MANAGE DELIVER PLAY

Editorial Tools

Ingestion

Reporting Search Tools

Web Presentation

Mobile Presentation

Mobile Application

User Profiles

Content Delivery Platform

UI EditorAuthenticationBillingVision

ProductionFarm

Internet

MobileInternet

APIs

Central Repository&

Application Services

Layar Cloud

Platform

Video PumpX Web Browser

Smartphone

Smartphone

WebTV/STB/TV

Action Plana Week-End Project

AGILE DEVELOPMENT PEOPLE INVOLVED: 3EXPECTED WORKING HOURS: 42

Project Gantt

What’s Next? 2 Screens::Interaction

GRAMMARREALITY COMPUTING

SYNC EXTENDTV contents with in-depth information displayed on

touch-devices

TV boundaries with 360° videos streaming on the

device

TV contents using your SmartPhone

(x-ray 3D, HD images, etc.)

TECHNOLOGYAUGMENTED TV (SYNC TV-TOUCH DEVICE)

ZOOM

“Another World is inevitable.

The future is unwritten. Good luck to you!”

@bruces