Target Audience Target Audience ResearchResearch

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13.5

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16

Number of people

questioned

Male Female

Gender

As a group we passed out our questionnaires to a range of genders to get more of an accurate view. Because we asked 14 males and 16 females, our answers are not biased towards a certain gender so we are able to make a documentary that will attract both

genders.

Question 1: Are You Male Or Female?Question 1: Are You Male Or Female?

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18-20 21-23 24-26 27-29 30-40 40-50 60+

Age range

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Our results range through a long list of ages. We only asked those who are either our target range and above it. As our target audience should be aged 18+, we asked a range of age in

order to get a better insight into how to attract our target audience.

Question 2: What Is Your Age?Question 2: What Is Your Age?

The purpose of this question was too see what colours we should include in our documentary in order to attract our audience. As the main colours chosen were Blue and Purple, those colours will be featured more than others in order to attract our audience. Red, Black and Green will also be featured a lot as they were also popular colours among

our results.

Question 3: What Is Your Favourite Colour?Question 3: What Is Your Favourite Colour?

This question was asked in order to help us decipher what music should be featured in our documentary. The top answer that our results showed was that Rock music was very popular with our audience. Also because rock music is stereotypically associated with

tattoos this will help us to target our audience by featuring rock music in our documentary. Also because Pop was the second highest answer we may also featured pop music in our

documentary.

Question 4: What Is Your Favourite Genre Of Question 4: What Is Your Favourite Genre Of Music?Music?

Question 5: What TV Channel Do You Watch Question 5: What TV Channel Do You Watch The MostThe Most

From our results we can see what channel our audience most prefer to watch any TV programme on, helping us decide what channel to put our documentary on to draw in a large audience. From our results it Is clear that the most watched channels are E4 and Channel 4,

this supports our initial idea to schedule our documentary on Channel 4.

Question 6: What Channel Do You Usually Question 6: What Channel Do You Usually Watch Documentaries On?Watch Documentaries On?

From our results we have decided that we are going to keep our documentary on Channel 4 as we initially planned as 10 out of 30 people said they watch documentaries on Channel 4.

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Question 7: Do You Have Any TattoosQuestion 7: Do You Have Any Tattoos

Out of the 30 people we questioned 80% said that they had a tattoo meaning our results will be bias towards people with tattoos rather than people without

Question 8: What 3 Words Do You Associate Question 8: What 3 Words Do You Associate With Tattoos?With Tattoos?

From asking our audience this question it will help us with statistics in our documentary, and come up with a possible ideas for a title for our documentary

Question 9: If You Do Have A Tattoo, What Question 9: If You Do Have A Tattoo, What Does It Mean To You?Does It Mean To You?

From our research, the majority of people with tattoos said that their tattoo had no meaning, this will again help us with statistics in our documentary as well as possible content.

Question 10: Do You Regret Any Of Your Question 10: Do You Regret Any Of Your Tattoos You Have? Explain Your AnswerTattoos You Have? Explain Your Answer

From conducting our questionnaire, we have discovered that out of the people we interviewed that had tattoos, only 1 person regretted their tattoo they had giving the reason

that it was his ex-wife’s name.

Question 11: Have You Ever Wanted A Tattoo And Question 11: Have You Ever Wanted A Tattoo And Then Decided Against It? If So How Come?Then Decided Against It? If So How Come?

From asking our audience this question it will help us with content and facts in our documentary, showing that the majority of people we asked have never decided against a

tattoo.

Question 12: Do Your Family Members Have Question 12: Do Your Family Members Have Many Tattoos? Many Tattoos?

Out of the 30 people we asked to complete our questionnaire, 20 people answered that their family members had tattoos. This will help us with statistics in our documentary. Also from

asking our audience this question it allowed us to elaborate on the answer further and ask if it influenced their decision towards getting a tattoo or not.

Question 13: Did This Influence Your Decision Question 13: Did This Influence Your Decision For/ Against Getting A TattooFor/ Against Getting A Tattoo

From asking the previous question, we were able to ask whether family members influenced their decision. By asking this question it will again help with statistics that may be used in our documentary, as well as being a possible question to ask someone who is being interviewed

for our documentary.

Question 14: What Celebrities Do You Question 14: What Celebrities Do You Associate With Tattoos?Associate With Tattoos?

From asking this question, it will help know what different celebrities people associated with tattoos. These celebrities can then be included in our documentary for content such as archive footage. For example music videos by Robbie Williams may be used as well as archive footage

from LA Ink staring Kat Von D.