Q3.What have you learnt from your audience feedback?

Using Storylines

One of the main storylines in my trailer is teenage pregnancy. The same issue has been shown on Hollyoaks, this helps me to know that my soap should have the same conventions as Hollyoaks.

Girls fighting seems to occur a lot in soaps and in every day life, we have brought this into my trailer to yet again try and link in with the Hollyoaks theme.

Q3.

Targeting audiences To appeal to my target age group of 16-24 year olds, I will make sure my characters are dressed how teenagers would dress, if they are more mainstream they would shop at and wear, for example, clothes off the high street like Topshop and H&M.

Mainstream teenagers are more likely to listen to chart music, this is why I have chosen to use Adele – Set Fire To The Rain as it has done well in the UK Top 40 for a while.

Q3.

Q3.

Finding our target audience

Teenagers/young adults should be interested in our soap and will be entertained by the storylines.

Soap should be shown on popular channels such as ‘E4’, as this channel’s target audience is the same as we are aiming Hill Top Farm to be.

Our target audience (teens/young adults) are very much interested in technology and social internet websites, therefore we should include a ‘hash tag’ to represent a topic for audience members who use ‘Twitter’ so there can communicate with each other about our soap which will widen the audience.

The storylines should be relatable for our target audience

Audience feedback Q3.

We used people who were aged 17-18 to represent the characters and so that the audience of teenagers would be able to relate to the storylines

Within the group we decided that we would

want our soap to be shown on E4 as a ‘Hollyoaks’ type

of soap

From research, E4 appealed to many ages above 18 as well so we had to make actors and actress’ look older and give more mature storylines.

“The channel is mainly aimed at the lucrative 15–35 age group.”we had to make sure that the older range in the age group could also relate to , which is why we chose to use an older women who featured in the soap, this will also widen the audience

Audience feedback Q3.

However I received some positive feedback such as:

“The narrative was clear”

“The slow-motion parts were effective – typical of the genre”

I received feedback such as:

“The walking part with the girl and the boy lasted too long”

“The fight/slapping scene should start bang on the chorus”

“The non-diegetic scream was a little out of sync”

I have since improved all of what advice that was given to me and have made all of the amendments have been made to a high standard

Everyone in the audience seemed to like my soap trailer and thought it fitted in with the brand’s institution, therefore appealing to my peers. However there were a few points with the editing which the audience members said could be improved.