Question 3

What have you learned from your audience feedback?

‘The shots are very sophisticated which would catch the eye of the older age group and very beautiful I might add. Colours are quite neutral; brighter colours would make it more vibrant, other than this very well laid out and is easy to read. The front cover looks great and the contents is very well constructed, the advert is minimalistic which is good because it is just promoting the product without too much text getting in the way’ - Zara

All good images, maybe lose the picture of the school and add more of the harbour etc. to show the heritage of Ramsgate and the Thanet area. Also would be good to see the promotion of a local business to show what the area has to offer. Overall it looks very professional and the contents is definitely the strong point; it is put together very well and looks great, the billboard looks good although comes across as monochrome and dull’ - Gid

‘I think the layout is spot on personally and it is very nicely presented. There could be a few more prints of the surrounding area as it’s titled ‘Thanet Life’ and also could have featured a bit of local history, like the tunnels. All the information is there and is very easy to read, I like the subtle sky blue theme running on the front cover and contents, the use of the sky blue text on the contents is really clever and ties the two pages together’ - Marc

‘The layout of everything is very nice, there is plenty of colour on the front cover to draw peoples attention to appeal to them and make them more inclined to buy the magazine. The contents looks great and I like the way you’ve set it out in categories so readers can go straight to the page they have their interest in, the font and different sizes of texts separates the information so is easier to read’ - Vicki

‘I like the placement of the images and the text on the front cover; the font is nice but a little too hard to see the smaller text against the lighter parts of the background, but overall in itself the text is good. The contents has an easy to follow layout; articles of interest are clear, nice use of fonts and social media. I like the simplicity of the advert but cant help being drawn to the light spot on the watch. Overall there is a nice layout throughout and the amount of times the name of the magazine Is clearly visible establishes the brand image’ -Natalie‘Front cover image is great, it really grabs your attention as it looks somewhere exotic and interesting. The use of colour is good, white and gold work well together however some of the background image is white so the text is slightly lost in places. There’s lots of content which is well varied and should appeal to a lot of people, you have included gardens which is always good for any publication in Kent. The image of the watch isn’t as good as it could be but only because of the reflection. The website is good – clean, crisp and to the point, I like the use of the image slideshow. The white text needs to be bolder against the images that you have picked on your contents but overall it is very good’ - Carrie

Zara said that my images would catch the eye of the older age group and that it is easy to read which is exactly what I was intending although she said that there could be more colour to add vibrancy, I know that there isn’t a mass of colour but this is because I wanted the text to stand out and be easy to read. She gave me feedback saying ‘the contents is very well constructed’ and that ‘the front cover looks great’ so the appearance of the magazine does appeal to her and she also commends my advert for being ‘minimalistic’Gid says that I should lose the image of the school on my website and add more of what Thanet has to offer and also that it would be a good idea to feature a local business in the magazine/website, although on the other hand he said that it looks professional, which is always a good thing, and that my contents is the strength of the production. He also said that my billboard comes across as ‘monochrome’ because of the grey and white background with black text but this is what I wanted; the images of the product stand out and the text is easily read.Marc has said that the layout of the magazine appeals to him and that it is nicely presented which means I have done what I intended to. He also says that there could be a few more images of the surrounding area, because I mainly stuck to Ramsgate rather than using the other towns in Thanet. He mentioned that I could have included some local history, this would have been a good idea but since it is a monthly magazine this wasn’t my intention; my intention was to create a monthly magazine that rounds up what has happened in the previous month and events going on in the following month.

Vicki says she likes the layout of the whole production which means I have done well to appeal to my target audience. She said that she is attracted by the colours on my front cover, which links in with the uses and gratifications theory of surveillance, and she likes the use of different sizes of text on my contents page and how the information is separated so she can find what she wants easily and go straight to that page of the magazine because of easy navigation.

Natalie compliments the entire layout of my production and says she likes the text and font although she sometimes finds it hard to read. She likes how easy the layout of the contents is to follow and how the articles are those that will generally interest people and she also comments on my use of social media links. The glare on the watch face proved to overpower the rest of the image but the simplicity is appealing to her. She added that the continuous use of the magazine name was a success in trying to establish a brand image.Carrie compliments the front cover by saying ‘it really grabs your attention’ which links with the uses and gratifications theory of surveillance, she also likes the colour combination of the white and gold but does say that the text does get lost. She notices the mass of content in the magazine which she says herself will appeal to my target audience and also says how the use of the word ‘gardens’ will fit into any Kent based publication. Carrie also states how the image of the watch for my contents isn’t up to standard with the rest of my production but commends my website because of its simplicity.