A2 MEDIA COURSEWORKQUESTION 2

Lily Berrisford

How effective is the combination of your Main and Ancillary texts?

Main Ancillary

How I followed the main conventions of fabulous magazine..

• 2 set colour scheme• Date and issue number• Anchoring • Main image• Main features• Similar fonts• Large masthead• Similar star poses

My front cover

Large masthead

“Cocky” pose from main star

Date

Issue number

Main features Anchored

feature on star

Black and white image

Existing ancillary

Date

features

“Cocky” pose from main star

Anchored main feature

Issue number

Masthead

2 part colour scheme

Billboard Ancillary

Here I followed the existing forms of conventions with TOWIE, the layout was simple and worked according to our main storyline. I chose to use bright but classier colours as I wanted the audience to take it seriously. As this TOWIE billboard was made at the start of a new series, this was to attract existing viewers and new viewers that its simple and easy to follow and funny to watch.

Choosing a colour scheme and a brand..

I decided to follow the main codes and conventions of Made in Chelsea – a popular scripted reality.

I did this by using similar props, costumes, location, characters and storylines.

As Made In Chelsea is aired on Channel 4, I chose the brand and similar connotations to make it more realistic to the audience.

Choosing a colour scheme and a brand..

I chose e4 as it has a younger audience who are more likely to relate or understand the main storylines.

I used the e4 logo style guide on channel4.com to match the brand realistically to my trailer and soap. This ensured that

we understood all existing connotations of the brand and that we got all exact colours, sizes and shapes when it comes to the logo. This made it authentic.

Style guide

How I used the style guide in my ancillaries and main...

I used the brand in my trailer and bill board, by using keynote and Photoshop. I edited the strap to my soaps name, with the exact same font, logo and colour.

Audience Profile

Audience and representation..

Our main audience is 14-mid twentiesSome will still be in education being able to relate

with “petty” dramaOthers in full/part time work (older) being able to

relate with other narratives with the storyline. My trailer includes technology such as – iPhone's,

blackberry’s which ties in with today's society. Go out and socialise at parties (drama).Living at home, a few older living by themselves. Includes realistic stress for both ages (applying to

university/exams and getting a job/marriage issues etc).

Representation of ages within my soap..

• Blonde hair, fashionable clothes, affordable clothes• Glamorous makeup• Alternative hair styles• Pale skin, young – innocent• Confident• Well presented

Representation of ages within my soap..

• Necklaces – expensive• Affordable clothes but fashionable• Blonde hair and well groomed• Glamorous makeup • Clean shaven• Well presented

Overall..

My ancillaries and main are effective as they are easy to follow and keep the audience interested.

They apply with the existing forms and conventions of existing soaps and ancillaries.

All three products match as they’re all about ‘Mancunian Way’.

The same stars re-occur to create a pattern and link between all three products.