Providing Perfectly Segmented Marketing Opportunities to the Tax Administrator Market

www.taxadmin.org/events

Partnership Guide

2019

Annual Meeting

June 23–26, 2019Marriott Downtown

IndianapolisIndianapolis, Indiana

Technology

Conference & Exhibition

August 11–14, 2019Detroit Marriott at the

Renaissance CenterDetroit, Michigan

Electronic Filing & Refund Protection SymposiumMay 5–8, 2019Hyatt Regency St. Louis at the ArchSt. Louis, Missouri

Tobacco Tax Annual ConferenceAugust 18–21, 2019Amway Grand Plaza HotelGrand Rapids, Michigan

Motor Fuel Annual ConferenceSeptember 15–18, 2019Hyatt Regency LouisvilleLouisville, Kentucky

Revenue Estimation & Tax Research ConferenceSeptember 22–25, 2019InterContinental New Orleans HotelNew Orleans, Louisiana

Event Portfolio2019

With six highly customized products, the Federation of Tax Administrators’ 2019 Event Portfolio contains targeted

opportunities to deliver your message to both decision makers and end users in specialized tax administration markets.

Partnership opportunities are available for companies of all sizes and budgets, helping you reach Commissioners, Top

Deputies, Legal Staff, Budget Directors, and heads of state tax divisions with specific product needs. Whether you’re looking

to enter the tax administrator market or to maintain market leadership with strategic investment, the FTA Event Portfolio

has your needs covered.

June 23–26, 2019Marriott Downtown IndianapolisIndianapolis, Indiana

Attendees at the FTA Annual Meeting

include hard-to-reach Commissioners, Top

Deputies, Top Legal Staff, and Policy Leaders such as Technology, Management and Enforced Compliance

Strategists.

With substantive discussions on emerging

state and federal tax policy, the Annual Meeting

is a “must attend” event for industry leaders. By

joining this select group as a marketing partner, you

gain a unique opportunity to showcase your products,

share best practices, and provide vital education.

Opportunities

Annual Meeting

Place your company in front of more than 300 senior agency officials and senior tax administrators!

Gold Level - $14,000 n Opportunity to deliver a 45-minute “Solution Series” presentationn Recognition from the podium during the opening sessionn Inclusion of your collateral material in the attendee registration packagen One table top display in the reception arean Two full conference registrations n Marketing Partner ribbonn Your company logo on partner signage, event website, pre-show mailings and show program n One-time usage of the pre- and post-event attendee list for marketing purposes (Distributed by FTA) n Opportunity to host a hospitality suite at the event and provide a room drop of your gift or collateral material

Silver Level - $7,000n One table top display in the reception arean One full conference registrationn Marketing Partner ribbonn Your company listing on partner signage, event website, pre-show mailings and show programn One-time usage of the pre- and post-event attendee list for marketing purposes (Distributed by FTA)n Opportunity to host a hospitality suite at the event and provide a room drop of your gift or collateral material

Bronze Level - $3,750 n Your company listing on partner signage, event website, pre-show mailings and show programn Marketing Partner ribbon n One-time usage of the pre- and post-event attendee list for marketing purposes (Distributed by FTA) n Opportunity to host a hospitality suite at the event

August 11–14, 2019Detroit Marriott at the Renaissance Center

Detroit, Michigan

Government MIS directors and technology managers attend the FTA Technology Conference and Exposition each year to learn best practices and stay current on the latest advances in tax technology. These industry technology leaders return year after year, because the Technology Conference and Exhibition offers outstanding networking and important educational opportunities.

Exhibit Space - $2,100Dedicated hours and social events in the hall ensure attendees spend significant time with our exhibiting partners. Participate and gain access to a targeted audience of decision makers and buyers evaluating the newest in technology and services. Each 10 x 10 exhibit space includes:n One full conference registration n Additional exhibit hall passes available at $350 each n Listing in the onsite program n One-time usage of the pre- and post-event list for marketing purposes (Distributed by FTA)

Gold Level - $14,000 n Opportunity to deliver a 45-minute “Solution Series” presentation n One 10 x 10 exhibit space n Recognition from the podium during the opening session n Inclusion of your collateral material in the attendee registration package n Two full conference registrations n Marketing Partner ribbonn Your company logo on partner signage, event website, pre-show mailings and show programn One-time usage of the pre- and post-event attendee list for marketing purposes (Distributed by FTA) n Opportunity to host a hospitality suite at the event and provide a room drop of your gift or collateral material

Silver Level - $7,000n One full conference registrationn Your company listing on partner signage, event website, pre-show mailings and show programn Marketing Partner ribbon n One-time usage of the pre- and post-event attendee list for marketing purposes (Distributed by FTA) n Opportunity to host a hospitality suite at the event and provide a room drop of your gift or collateral material

Bronze Level - $3,750 n Your company listing on partner signage, event website, pre-show mailings and show programn Marketing Partner ribbon n One-time usage of the pre- and post-event attendee list for marketing purposes (Distributed by FTA) n Opportunity to host a hospitality suite at the event

Technology Conference & Exhibition

Meet top state technology professionals and decision makers for Information Technology, Compliance, and e-Filing Solutions.

Opportunities

Internet OptionsSponsor Wi-Fi for General SpacesAnnual Meeting Investment: $15,000Technology Conference Investment: $20,000

Custom Network Name and PasswordAnnual Meeting Investment: $3,000

Custom Network Name and Password + Splash PageTechnology Conference Investment: $5,000

Conference Coffee TicketsDrink tickets to be used at the hotel’s premium coffee bar with your company’s name and logoAnnual Meeting Investment: $1,200Technology Conference Investment: $1,200

Official Conference Tote BagsPartner provides Tote BagsAnnual Meeting Investment: $2,100 Technology Conference Investment: $2,100

Official Conference LanyardsPartner provides LanyardsAnnual Meeting Investment: $2,100 Technology Conference Investment: $2,100

Conference PadfoliosPartner provides PadfoliosAnnual Meeting Investment: $2,100 Technology Conference Investment: $2,100

Logo Room KeyFTA Provides two-sided full-color key cardsAnnual Meeting Investment: $4,500 Technology Conference Investment: $4,500

Room Drop at Host HotelItem of your choice (marketing piece, food item, company branded item, etc.) to be placed in every attendee’s room. This premier opportunity for outstanding name recognition will make your company stand out.

Annual Meeting Investment: $3,500 Technology Conference Investment: $3,500

Hospitality SuiteOnly available to Gold, Silver, and Bronze Marketing Partners.We will authorize your rental of a hospitality suite at the host hotel allowing you to entertain in a style that supports your marketing goals. This is a great opportunity for private face-time with conference attendees. Please contact us for details.

Annual Meeting Investment: Marketing Partner is responsible for all costs associated with

Hospitality Suite entertaining.

Technology Conference Investment: Marketing Partner is responsible for all costs associated with Hospitality Suite entertaining.

FTA offers additional exposure through unique branding opportunities, designed to extend your message to conference attendees. The partner works directly with the provider of their

choice (except where noted) to deliver the product that best reflects their corporate identity. FTA must approve all items

prior to production.

Distribution of any corporate literature or logo items is not permitted unless specifically allowed under your Marketing Partner or Exhibitor status.

Branding Opportunities

For more information:FTA Marketing Headquarters

Keith Biersner 571-233-4503 I keith.biersner@tbgevents.com

Choose the Marketing Package that fits your needs!Take advantage of our marketing opportunities and benefit from face-to-face networking with attendees,

while staying abreast of the latest trends, directions, and issues affecting the industry.

Annual Meeting $14,000 $7,000 $3,750

Gold Silver Bronze Solution Series Track *Verbal recognition at Opening SessionCollateral material included in registration packageTable Top DisplayFull Conference Registrations 2 1Company featured on Annual Meeting website Logo Listing ListingCompany featured on partner signage throughout meeting Logo Listing ListingCompany featured in onsite program** Logo Listing ListingCompany featured in pre-conference mailing pieces** Logo Listing ListingMarketing Partner RibbonOpportunity to host hospitality suite***Opportunity for room drop***Pre- and post-show attendee list

Technology $14,000 $7,000 $3,750 $2,100 Conference Gold Silver Bronze Booth Only

Solution Series Track *10’ x 10’ booth in Exhibit HallVerbal recognition at Opening SessionCollateral material included in registration packageFull Conference Registrations 2 1 1Company featured on Technology Conference website Logo Listing ListingCompany featured on partner signage throughout conference Logo Listing ListingCompany featured in onsite program** Logo Listing Listing ListingCompany featured in pre-conference mailing pieces** Logo Listing ListingMarketing Partner RibbonOpportunity to host hospitality suite***Opportunity for room drop***Pre- and post-show attendee list

*On a space available basis **If received by the publication date ***Additional costs apply

*On a space available basis **If received by the publication date ***Additional costs apply

Opportunities

May 5–8, 2019Hyatt Regency St. Louis at the Arch

St. Louis, Missouri

Present your products and services to tax officials focusing on electronic filing solutions.

2019 Electronic Filing & Refund

Protection Symposium

For more information:FTA Marketing HeadquartersKeith Biersner 571-233-4503 I keith.biersner@tbgevents.com www.taxadmin.org/events

Select Marketing Partner - $2,100 n Collateral and company information on Resource Display Table in registration area (Partner supplies collateral material) n One full conference registration n Logo featured on Marketing Partner sign at the E-file Symposium n Logo featured on Symposium website n One-time usage of the pre- and post-event attendee list (Distributed by FTA) n Marketing Partner ribbon

Additional Branding OpportunitiesConference Registration Bags – $900 n Partner provides bags n Present E-file Symposium attendees with a bag of your choice. This highly visible branding opportunity positions your company as an industry leader.**

Conference Lanyards – $900 n Partner provides lanyards n Sponsorship of the lanyards places your company in front of all conference attendees.**

Conference Padfolios – $900 n Partner provides padfolios n Increase your visibility with the E-file Symposium attendees by providing conference padfolios.**

Logo Room Key - $3,000 n FTA provides full color key cards with your logo and message.**

Conference Custom Network Sign In + Splash Page - $2,500Get your brand in front of attendees when they sign into the onsite Wi-Fi network with your company’s name. A custom splash page will follow with your marketing message!**

** Design requires FTA approval

Present your products and services to state tax representatives who are seeking the latest information regarding tobacco tax administration.

2019 Tobacco Tax Annual Conference

For more information:FTA Marketing HeadquartersKeith Biersner 571-233-4503 I keith.biersner@tbgevents.com www.taxadmin.org/events

Premium Marketing Partner - $5,250 n One 6’ Table Top Display in high traffic area n One full conference registration n Logo featured as Premium Partner on Marketing Partner sign at Tobacco Tax Annual Conference n Logo featured on sign at the Opening Reception and Closing Dinner n Logo featured as Premium Partner on the Conference website n Opportunity to provide collateral information for conference notebook n One-time usage of the pre- and post-event attendee list (Distributed by FTA)

Select Marketing Partner - $3,200 n One 6’ Table Top Display in high traffic area n One full conference registration n Logo featured on Marketing Partner sign at Tobacco Tax Annual Conference n Logo featured on the Conference website n One-time usage of the pre- and post-event attendee list (Distributed by FTA)

Additional Branding OpportunitiesConference Registration Bags – $900 n Partner provides bags n Present Tobacco Tax Annual Conference attendees with a bag of your choice. This highly visible branding opportunity positions your company as an industry leader.**

Conference Lanyards – $900 n Partner provides lanyards n Sponsorship of the lanyards places your company in front of all conference attendees.**

Conference Padfolios – $900 n Partner provides padfolios n Increase your visibility with the Tobacco Tax Annual Conference attendees by providing conference padfolios.**

Logo Room Key - $3,000 n FTA provides full color key cards with your logo and message.**

** Design requires FTA approval

Opportunities

August 18–21, 2019Amway Grand Plaza Hotel

Grand Rapids, Michigan

September 15–18, 2019Hyatt Regency Louisville

Louisville, Kentucky

Present your products and services to tax officials focused on motor fuel tax administration.

2019 Motor Fuel Tax Annual

Conference

For more information:FTA Marketing HeadquartersKeith Biersner 571-233-4503 I keith.biersner@tbgevents.com www.taxadmin.org/events

Premium Marketing Partner - $5,250 n One 6’ table top display in high traffic area n One full conference registration n Logo featured as Premium Partner on Marketing Partner sign at Motor Fuel Tax Annual Conference n Logo featured on sign at the Opening Reception and Closing Dinner n Logo featured on Conference website n Opportunity to provide collateral information for conference notebook n One-time usage of the pre- and post-event attendee list (Distributed by FTA)

Select Marketing Partner - $3,200 n One 6’ Table Top Display in high traffic area n One full conference registration n Logo featured on Marketing Partner sign at Motor Fuel Tax Annual Conference n Logo featured on Conference website n One-time usage of the pre- and post-event attendee list (Distributed by FTA)

Additional Branding OpportunitiesConference Registration Bags – $900 n Partner provides bags n Present Motor Fuel Tax Conference attendees with a bag of your choice. This highly visible branding opportunity positions your company as an industry leader.**

Conference Lanyards – $900 n Partner provides lanyards n Sponsorship of the lanyards places your company in front of all conference attendees.**

Conference Padfolios – $900 n Partner provides padfolios n Increase your visibility with the Motor Fuel Tax Conference attendees by providing conference padfolios.**

Logo Room Key - $3,000 n FTA Provides Full Color Key Cards with your logo and message.**

** Design requires FTA approval

Opportunities

September 22–25, 2019InterContinental

New Orleans HotelNew Orleans, Louisiana

Present your products and services to state tax economists from across the country.

2019 Revenue Estimation

& Tax Research Conference

For more information:FTA Marketing HeadquartersKeith Biersner 571-233-4503 I keith.biersner@tbgevents.com www.taxadmin.org/events

Select Marketing Partner - $2,100 n One 6’ table top display in high traffic area n One full conference registration n Opportunity to deliver a “Solution Series” presentation n Logo featured on Marketing Partner sign at the Revenue Estimation Conference n Logo featured on Conference website n One-time usage of the pre-event attendee list n Marketing Partner ribbon

Additional Branding OpportunitiesConference Registration Bags – $900 n Purchaser provides bags n Present Revenue Estimation Conference attendees with a bag of your choice. This highly visible branding opportunity positions your company as an industry leader.**

Conference Lanyards – $900 n Partner provides lanyards n Sponsorship of the lanyards places your company in front of all conference attendees.**

Conference Padfolios – $900 n Partner provides padfolios n Increase your visibility with the Revenue Estimation Conference attendees by providing conference padfolios

Conference Coffee Tickets - $1,200 n 100 drink tickets for you to distribute as you see fit to be used at the hotel’s Premium Coffee Bar with your name, logo and message.**

Logo Room Key - $3,000 n FTA provides full color key cards with your company’s message**

Conference Meeting Splash Page - $2,500 n Sponsor the conference splash page with your customized message and branding.** Attendees will see your message each day they log on to the Internet!

** Design requires FTA approval

Opportunities