Produce More Powerful Communications
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Transcript of Produce More Powerful Communications
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Produce More Powerful
Communications White Paper Factory™ Solutions
Kevin Marks
Vice President, Production Print
Global Product Marketing
Pitney Bowes
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Communications are essential
to every business
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24.5 billion bills and statements
delivered annually by 2017
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More: Powerful Communications
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More: Optimization Lower cost and increase efficiency
Optimize
postage spend
Eliminating
printed
forms and
envelopes
100%
variable data
Produce
high quality
images
High quality,
crisp text and
barcodes
Integrity and
piece level
tracking
Dynamic
perforation
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More: Valuable Help print & mail do more for your business
Build brand
printing logos
and helpful
messages
Use your
White Paper
Factory to
print more
types of
applications
Achieve
regulatory
compliance
Accelerate
cash flow with
a clearer call
to action
mobile links
Lower call
center volume
with clearer
information
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MORE: Revenue Drive cross-sell and higher engagement
Drive revenue
adding targeted
cross-sell /
upsell offers
Increase client
engagement
adding relevant
messages and
helpful
information
Link
physical to
digital
Drive response
rates up with
color
messaging on
the envelope
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More: Powerful Communications Client Success Stories
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More: Productivity
and savings Incepture is able to provide a high quality, digital color print capability and offer greater flexibility for their clients for the same price or even less than the current cost of monochrome documents.
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More: Business results
Aflac transformed its customer renewal notice into a highly personalized, higher value, full color communications piece – all at a lower cost.
New high quality color statements are helping Aflac achieve its goal of building stronger customer relationships and increasing policy renewals.
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More: Competitive
advantage
Emdeon can now cost effectively produce high quality, 100% personalized color statements for their clients. As a result of moving to digital color print, Emdeon has been able to enter markets they couldn’t contemplate before— growing the business while managing costs and giving clients their best service ever.
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More: Relevant
Parajett AB is providing highly
personalized, relevant offers and
promotions for its customers.
Through targeted marketing campaigns,
they demonstrated how mail can better
engage consumers and improve results.
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IntelliJet 20® Printing System
High quality, 100% variable data
color print
Production Intelligence
Software Printstream
Enhancement
Mailstream Productivity Series with
Print + Response BRE printer, Print+
Messenger™ and AutoTrayer
More: Optimization Pitney Bowes White Paper Factory™ Solution
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Journey to a White Paper Factory™
Move to variable data print and eliminate pre-printed envelopes •Eliminate pre-printed
envelops
•Simplify inventory management and storage
•Eliminate waste
Move to variable data print and eliminate pre-printed forms
•Eliminate pre-printed forms
•Simplify inventory management and storage
•Eliminate waste
Consolidate smaller jobs
•Leverage ADF throughout organization
•Household documents
•Maximize postal discount
Add colorful relevant offers and messages
•Drive customer engagement
•Increase revenue
•Clarity call to action
•Accelerate payments
Shift to inline wrapping of envelopes
•Speed production
•Lower costs
•Simplify inventory management and storage
•Eliminate waste
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Visit www.pb.com/TransactionPrintandMail
Kevin Marks
Learn more