Primary secondary information
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PRIMARY RESEARCH AND SECONDARY RESEARCH… BY JORGINA NORMAN
Transcript of Primary secondary information
PRIMARY RESEARCH AND SECONDARY RESEARCH…
BY JORGINA NORMAN
PRIMARY RESEARCH..PRIMARY RESEARCH IS WHERE YOU GO AND ASK PEOPLE ABOUT THE INFORMATION YOU WANT TO KNOW ABOUT, WHERE YOU GET THE INFORMATION YOUSELF AND NOT GET IT FROM WEBSITES, BLOGS, TWITTER ECT…
PRIMARY RESEARCH EXAMPLES….
• EXAMPLES:• SURVEYS• QUESTIONAIRES• INTERVEIWS• FOCUS GROUPS
HOW USEFUL IS THIS TYPE OF RESEARCH?
THIS TYPE OF REASEARCH IS USFUL BECAUSE YOU KNOW THAT WHAT THEY HAVE TOLD YOU IS TRUE, AND YOU KNOW YOUR NOT COPYING SOMEONE ELSE.
WHAT IS SECONDARY RESEARCH?
SECONDARY RESEARCH IS WHERE YOU HAVE TAKEN INFORMATION FROM SOMEWHERE ELSE AND USED IT TO HELP YOU. E.G WEBSITES/NEWSPAPERS.
SECONDARY REASEARCH EXAMPLES…
EXAMPLES:• NEWSPAPERS • BOOKS• WEBSITES• BLOGS• MAGZINES
HOW USFUL IS THIS TYPE OF RESEARCH?
SECONDARY INFORMATION IS USFUL BECAUSE IT IS Easier TO GET. ALSO IT CAN BE ON WEBSITES AND MAGZINES.
